---
title: "hole punch — Niche Verdict: Worth a look (57/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/hole-punch"
last_updated: "2026-07-14T01:39:34.385Z"
locale: en
meta:
  description: "hole punch shows a $2.1M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "hole punch shows a $2.1M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "hole punch — Niche Verdict: Worth a look (57/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **hole punch**

**Worth a look**

Shows a $2.1M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 95Growth 17Conversion 91Competition 41Returns 94Price range 48Avg price 20Brand share 69Review moat 24Quality gap 42

**Market size**

**Incredible****$2.1M**

$2.1M/yr · 2.6M searches

**Returns**

**Great****1.1%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****11.0%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$3.95–$25.28**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****5,632.04**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****$7.28**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-16.2%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**21 **▲rising

**Sellers**

**102**

**Top-5 brand share**

**64%**

**Open market**

**31%**

- MECHEER19% - Swingline18% - Yuioase10% - Amazon Basics9% - CNTVO7% - PaperPro5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$103K10%$206K15%$309K20%$412K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Single Hole Punch 1/4 Paper Hole Puncher for Crafts One Hole Puncher with Blue Soft Grip Handle for Kids and Adults Handheld Circle Punch for Paper Crafts in Home Office Classroom](https://m.media-amazon.com/images/I/41ZP6ZXVX+L.jpg)**Single Hole Punch 1/4 Paper Hole Puncher for Crafts One Hole Puncher with Blue Soft Grip Handle for Kids and Adults Handheld Circle Punch for Paper Crafts in Home Office Classroom**MECHEER**$5.20**4.2★3,347 rev](https://www.amazon.com/dp/B0BXRZ857F) [2![Swingline 1 Hole Punch 5 Sheet Capacity Hole Puncher Single Hole Paper Punch Chrome (74005)](https://m.media-amazon.com/images/I/41HtEkNtfzL.jpg)**Swingline 1 Hole Punch 5 Sheet Capacity Hole Puncher Single Hole Paper Punch Chrome (74005)**Swingline**$4.83**4.5★14,465 rev](https://www.amazon.com/dp/B00006IBK9) [3![2 PCS Hole Punch 1/4 Inch Single Hole Puncher with 8-Sheet Capacity Durable One Hole Paper Punch Create Circle Hole Punch for Crafts Gift Tags Tickets & Scrapbooks by YUIOASE](https://m.media-amazon.com/images/I/41Ob6x6SgSL.jpg)**2 PCS Hole Punch 1/4 Inch Single Hole Puncher with 8-Sheet Capacity Durable One Hole Paper Punch Create Circle Hole Punch for Crafts Gift Tags Tickets & Scrapbooks by YUIOASE**Yuioase**$3.95**4.5★437 rev](https://www.amazon.com/dp/B0F9F5RS4L) [4![Amazon Basics 3 Hole Punch 10 Sheet Capacity Black Easy-Clean Tray](https://m.media-amazon.com/images/I/41BsZ8FpcDL.jpg)**Amazon Basics 3 Hole Punch 10 Sheet Capacity Black Easy-Clean Tray**Amazon Basics**$9.79**4.7★11,843 rev](https://www.amazon.com/dp/B0879YNTTP) [5![CNTVO Single Hole Punch 2 Pcs 1/4 and 1/8 Hole Puncher with Pink Soft Grip for Home Office and Classroom Handheld Circle Small Hole Paper Punch for Crafts Scrapbooks Tags Tickets](https://m.media-amazon.com/images/I/41l-O4IsnRL.jpg)**CNTVO Single Hole Punch 2 Pcs 1/4 and 1/8 Hole Puncher with Pink Soft Grip for Home Office and Classroom Handheld Circle Small Hole Paper Punch for Crafts Scrapbooks Tags Tickets**CNTVO**$8.93**4.2★220 rev](https://www.amazon.com/dp/B0FXKQ65H3)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![BGUP 6 Pack Single Hole Punch 1/4 Paper Hole Puncher with 8-Sheet Capacity for Crafts Handheld Circle Hole Punch for Crafts Tags and Tickets](https://m.media-amazon.com/images/I/51McpkiDLvL.jpg)**BGUP 6 Pack Single Hole Punch 1/4 Paper Hole Puncher with 8-Sheet Capacity for Crafts Handheld Circle Hole Punch for Crafts Tags and Tickets**BGUP**$8.34**35 rev2mo ago](https://www.amazon.com/dp/B0GS566Z86) [![ZASZO 2 Pcs Hole Punch 1/4 and 1/8 Hole Puncher with Blue Soft Grip for Crafts Scrapbooks Tags Tickets Handheld Circle Single Hole Punch for Home Office and Classroom](https://m.media-amazon.com/images/I/41TdhIHY2wL.jpg)**ZASZO 2 Pcs Hole Punch 1/4 and 1/8 Hole Puncher with Blue Soft Grip for Crafts Scrapbooks Tags Tickets Handheld Circle Single Hole Punch for Home Office and Classroom**ZASZO**$7.91**69 rev4mo ago](https://www.amazon.com/dp/B0GD71W6NR) [![Vsvgmoq Single Hole Punch Set 2 Pcs 1/4&1/8 Inch Hole Puncher Single with Soft Grip Handle One Punch with Scrap Container 8 Sheets Capacity Fun Punch for Paper Crafts Scrapbooks Tags Tickets](https://m.media-amazon.com/images/I/41-3bKVH06L.jpg)**Vsvgmoq Single Hole Punch Set 2 Pcs 1/4&1/8 Inch Hole Puncher Single with Soft Grip Handle One Punch with Scrap Container 8 Sheets Capacity Fun Punch for Paper Crafts Scrapbooks Tags Tickets**Vsvgmoq**$5.83**62 rev5mo ago](https://www.amazon.com/dp/B0GKV2J9ZL) [![Boszoiu 2 Pcs Single Hole Punch 1/4 and 1/8 Hole Puncher Single with Soft Pink Grip for Home Office Classroom Handheld Small Circle Paper Punch for Crafts Gift Tags Tickets Scrapbooks](https://m.media-amazon.com/images/I/41a9RbNn6sL.jpg)**Boszoiu 2 Pcs Single Hole Punch 1/4 and 1/8 Hole Puncher Single with Soft Pink Grip for Home Office Classroom Handheld Small Circle Paper Punch for Crafts Gift Tags Tickets Scrapbooks**Boszoiu**$6.00**54 rev6mo ago](https://www.amazon.com/dp/B0GDVLWWNM) [![CNTVO Single Hole Punch 2 Pcs 1/4 and 1/8 Hole Puncher with Pink Soft Grip for Home Office and Classroom Handheld Circle Small Hole Paper Punch for Crafts Scrapbooks Tags Tickets](https://m.media-amazon.com/images/I/41l-O4IsnRL.jpg)**CNTVO Single Hole Punch 2 Pcs 1/4 and 1/8 Hole Puncher with Pink Soft Grip for Home Office and Classroom Handheld Circle Small Hole Paper Punch for Crafts Scrapbooks Tags Tickets**CNTVO**$8.93**220 rev7mo ago](https://www.amazon.com/dp/B0FXKQ65H3)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![BGUP 6 Pack Single Hole Punch 1/4 Paper Hole Puncher with 8-Sheet Capacity for Crafts Handheld Circle Hole Punch for Crafts Tags and Tickets](https://m.media-amazon.com/images/I/51McpkiDLvL.jpg)**BGUP 6 Pack Single Hole Punch 1/4 Paper Hole Puncher with 8-Sheet Capacity for Crafts Handheld Circle Hole Punch for Crafts Tags and Tickets**BGUP**$8.34**4.7★**▲ 322%**](https://www.amazon.com/dp/B0GS566Z86) [![ZASZO 2 Pcs Hole Punch 1/4 and 1/8 Hole Puncher with Blue Soft Grip for Crafts Scrapbooks Tags Tickets Handheld Circle Single Hole Punch for Home Office and Classroom](https://m.media-amazon.com/images/I/41TdhIHY2wL.jpg)**ZASZO 2 Pcs Hole Punch 1/4 and 1/8 Hole Puncher with Blue Soft Grip for Crafts Scrapbooks Tags Tickets Handheld Circle Single Hole Punch for Home Office and Classroom**ZASZO**$7.91**4.4★**▲ 269%**](https://www.amazon.com/dp/B0GD71W6NR) [![Vsvgmoq Single Hole Punch Set 2 Pcs 1/4&1/8 Inch Hole Puncher Single with Soft Grip Handle One Punch with Scrap Container 8 Sheets Capacity Fun Punch for Paper Crafts Scrapbooks Tags Tickets](https://m.media-amazon.com/images/I/41-3bKVH06L.jpg)**Vsvgmoq Single Hole Punch Set 2 Pcs 1/4&1/8 Inch Hole Puncher Single with Soft Grip Handle One Punch with Scrap Container 8 Sheets Capacity Fun Punch for Paper Crafts Scrapbooks Tags Tickets**Vsvgmoq**$5.83**4.5★**▲ 243%**](https://www.amazon.com/dp/B0GKV2J9ZL) [![Boszoiu 2 Pcs Single Hole Punch 1/4 and 1/8 Hole Puncher Single with Soft Pink Grip for Home Office Classroom Handheld Small Circle Paper Punch for Crafts Gift Tags Tickets Scrapbooks](https://m.media-amazon.com/images/I/41a9RbNn6sL.jpg)**Boszoiu 2 Pcs Single Hole Punch 1/4 and 1/8 Hole Puncher Single with Soft Pink Grip for Home Office Classroom Handheld Small Circle Paper Punch for Crafts Gift Tags Tickets Scrapbooks**Boszoiu**$6.00**4.5★**▲ 205%**](https://www.amazon.com/dp/B0GDVLWWNM) [![Bostitch Office inLIGHT Reduced Effort One-Hole Punch One Unit per Package Assorted Colors No Color Choice (2401)](https://m.media-amazon.com/images/I/51uv++jffkL.jpg)**Bostitch Office inLIGHT Reduced Effort One-Hole Punch One Unit per Package Assorted Colors No Color Choice (2401)**PaperPro**$5.60**4.6★**▲ 55%**](https://www.amazon.com/dp/B009WWFW82)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -16.2% search growth over the last 90 days.

