--- title: "mala — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/mala" last_updated: "2026-07-09T23:47:47.735Z" locale: en meta: description: "a small market ($218K/yr) — mala doesn't clear our bar today." "og:description": "a small market ($218K/yr) — mala doesn't clear our bar today." "og:title": "mala — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen" --- Back to Flapen home # **mala** **Skip it****48/100 ** a small market ($218K/yr) — mala doesn't clear our bar today. **Market/yr** **$218K** **Growth (1y)** **+119.8%** **Products** **39** **Brands** **29** was 38 a year ago **Sellers** **33** **Price range** **$6.35–$150.10** **Returns** **2.4%** **Rating** **4.5★** **Skip it** Scored 48/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **11** ×0.30 Growth **67** ×0.30 Competition **66** ×0.20 Quality gap **36** ×0.10 Returns **81** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +119.8% year over year. 28K14KSpike '26Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND No pronounced peak months · busiest ÷ quietest = 1.4× ## **Competition** - DAISYCRAFTVN27% - HanlinCC9% - LOYALLOOK7% - Bivei6% - anzhongli6% - RANKEEF6% - Other (23 brands)38% The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them. 29 brands and 33 sellers compete here. **Brands** **29 **▼falling was 38 a year ago **Sellers** **33** **Top 5 brand share** **56%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![DAISYCRAFTVN 108 Mala Beads Prayer Beads Wooden Bead Bracelet Meditation Accessories Bead Bracelet Men Natural Wood Bead Chain (6mm)](https://m.media-amazon.com/images/I/41fnEqR08XL.jpg) [**DAISYCRAFTVN 108 Mala Beads Prayer Beads Wooden Bead Bracelet Meditation Accessories Bead Bracelet Men Natural Wood Bead Chain (6mm)**](https://www.amazon.com/dp/B0G9HXS3JD) DAISYCRAFTVN$9.964.2★5315%▲rising 2 ![DAISYCRAFTVN 108 Mala Beads Prayer Beads Wooden Bead Bracelet Meditation Accessories Bead Bracelet Men Natural Wood Bead Chain (8mm)](https://m.media-amazon.com/images/I/41fnEqR08XL.jpg) [**DAISYCRAFTVN 108 Mala Beads Prayer Beads Wooden Bead Bracelet Meditation Accessories Bead Bracelet Men Natural Wood Bead Chain (8mm)**](https://www.amazon.com/dp/B0G9FNQTVD) DAISYCRAFTVN$12.984.2★5312%▲rising 3 ![anzhongli Mala Beads Bracelet 108 8mm Beaded Bracelet Sandalwood Elastic](https://m.media-amazon.com/images/I/51KziWErRWL.jpg) [**anzhongli Mala Beads Bracelet 108 8mm Beaded Bracelet Sandalwood Elastic**](https://www.amazon.com/dp/B073JQXCZK) anzhongli$9.864.4★3,8416%▼falling 4 ![HanlinCC 6mm Glass Pearl Beads with 8mm Our Father Beads with Caps Rosary Pack in Miraculous Metal Gift Box (Pink Rosary with Miraculous Gift Box)](https://m.media-amazon.com/images/I/51gnOOCvKTL.jpg) [**HanlinCC 6mm Glass Pearl Beads with 8mm Our Father Beads with Caps Rosary Pack in Miraculous Metal Gift Box (Pink Rosary with Miraculous Gift Box)**](https://www.amazon.com/dp/B08P4H1FT8) HanlinCC$15.934.8★2,1726%▲rising 5 ![RANKEEF Tiger Eye Bracelet For Men 8MM Natural Stone Beads Bracelet Set Stretch Lava Rock Bracelets Adjustable Black Crystal Beaded Bracelet for Men Women Gifts](https://m.media-amazon.com/images/I/41RJaYgXlwL.jpg) [**RANKEEF Tiger Eye Bracelet