---
title: "halloween charms — Niche Verdict: Skip it (49&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/halloween-charms"
last_updated: "2026-07-10T01:47:34.624Z"
locale: en
meta:
  description: "a small market ($52K/yr) — halloween charms doesn't clear our bar today."
  "og:description": "a small market ($52K/yr) — halloween charms doesn't clear our bar today."
  "og:title": "halloween charms — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen"
---

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# **halloween charms**

**Skip it****49/100 **

a small market ($52K/yr) — halloween charms doesn't clear our bar today.

**Market/yr**

**$52K**

**Growth (1y)**

**+345.7%**

**Products**

**32**

**Brands**

**22**

was 46 a year ago

**Sellers**

**25**

**Price range**

**$3.98–$24.16**

**Returns**

**1.8%**

**Rating**

**4.7★**

**Skip it**

Scored 49/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**3**

 ×0.30

Growth

**89**

 ×0.30

Competition

**58**

 ×0.20

Quality gap

**20**

 ×0.10

Returns

**85**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +345.7% year over year.

31K16KSpike '24Spike '25Spike '26Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 21.0×

## **Competition**

- WOCRAFT23% - HTZNHXT9% - Hicarer9% - Acejoz8% - SANNIX7% - Anjulery6% - Other (16 brands)39%

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them. 22 brands and 25 sellers compete here.

**Brands**

**22 **▼falling

was 46 a year ago

**Sellers**

**25**

**Top 5 brand share**

**55%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![WOCRAFT 60pcs Bright Silver Halloween Charms Bracelet Charms for Jewelry Making Sets DIY Necklace Bracelet Keychain Crafting Charms Kit Craft Supplies (SN867)](https://m.media-amazon.com/images/I/51fsgotEIML.jpg) [**WOCRAFT 60pcs Bright Silver Halloween Charms Bracelet Charms for Jewelry Making Sets DIY Necklace Bracelet Keychain Crafting Charms Kit Craft Supplies (SN867)**](https://www.amazon.com/dp/B0DK9G6PPQ)

WOCRAFT$6.874.7★28622%▲rising

2
![HTZNHXT 50 Pcs Halloween Charms Halloween Alloy Charm Enamel Pumpkin Witch Hat Ghost Spider Bat Pendants Assorted Pendant Charms for Bracelet Earring Jewelry Making](https://m.media-amazon.com/images/I/61RecIDP6sL.jpg) [**HTZNHXT 50 Pcs Halloween Charms Halloween Alloy Charm Enamel Pumpkin Witch Hat Ghost Spider Bat Pendants Assorted Pendant Charms for Bracelet Earring Jewelry Making**](https://www.amazon.com/dp/B0BBF49322)

HTZNHXT$7.144.7★2809%▼falling

3
![Hicarer 80 Pieces Antique Silver Pendants Charms Pendants Gothic Jewelry Making Accessory for DIY Necklace Bracelet(Skull)](https://m.media-amazon.com/images/I/61vQBgLmqeL.jpg) [**Hicarer 80 Pieces Antique Silver Pendants Charms Pendants Gothic Jewelry Making Accessory for DIY Necklace Bracelet(Skull)**](https://www.amazon.com/dp/B07W7XN889)

Hicarer$11.054.6★1,1549%▼falling

4
![100Pcs 50 Pairs Halloween Charms for Jewelry Making and Bracelets Gold Enamel Jewelry Pendants for Halloween Earring Bracelet Necklace Craft Making](https://m.media-amazon.com/images/I/51Ziit6tV-L.jpg) [**100Pcs 50 Pairs Halloween Charms for Jewelry Making and Bracelets Gold Enamel Jewelry Pendants for Halloween Earring Bracelet Necklace Craft Making**](https://www.amazon.com/dp/B0FKGRYG8Z)

Acejoz$11.614.7★5118%▲rising

5
![Tudomro 104 Halloween Charms Pendants Antique Silver Pendants Halloween Jewelry Making Accessory Open Jump Rings Skeleton Jewelry Earring Charms Goth Skull Beads for DIY Necklace Bracelet](https://m.media-amazon.com/images/I/613oW6yDWaL.jpg) [**Tudomro 104 Halloween Charms Pendants Antique Silver Pendants Halloween Jewelry Making Accessory Open Jump Rings Skeleton Jewelry Earring Charms Goth Skull Beads for DIY Necklace Bracelet**](https://www.amazon.com/dp/B09ZNW8QMS)

