--- title: "foam picture frames — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/foam-picture-frames" last_updated: "2026-07-10T02:25:51.731Z" locale: en meta: description: "a small market ($30K/yr) — foam picture frames doesn't clear our bar today." "og:description": "a small market ($30K/yr) — foam picture frames doesn't clear our bar today." "og:title": "foam picture frames — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen" --- Back to Flapen home # **foam picture frames** **Skip it****38/100 ** a small market ($30K/yr) — foam picture frames doesn't clear our bar today. **Market/yr** **$30K** **Growth (1y)** **+155.3%** **Products** **11** **Brands** **11** was 11 a year ago **Sellers** **13** **Price range** **$6.29–$22.58** **Returns** **2.3%** **Rating** **4.3★** **Skip it** Scored 38/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **2** ×0.30 Growth **71** ×0.30 Competition **12** ×0.20 Quality gap **58** ×0.10 Returns **82** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +155.3% year over year. 4K2KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: May, Jun, Dec · busiest ÷ quietest = 3.4× ## **Competition** - Horizon Group USA36% - Jetec22% - party greeting12% - Neworkg9% - Fovths4% - Hygloss4% - Other (5 brands)14% The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack. 11 brands and 13 sellers compete here. **Brands** **11 **—flat was 11 a year ago **Sellers** **13** **Top 5 brand share** **82%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Horizon Group USA DIY Foam Picture Frame Craft Kit 12-Pack of 4x6-Inch Colorful Picture Frames with 500+ Punch Out Stickers & Easels Back to School Arts & Craft Activity Perfect for Projects](https://m.media-amazon.com/images/I/51VOyXeOo4L.jpg) [**Horizon Group USA DIY Foam Picture Frame Craft Kit 12-Pack of 4x6-Inch Colorful Picture Frames with 500+ Punch Out Stickers & Easels Back to School Arts & Craft Activity Perfect for Projects**](https://www.amazon.com/dp/B07QGH4DVH) Horizon Group USA$6.294.1★42436%▼falling 2 ![Jetec 24 Pcs DIY Kid Craft Kit Colorful Felt Photo Holiday Frames and 50 Pcs Colorful Glitter Stickers for Back to School Classroom Craft Activity Home and Office Deco 4 x 6 Inch Photos](https://m.media-amazon.com/images/I/51+T+FIJpPL.jpg) [**Jetec 24 Pcs DIY Kid Craft Kit Colorful Felt Photo Holiday Frames and 50 Pcs Colorful Glitter Stickers for Back to School Classroom Craft Activity Home and Office Deco 4 x 6 Inch Photos**](https://www.amazon.com/dp/B08NGCHYGC) Jetec$11.074.4★37122%▲rising 3 ![30Packs Picture Frame Crafts Kits for Kids Summer Spring Colorful Holiday DIY Foam Picture Frames for Christmas Girls Gifts Game Activities Teacher Gifts Preschool Bulletin Board Decoration](https://m.media-amazon.com/images/I/51hb0+TznCL.jpg) [**30Packs Picture Frame Crafts Kits for Kids Summer Spring Colorful Holiday DIY Foam Picture Frames for Christmas Girls Gifts Game Activities Teacher Gifts Preschool Bulletin Board Decoration**](https://www.amazon.com/dp/B099DHX12M) party greeting$12.834.2★17512%▼falling 4 ![Neworkg 50 Pack Paper Picture Frames 4x6 Colorful Photo Holder with Wooden Clips and String for Wall Decor and Party Supplies](https://m.media-amazon.com/images/I/51040nQCULL.jpg) [**Neworkg 50 Pack Paper Picture Frames 4x6 Colorful Photo Holder with Wooden Clips and String for Wall Decor and Party Supplies**](https://www.amazon.com/dp/B0D76629DB) Neworkg$12.764.6★899%▼falling 5 ![Fovths 24 Packs Summer Foam Picture Frame Kits DIY Summer Frame Crafts](https://m.media-amazon.com/images/I/61Asa4gSh4L.jpg) [**Fovths 24 Packs Summer Foam Picture Frame Kits DIY Summer Frame Crafts**](https://www.amazon.com/dp/B0CX4Z3685) Fovths$20.785.0★194%▲rising 6 ![Hygloss 48 Pack Paper Picture Frames Colorful cardstock Photo Frame 4.75x6.75-Inch Papers Frames to Decorate for Wedding Birthday DIY Classroom Crafts and Decorations](https://m.media-amazon.com/images/I/41VLLpV3G5L.jpg) [**Hygloss 48 Pack Paper Picture Frames Colorful cardstock Photo Frame 4.75x6.75-Inch Papers Frames to Decorate for Wedding Birthday DIY Classroom Crafts and Decorations**](https://www.amazon.com/dp/B085FLGQP9) Hygloss$12.714.0★8204%▲rising 7 ![50 Pack Standing Paper Picture Frames 4x6 Cardboard Photo Frame with Easel Paper Photo Frame Cards Gallery Frames Bulk For Graduation Fathers Day Back to School Wedding Birthday Classroom Craft DIY Rainbow](https://m.media-amazon.com/images/I/41z3o7JD9TL.jpg) [**50 Pack Standing Paper Picture Frames 4x6 Cardboard Photo Frame with Easel Paper Photo Frame Cards Gallery Frames Bulk For Graduation Fathers Day Back to School Wedding Birthday Classroom Craft DIY Rainbow**](https://www.amazon.com/dp/B0BL6BNJ7W) Litpoetic$15.404.4★5683%—flat 8 ![Paper Picture Frames 32 Pcs Paper Photo Frames 4 x 6 Inch Colorful Cardboard Picture Frame Foam Pictures Frame for Craft Display DIY Project Home Office Wedding Graduation Party Supplies Wall Decor](https://m.media-amazon.com/images/I/41tjuXvXdSL.jpg) [**Paper Picture Frames 32 Pcs Paper Photo Frames 4 x 6 Inch Colorful Cardboard Picture Frame Foam Pictures Frame for Craft Display DIY Project Home Office Wedding Graduation Party Supplies Wall Decor**](https://www.amazon.com/dp/B0GSQWS5QY) ysuwekslu$7.875.0★23%▲rising 9 ![Bulk DIY Foam Picture Frames (30 Frames in Variety of Shapes and 450 Decorating Stickers) