---
title: "gum eraser — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/gum-eraser"
last_updated: "2026-07-13T18:57:05.991Z"
locale: en
meta:
  description: "a small market ($64K/yr) — gum eraser doesn't clear our bar today."
  "og:description": "a small market ($64K/yr) — gum eraser doesn't clear our bar today."
  "og:title": "gum eraser — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
---

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# **gum eraser**

**Skip it**

A small market ($64K/yr) — this niche doesn't clear our bar today.

Market size 16Growth 19Conversion 96Competition 21Returns 99Price range 19Avg price 19Brand share 29Review moat 25Quality gap 22

**Returns**

**Incredible****0.3%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****13.5%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****4,214.08**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****75%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-12.5%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****$6.77**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$3.33–$17.77**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****$64K**

$64K/yr · 70K searches

## **Competition**

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**10 **▼falling

**Sellers**

**66**

**Top-5 brand share**

**87%**

**Open market**

**9%**

- GENERAL'S37% - Faber-Castell26% - Sanford12% - Mr. Pen6% - STAEDTLER6% - WHTCHSU4% - Open — no brand owns it (4 brands, 9%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$6K20%$13K30%$19K40%$26K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![General Pencil 136EBP Artist Gum Eraser- (2 Pack)](https://m.media-amazon.com/images/I/31fV273xAwL.jpg)**General Pencil 136EBP Artist Gum Eraser- (2 Pack)**GENERAL'S**$6.83**4.7★503 rev](https://www.amazon.com/dp/B07BXYJ96Q) [2![Faber-Castell Kneadable Eraser for Artists in Storage Case - Absorbent Kneaded Erasers Art Eraser 1 Pack Grey](https://m.media-amazon.com/images/I/41cBt3DuSrL.jpg)**Faber-Castell Kneadable Eraser for Artists in Storage Case - Absorbent Kneaded Erasers Art Eraser 1 Pack Grey**Faber-Castell**$3.33**4.7★20,667 rev](https://www.amazon.com/dp/B01EFPZHOO) [3![Sanford Artgum Gum Erasers 2 in. x 1 in. x 7/8 in. Each](https://m.media-amazon.com/images/I/51NPYpkWuDL.jpg)**Sanford Artgum Gum Erasers 2 in. x 1 in. x 7/8 in. Each**Sanford**$8.02**4.7★588 rev](https://www.amazon.com/dp/B007XZ0VRW) [4![General Pencil 136EBP Artist Gum Eraser-](https://m.media-amazon.com/images/I/41wp+WrqK+L.jpg)**General Pencil 136EBP Artist Gum Eraser-**GENERAL'S**$4.60**4.7★860 rev](https://www.amazon.com/dp/B004T4BUWK) [5![Faber-Castell Erasers - Drawing Art kneaded Erasers Large Size Grey - 4 Pack](https://m.media-amazon.com/images/I/41UTo15+7vL.jpg)**Faber-Castell Erasers - Drawing Art kneaded Erasers Large Size Grey - 4 Pack**Faber-Castell**$6.39**4.8★12,682 rev](https://www.amazon.com/dp/B01LYU5S6D)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Kneaded Eraser for Artists Soft Kneadable Eraser for Drawing Moldable Rubber for Sketching Art Erasers with Storage Case 2 Pack Artist Erasers for Drawing](https://m.media-amazon.com/images/I/31f+eJChyFL.jpg)**Kneaded Eraser for Artists Soft Kneadable Eraser for Drawing Moldable Rubber for Sketching Art Erasers with Storage Case 2 Pack Artist Erasers for Drawing**Aenir**$5.56**106 rev8mo ago](https://www.amazon.com/dp/B0FF4BF9GM) [![Phinus Kneaded Erasers for Artists Drawing Eraser Grey Kneadable Eraser Absorbent Kneaded Eraser for Art Supplies Charcoal Pencils Sketching Supplies (8 Pack)](https://m.media-amazon.com/images/I/31tw1T6eKdL.jpg)**Phinus Kneaded Erasers for Artists Drawing Eraser Grey Kneadable Eraser Absorbent Kneaded Eraser for Art Supplies Charcoal Pencils Sketching Supplies (8 Pack)**Phinus**$6.94**116 rev9mo ago](https://www.amazon.com/dp/B0FVRQ1Z1X) [![WHTCHSU 2 Pcs Glue and Residue Eraser Rubber Cement Cleaner for Removing Adhesive and Residues from Paper Plastic and More](https://m.media-amazon.com/images/I/31RZNwV912L.jpg)**WHTCHSU 2 Pcs Glue and Residue Eraser Rubber Cement Cleaner for Removing Adhesive and Residues from Paper Plastic and More**WHTCHSU**$4.98**461 rev2y ago](https://www.amazon.com/dp/B0CLDXRNWM) [![Mr. Pen- Art Eraser Set 12 pcs Artist Pencil Erasers](https://m.media-amazon.com/images/I/413apC8HutL.jpg)**Mr. Pen- Art Eraser Set 12 pcs Artist Pencil Erasers**Mr. Pen**$7.76**639 rev3y ago](https://www.amazon.com/dp/B0C2XYSSJW) [![Tamaki 6 Pack Erasers Large White Erasers for School Office Art Eraser for Drawing](https://m.media-amazon.com/images/I/41GlReZZJGL.jpg)**Tamaki 6 Pack Erasers Large White Erasers for School Office Art Eraser for Drawing**Tamaki**$5.04**2,650 rev4y ago](https://www.amazon.com/dp/B0B2NTNCP5)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Phinus Kneaded Erasers for Artists Drawing Eraser Grey Kneadable Eraser Absorbent Kneaded Eraser for Art Supplies Charcoal Pencils Sketching Supplies (8 Pack)](https://m.media-amazon.com/images/I/31tw1T6eKdL.jpg)**Phinus Kneaded Erasers for Artists Drawing Eraser Grey Kneadable Eraser Absorbent Kneaded Eraser for Art Supplies Charcoal Pencils Sketching Supplies (8 Pack)**Phinus**$6.94**4.3★**▲ 97%**](https://www.amazon.com/dp/B0FVRQ1Z1X) [![STAEDTLER Mars Plastic Vinyl Erasers (4-Pack) White Erasers for Clean & Precise Results - Latex-Free Minimal Crumbling Made in Peru](https://m.media-amazon.com/images/I/51Q+k5nrKuL.jpg)**STAEDTLER Mars Plastic Vinyl Erasers (4-Pack) White Erasers for Clean & Precise Results - Latex-Free Minimal Crumbling Made in Peru**STAEDTLER**$4.23**4.8★**▲ 56%**](https://www.amazon.com/dp/B00006IFAN) [![Kneaded Eraser for Artists Soft Kneadable Eraser for Drawing Moldable Rubber for Sketching Art Erasers with Storage Case 2 Pack Artist Erasers for Drawing](https://m.media-amazon.com/images/I/31f+eJChyFL.jpg)**Kneaded Eraser for Artists Soft Kneadable Eraser for Drawing Moldable Rubber for Sketching Art Erasers with Storage Case 2 Pack Artist Erasers for Drawing**Aenir**$5.56**4.6★**▲ 45%**](https://www.amazon.com/dp/B0FF4BF9GM) [![WHTCHSU 2 Pcs Glue and Residue Eraser Rubber Cement Cleaner for Removing Adhesive and Residues from Paper Plastic and More](https://m.media-amazon.com/images/I/31RZNwV912L.jpg)**WHTCHSU 2 Pcs Glue and Residue Eraser Rubber Cement Cleaner for Removing Adhesive and Residues from Paper Plastic and More**WHTCHSU**$4.98**4.4★**▲ 25%**](https://www.amazon.com/dp/B0CLDXRNWM) [![Faber-Castell Kneadable Eraser for Artists in Storage Case - Absorbent Kneaded Erasers Art Eraser 1 Pack Grey](https://m.media-amazon.com/images/I/41cBt3DuSrL.jpg)**Faber-Castell Kneadable Eraser for Artists in Storage Case - Absorbent Kneaded Erasers Art Eraser 1 Pack Grey**Faber-Castell**$3.33**4.7★**▲ 11%**](https://www.amazon.com/dp/B01EFPZHOO)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -12.5% search growth over the last 90 days.