Tudomro$11.964.8★1504%▲rising

6
![SANNIX 110Pcs 55 Pairs Halloween Charms Gold Enamel Jewelry Pendants for Halloween Earring Bracelet Necklace Craft Making](https://m.media-amazon.com/images/I/51CXgfqSfJL.jpg) [**SANNIX 110Pcs 55 Pairs Halloween Charms Gold Enamel Jewelry Pendants for Halloween Earring Bracelet Necklace Craft Making**](https://www.amazon.com/dp/B0BF76VJ77)

SANNIX$11.554.7★1,5844%▼falling

7
![YOKUSHI 60 PCS Halloween Resin Charms for Jewelry Making Bulk with Box 3D Cartoon Ornament DIY Pendant Craft for Necklace Earrings Keychains Bracelet (Halloween)](https://m.media-amazon.com/images/I/51OT3Gwf-gL.jpg) [**YOKUSHI 60 PCS Halloween Resin Charms for Jewelry Making Bulk with Box 3D Cartoon Ornament DIY Pendant Craft for Necklace Earrings Keychains Bracelet (Halloween)**](https://www.amazon.com/dp/B0D63B78G3)

YOKUSHI$16.134.7★843%—flat

8
![SANNIX 110Pcs Halloween Charms Gold Enamel Jewelry Making Charms for Halloween Bracelet Necklace Making and Decoration](https://m.media-amazon.com/images/I/61CAC4SPJNL.jpg) [**SANNIX 110Pcs Halloween Charms Gold Enamel Jewelry Making Charms for Halloween Bracelet Necklace Making and Decoration**](https://www.amazon.com/dp/B0B6RFDMT8)

SANNIX$9.824.6★4,4523%▼falling

9
![Sailanzi 50pcs Alloy enamel Halloween series Pumpkin Castle Black Cat Spider Jewelry Making DIY Keychain Earrings Pendant Various Design Charms for Jewelry Making Bracelets Necklace (SN930)](https://m.media-amazon.com/images/I/51Gw9f-O53L.jpg) [**Sailanzi 50pcs Alloy enamel Halloween series Pumpkin Castle Black Cat Spider Jewelry Making DIY Keychain Earrings Pendant Various Design Charms for Jewelry Making Bracelets Necklace (SN930)**](https://www.amazon.com/dp/B0F5WN8DYW)

Sailanzi$6.394.9★213%▲rising

10

![Nuenen 50 Pcs Cross Charm for Women Man Celebration Grad Decor Crystal Pocket Cross Necklace Natural Worry Stone Gift for Jewelry Making Craft Festival Decor (0.71 x 0.98 x 0.24 Inch Classic)](https://m.media-amazon.com/images/I/51wD07nX0AL.jpg) [**Nuenen 50 Pcs Cross Charm for Women Man Celebration Grad Decor Crystal Pocket Cross Necklace Natural Worry Stone Gift for Jewelry Making Craft Festival Decor (0.71 x 0.98 x 0.24 Inch Classic)**](https://www.amazon.com/dp/B0B48QTMZ2)

Nuenen$24.164.2★6842%▲rising

11

![JIALEEY Halloween Charms Halloween Decorations Charms Pendants DIY for Necklace Bracelet Jewelry Making and Crafting 51 PCS Antique Bronze](https://m.media-amazon.com/images/I/614nQrqIz7L.jpg) [**JIALEEY Halloween Charms Halloween Decorations Charms Pendants DIY for Necklace Bracelet Jewelry Making and Crafting 51 PCS Antique Bronze**](https://www.amazon.com/dp/B09FHF9H4P)