For Men 8MM Natural Stone Beads Bracelet Set Stretch Lava Rock Bracelets Adjustable Black Crystal Beaded Bracelet for Men Women Gifts**](https://www.amazon.com/dp/B0C4NKM6K4) RANKEEF$13.444.6★2,2136%▲rising 6 ![LOYALLOOK 12Pcs 108 Mala Bead Bracelets 8MM Buddhist Prayer Strand Sandalwood Wood Beaded Bracelet Necklace Elastic Handmade Multilayer Tibetan Buddha Link Wrist Bracelets Meditation Necklace Chain](https://m.media-amazon.com/images/I/61lNc2j+icL.jpg) [**LOYALLOOK 12Pcs 108 Mala Bead Bracelets 8MM Buddhist Prayer Strand Sandalwood Wood Beaded Bracelet Necklace Elastic Handmade Multilayer Tibetan Buddha Link Wrist Bracelets Meditation Necklace Chain**](https://www.amazon.com/dp/B07TWDR1NL) LOYALLOOK$14.994.5★4345%▼falling 7 ![HealthAndYoga Rose Wood Mala (108 + 1 Beads with Tassel) & Velvet Bag - Hand Knotted Rosary for Mantra Chanting Meditation - Invokes Vitality & Courage Improves Skin Health Influences Heart Chakra](https://m.media-amazon.com/images/I/51fkhaehKoL.jpg) [**HealthAndYoga Rose Wood Mala (108 + 1 Beads with Tassel) & Velvet Bag - Hand Knotted Rosary for Mantra Chanting Meditation - Invokes Vitality & Courage Improves Skin Health Influences Heart Chakra**](https://www.amazon.com/dp/B00MVKR7RG) SoulGenie$9.214.4★1,3724%▼falling 8 ![BALIBALI 108 Mala Beads Semi-Precious Gem Stones Meditation Necklace Hand Knotted Japa Mala With Tree of Life Pendant](https://m.media-amazon.com/images/I/41wfCo092hL.jpg) [**BALIBALI 108 Mala Beads Semi-Precious Gem Stones Meditation Necklace Hand Knotted Japa Mala With Tree of Life Pendant**](https://www.amazon.com/dp/B07MJKW5YX) BALIBALI$13.174.5★3,6493%▼falling 9 ![HanlinCC 6mm Glass Pearl Beads with 8mm Our Father Beads with Caps Rosary Necklace Pack in Miraculous Metal Gift Box (Blue Rosary with Miraculous Gift Box)](https://m.media-amazon.com/images/I/51QF20lDz0L.jpg) [**HanlinCC 6mm Glass Pearl Beads with 8mm Our Father Beads with Caps Rosary Necklace Pack in Miraculous Metal Gift Box (Blue Rosary with Miraculous Gift Box)**](https://www.amazon.com/dp/B08P4GLGWX) HanlinCC$15.944.8★2,1723%▲rising 10 ![SJUENSXH Mala Bead Strand Bracelet 108 Buddhist Prayer Beads Yoga Meditation Green Malachite Beads Necklace Women man](https://m.media-amazon.com/images/I/41Dh77dIzuL.jpg) [**SJUENSXH Mala Bead Strand Bracelet 108 Buddhist Prayer Beads Yoga Meditation Green Malachite Beads Necklace Women man**](https://www.amazon.com/dp/B07S47T7RV) SJUENSXH$15.204.5★3932%▼falling 11 ![Zen Dear Unisex Natural Rosewood Prayer Beads Buddha Buddhist Prayer Meditation Mala Necklace Bracelet (10mm 19 beads)](https://m.media-amazon.com/images/I/3168VEp0X9L.jpg) [**Zen Dear Unisex Natural Rosewood Prayer Beads Buddha Buddhist Prayer Meditation Mala Necklace Bracelet (10mm 19 beads)**](https://www.amazon.com/dp/B077BQXCZ4) Zen Dear$9.554.5★6692%▲rising 12 ![LOYALLOOK 8Pcs 108 Mala Bead Bracelets 8MM Tibetan Buddha Wood Beaded Sandalwood Link Wrist Necklace Chain Bracelets Multilayer Buddhist Prayer Strand Bracelet Meditation Necklace Elastic Chinese Knot](https://m.media-amazon.com/images/I/51NeoHN3cAL.jpg) [**LOYALLOOK 8Pcs 108 Mala Bead Bracelets 8MM Tibetan Buddha Wood Beaded Sandalwood Link Wrist Necklace Chain Bracelets Multilayer Buddhist Prayer Strand Bracelet Meditation Necklace Elastic Chinese Knot**](https://www.amazon.com/dp/B07H3SCHNB) LOYALLOOK$13.324.4★1,3562%▼falling 13 ![Tibetan Natural Black Obsidian Mala Beads 108 Protection Healing Crystal Beaded Bracelets Meditation Golden Sheen Mala Necklace for Women Men Buddhist Energy Prayer Beads Japa Mala (6mm)](https://m.media-amazon.com/images/I/41+qx8QUs-L.jpg) [**Tibetan Natural Black Obsidian Mala Beads 108 Protection Healing Crystal Beaded Bracelets Meditation Golden Sheen Mala Necklace for Women Men Buddhist Energy Prayer Beads Japa Mala (6mm)**](https://www.amazon.com/dp/B0DST342PF) Generic$23.864.9★162%▲rising 14 ![IS4A 8MM TULSI HOLY BASIL PRAYER BEADS JAPA MALA NECKLACE HAND KNOTTED. KARMA 108+1=109 BEADS. BLESSED & ENERGIZED HINDU TIBETAN BUDDHIST SUBHA ROSARY RED TESSEL](https://m.media-amazon.com/images/I/41bGEH5+a+L.jpg) [**IS4A 8MM TULSI HOLY BASIL PRAYER BEADS JAPA MALA NECKLACE HAND KNOTTED. KARMA 108+1=109 BEADS. BLESSED & ENERGIZED HINDU TIBETAN BUDDHIST SUBHA ROSARY RED TESSEL**](https://www.amazon.com/dp/B07CGDZT63) IS4A$6.404.5★5932%▼falling 15 ![Bivei 7 Chakra 108 Mala Beads Bracelet Real Gemstone Yoga Meditation Hand Knotted Mala Prayer Bead Necklace(Life Tree-6mm beads)](https://m.media-amazon.com/images/I/511+51GVAnL.jpg) [**Bivei 7 Chakra 108 Mala Beads Bracelet Real Gemstone Yoga Meditation Hand Knotted Mala Prayer Bead Necklace(Life Tree-6mm beads)**](https://www.amazon.com/dp/B07ZMSCNJN) Bivei$18.504.8★1,6332%▼falling **~~Showing 15 of 39 — show all ~~** ## **Product shelf** All 39 tracked products in this niche. Top sellersNewestTrending [![DAISYCRAFTVN 108 Mala Beads Prayer Beads Wooden Bead Bracelet Meditation Accessories Bead Bracelet Men Natural Wood Bead Chain (6mm)](https://m.media-amazon.com/images/I/41fnEqR08XL.jpg)**DAISYCRAFTVN 108 Mala Beads Prayer Beads Wooden Bead Bracelet Meditation Accessories Bead Bracelet Men Natural Wood Bead Chain (6mm)** DAISYCRAFTVN**$9.96**4.2★53 reviews](https://www.amazon.com/dp/B0G9HXS3JD) [![DAISYCRAFTVN 108 Mala Beads Prayer Beads Wooden Bead Bracelet Meditation Accessories Bead Bracelet Men Natural Wood Bead Chain (8mm)](https://m.media-amazon.com/images/I/41fnEqR08XL.jpg)**DAISYCRAFTVN 108 Mala Beads Prayer Beads Wooden Bead Bracelet Meditation Accessories Bead Bracelet Men Natural Wood Bead Chain (8mm)** DAISYCRAFTVN**$12.98**4.2★53 reviews](https://www.amazon.com/dp/B0G9FNQTVD) [![anzhongli Mala Beads Bracelet 108 8mm Beaded Bracelet Sandalwood Elastic](https://m.media-amazon.com/images/I/51KziWErRWL.jpg)**anzhongli Mala Beads Bracelet 108 8mm Beaded Bracelet Sandalwood Elastic** anzhongli**$9.86**4.4★3,841 reviews](https://www.amazon.com/dp/B073JQXCZK) [![HanlinCC 6mm Glass Pearl Beads with 8mm Our Father Beads with Caps Rosary Pack in Miraculous Metal Gift Box (Pink Rosary with Miraculous Gift Box)](https://m.media-amazon.com/images/I/51gnOOCvKTL.jpg)**HanlinCC 6mm Glass Pearl Beads with 8mm Our Father Beads with Caps Rosary Pack in Miraculous Metal Gift Box (Pink Rosary with Miraculous Gift Box)** HanlinCC**$15.93**4.8★2,172 reviews](https://www.amazon.com/dp/B08P4H1FT8) [![RANKEEF Tiger Eye Bracelet For Men 8MM Natural Stone Beads Bracelet Set Stretch Lava Rock Bracelets Adjustable Black Crystal Beaded Bracelet for Men Women Gifts](https://m.media-amazon.com/images/I/41RJaYgXlwL.jpg)**RANKEEF Tiger Eye Bracelet For Men 8MM Natural Stone Beads Bracelet Set Stretch Lava Rock Bracelets Adjustable Black Crystal Beaded Bracelet for Men Women Gifts** RANKEEF**$13.44**4.6★2,213 reviews](https://www.amazon.com/dp/B0C4NKM6K4) [![LOYALLOOK 12Pcs 108 Mala Bead Bracelets 8MM Buddhist Prayer Strand Sandalwood Wood Beaded Bracelet Necklace Elastic Handmade Multilayer Tibetan Buddha Link Wrist Bracelets Meditation Necklace Chain](https://m.media-amazon.com/images/I/61lNc2j+icL.jpg)**LOYALLOOK 12Pcs 108 Mala Bead Bracelets 8MM Buddhist Prayer Strand Sandalwood Wood Beaded Bracelet Necklace Elastic Handmade Multilayer Tibetan Buddha Link Wrist Bracelets Meditation Necklace Chain** LOYALLOOK**$14.99**4.5★434 reviews](https://www.amazon.com/dp/B07TWDR1NL) [![HealthAndYoga Rose Wood Mala (108 + 1 Beads with Tassel) & Velvet Bag - Hand Knotted Rosary for Mantra Chanting Meditation - Invokes Vitality & Courage Improves Skin Health Influences Heart Chakra](https://m.media-amazon.com/images/I/51fkhaehKoL.jpg)**HealthAndYoga Rose Wood Mala (108 + 1 Beads with Tassel) & Velvet Bag - Hand Knotted Rosary for Mantra Chanting Meditation - Invokes Vitality & Courage Improves Skin Health Influences Heart Chakra** SoulGenie**$9.21**4.4★1,372 reviews](https://www.amazon.com/dp/B00MVKR7RG) [![BALIBALI 108 Mala Beads Semi-Precious Gem Stones Meditation Necklace Hand Knotted Japa Mala With Tree of Life Pendant](https://m.media-amazon.com/images/I/41wfCo092hL.jpg)**BALIBALI 108 Mala Beads Semi-Precious Gem Stones Meditation Necklace Hand Knotted Japa Mala With Tree of Life Pendant** BALIBALI**$13.17**4.5★3,649 reviews](https://www.amazon.com/dp/B07MJKW5YX) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**28% *“Great quality bracelets — they look even better in person”* **Value For Money**9% *“Worth the buy”* **Color**8% *“Great colors”* **Size-Overall**7% *“Good fit”* **Advertised Vs Actual Product**5% *“Exactly as pictured”* **Gifting Purpose**4% *“A Heartfelt Gift”* **Shape/Style**3% *“its still in really good shape”* **Weight Light**3% *“Not heavy at all”* **Durability**3% *“feel durable”* **Comfort-Overall**2% *“comfortable”* ### **What buyers complain about ** **Size-Overall**18% *“A little smaller than expectedIm”* **Durability**13% *“Fell apart”* **Quality-Overall**8% *“The quality of this luggage is not adequate at all”* **Color**6% *“Color is off”* **Stretchability/Expandability/Elasticity**5% *“Dont expand”* **Wrist Fit**5% *“Will not wrap around the wrist enough to be worn”* **Advertised Vs Actual Product**4% *“clearly doesnt match the picture”* **Smell**4% *“Smells awful”* **Ease Of Use**3% *“so very difficult to close”* **Allergies**2% *“Unfortunately, I have sensitive skin, and it irritated my wrist; it myu skin burned and itched”* #### **Top return reasons**- Size-Overall36% - Advertised Vs Actual Product10% - Color10% - Quality-Overall8% - Wrist Fit8% - Material Quality4% - Defective Material/Parts3% - Value For Money3% - Smell2% - Functionality-Overall2%