3K2KPrime Day '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Erasability**28%

*“Best erasers”*

**Quality-Overall**12%

*“Good Quality”*

**Value For Money**12%

*“Great value”*

**Advertised Vs Actual Product**9%

*“Works as advertised”*

**Ease Of Use**5%

*“Easy to use”*

**Ease Of Cleaning**4%

*“which makes cleanup easy”*

**Soft Feel**4%

*“Feels soft”*

**Size-Overall**4%

*“the right size”*

**Durability**2%

*“Durable”*

**Adhesion/Stickiness**2%

*“These glue cleaners are great”*

### **What buyers complain about **

**Size-Overall**22%

*“They were bigger than I expected”*

**Adhesion/Stickiness**13%

*“Very sticky”*

**Quality-Overall**7%

*“Not the Best”*

**Functionality-Overall**5%

*“Didn't work for me”*

**Ease Of Cleaning**5%

*“take forever to get dirty”*

**Erasability**5%

*“WARNING: These erasers are defective”*

**Moist/Dry**3%

*“Maybe it will dry out a little”*

**Material Quality**3%

*“They are plastic”*

**Hard Feel**2%

*“Too hard”*

**Thickness**2%

*“Thin, not for me”*

### **Top return reasons **

**Size-Overall**18%

**Functionality-Overall**16%

**Value For Money**13%

**Adhesion/Stickiness**11%

**Advertised Vs Actual Product**10%

**Erasability**9%

**Defective Material/Parts**8%

**Material Quality**2%

**Quality-Overall**2%

**Hard Feel**2%