JIALEEY$7.944.8★742%▲rising

12

![Anjulery Halloween Cat Charms for Jewelry Making and Crafting - 24Pcs Enamel Kitty Charms for Bracelets Earrings Necklaces Keychains DIY Crafts (24Pcs Halloween-Cat-B)](https://m.media-amazon.com/images/I/518qtn-ptDL.jpg) [**Anjulery Halloween Cat Charms for Jewelry Making and Crafting - 24Pcs Enamel Kitty Charms for Bracelets Earrings Necklaces Keychains DIY Crafts (24Pcs Halloween-Cat-B)**](https://www.amazon.com/dp/B0DCJFC9SZ)

Anjulery$10.364.8★1032%▼falling

13

![Anjulery 32Pcs Halloween Enamel Charms Set - Metal Pendants for DIY Jewelry Making Trick or Treat Craft Supplies Spooky Cute Designs (Halloween-F)](https://m.media-amazon.com/images/I/51nrlI9QbeL.jpg) [**Anjulery 32Pcs Halloween Enamel Charms Set - Metal Pendants for DIY Jewelry Making Trick or Treat Craft Supplies Spooky Cute Designs (Halloween-F)**](https://www.amazon.com/dp/B0FGYGMDWG)

Anjulery$8.184.7★192%▲rising

14

![Augshy 64Pcs Halloween Luminous Mini Resin Ghost Charms Jewelry Making](https://m.media-amazon.com/images/I/51er024v8bL.jpg) [**Augshy 64Pcs Halloween Luminous Mini Resin Ghost Charms Jewelry Making**](https://www.amazon.com/dp/B0FFMNMJKC)

Augshy$11.314.7★6512%▼falling

15

![MARFOREVER 40 Pcs/20 Pairs Halloween Charms Enamel Halloween Charms Bulk Pumpkin Bat Skeleton Witch Spider Candy Charm Pendants for Jewelry Bracelet Necklace Making](https://m.media-amazon.com/images/I/51OEjaJadCL.jpg) [**MARFOREVER 40 Pcs/20 Pairs Halloween Charms Enamel Halloween Charms Bulk Pumpkin Bat Skeleton Witch Spider Candy Charm Pendants for Jewelry Bracelet Necklace Making**](https://www.amazon.com/dp/B0D8SX8VHF)

MARFOREVER$8.904.7★7342%▼falling

**~~Showing 15 of 32 — show all ~~**

## **Product shelf**

All 32 tracked products in this niche.