70K50KPrime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**13%

*“Good Quality”*

**Ease Of Use**12%

*“easy to store”*

**Advertised Vs Actual Product**12%

*“As described”*

**Efficiency**10%

*“Works smooth”*

**Value For Money**10%

*“Excellent value”*

**Strength**6%

*“It's sturdy”*

**Grip**5%

*“Comfortable Grip”*

**Durability**4%

*“Feels durable”*

**Size-Overall**3%

*“Love the two different sizes”*

**Ease Of Cleaning**2%

*“The easy-clean tray is also a nice feature that makes cleanup quick and simple”*

### **What buyers complain about **

**Durability**19%

*“didnt last”*

**Quality-Overall**18%

*“Cheap garbage”*

**Paper Quality**7%

*“Does not punch thru paper very well”*

**Functionality-Overall**7%

*“It can't”*

**Strength**5%

*“Not very strong”*

**Size-Overall**3%

*“size is an issue”*

**Paper Compatibility**3%

*“Gap for paper very small”*

**Ease Of Use**3%

*“Difficult to use”*

**Value For Money**2%

*“It also cost too much”*

**Instructions/User Manual/Troubleshooting**2%

*“No instructions”*

### **Top return reasons **

**Functionality-Overall**16%

**Defective Material/Parts**13%

**Size-Overall**13%

**Value For Money**10%

**Mechanism Issues**6%

**Advertised Vs Actual Product**5%

**Durability**4%

**Paper Compatibility**3%

**Quality-Overall**3%

**Paper Quality**3%