Top sellersNewestTrending

[![WOCRAFT 60pcs Bright Silver Halloween Charms Bracelet Charms for Jewelry Making Sets DIY Necklace Bracelet Keychain Crafting Charms Kit Craft Supplies (SN867)](https://m.media-amazon.com/images/I/51fsgotEIML.jpg)**WOCRAFT 60pcs Bright Silver Halloween Charms Bracelet Charms for Jewelry Making Sets DIY Necklace Bracelet Keychain Crafting Charms Kit Craft Supplies (SN867)** WOCRAFT**$6.87**4.7★286 reviews](https://www.amazon.com/dp/B0DK9G6PPQ) [![HTZNHXT 50 Pcs Halloween Charms Halloween Alloy Charm Enamel Pumpkin Witch Hat Ghost Spider Bat Pendants Assorted Pendant Charms for Bracelet Earring Jewelry Making](https://m.media-amazon.com/images/I/61RecIDP6sL.jpg)**HTZNHXT 50 Pcs Halloween Charms Halloween Alloy Charm Enamel Pumpkin Witch Hat Ghost Spider Bat Pendants Assorted Pendant Charms for Bracelet Earring Jewelry Making** HTZNHXT**$7.14**4.7★280 reviews](https://www.amazon.com/dp/B0BBF49322) [![Hicarer 80 Pieces Antique Silver Pendants Charms Pendants Gothic Jewelry Making Accessory for DIY Necklace Bracelet(Skull)](https://m.media-amazon.com/images/I/61vQBgLmqeL.jpg)**Hicarer 80 Pieces Antique Silver Pendants Charms Pendants Gothic Jewelry Making Accessory for DIY Necklace Bracelet(Skull)** Hicarer**$11.05**4.6★1,154 reviews](https://www.amazon.com/dp/B07W7XN889) [![100Pcs 50 Pairs Halloween Charms for Jewelry Making and Bracelets Gold Enamel Jewelry Pendants for Halloween Earring Bracelet Necklace Craft Making](https://m.media-amazon.com/images/I/51Ziit6tV-L.jpg)**100Pcs 50 Pairs Halloween Charms for Jewelry Making and Bracelets Gold Enamel Jewelry Pendants for Halloween Earring Bracelet Necklace Craft Making** Acejoz**$11.61**4.7★511 reviews](https://www.amazon.com/dp/B0FKGRYG8Z) [![Tudomro 104 Halloween Charms Pendants Antique Silver Pendants Halloween Jewelry Making Accessory Open Jump Rings Skeleton Jewelry Earring Charms Goth Skull Beads for DIY Necklace Bracelet](https://m.media-amazon.com/images/I/613oW6yDWaL.jpg)**Tudomro 104 Halloween Charms Pendants Antique Silver Pendants Halloween Jewelry Making Accessory Open Jump Rings Skeleton Jewelry Earring Charms Goth Skull Beads for DIY Necklace Bracelet** Tudomro**$11.96**4.8★150 reviews](https://www.amazon.com/dp/B09ZNW8QMS) [![SANNIX 110Pcs 55 Pairs Halloween Charms Gold Enamel Jewelry Pendants for Halloween Earring Bracelet Necklace Craft Making](https://m.media-amazon.com/images/I/51CXgfqSfJL.jpg)**SANNIX 110Pcs 55 Pairs Halloween Charms Gold Enamel Jewelry Pendants for Halloween Earring Bracelet Necklace Craft Making** SANNIX**$11.55**4.7★1,584 reviews](https://www.amazon.com/dp/B0BF76VJ77) [![YOKUSHI 60 PCS Halloween Resin Charms for Jewelry Making Bulk with Box 3D Cartoon Ornament DIY Pendant Craft for Necklace Earrings Keychains Bracelet (Halloween)](https://m.media-amazon.com/images/I/51OT3Gwf-gL.jpg)**YOKUSHI 60 PCS Halloween Resin Charms for Jewelry Making Bulk with Box 3D Cartoon Ornament DIY Pendant Craft for Necklace Earrings Keychains Bracelet (Halloween)** YOKUSHI**$16.13**4.7★84 reviews](https://www.amazon.com/dp/B0D63B78G3) [![SANNIX 110Pcs Halloween Charms Gold Enamel Jewelry Making Charms for Halloween Bracelet Necklace Making and Decoration](https://m.media-amazon.com/images/I/61CAC4SPJNL.jpg)**SANNIX 110Pcs Halloween Charms Gold Enamel Jewelry Making Charms for Halloween Bracelet Necklace Making and Decoration** SANNIX**$9.82**4.6★4,452 reviews](https://www.amazon.com/dp/B0B6RFDMT8)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**34%

*“Excellent quality and so cute for Halloween bracelets”*

**Advertised Vs Actual Product**22%

*“just what we needed”*

**Value For Money**10%

*“Great value for the price”*

**Gifting Purpose**9%

*“great gift recipient loved it”*

**Design-Overall**5%

*“Very cute designs”*

**Color**3%

*“Love the colors”*

**Correct Contents**3%

*“Really great variety of pieces”*

**Size-Overall**3%

*“Good Size”*

**Shape/Style**2%

*“Looks great”*

**Strength**2%

*“Sturdy”*

### **What buyers complain about **

**Size-Overall**25%

*“A few short”*

**Quality-Overall**11%

*“Very cheap looking”*

**Ease Of Use**7%

*“a bit difficult for children to close the rings”*

**Advertised Vs Actual Product**7%

*“Only got the 3 stars because the description was misleading”*

**Weight Heavy**7%

*“it's all in bulk so whatever you know”*

**Value For Money**7%

*“These were not cheap”*

**Durability**7%

*“Expect one or 2 to be broke”*

**Defective Material/Parts**7%

*“Broken pieces”*

**Material Quality**4%

*“Thin plastic”*

**Color**2%

*“changing the color”*

#### **Top return reasons**- Size-Overall54% - Defective Material/Parts13% - Quality-Overall10% - Advertised Vs Actual Product9% - Value For Money2% - Color2% - Gap/Hole1% - Metal Authenticity1% - Wrong Dimensions1% - Thickness1%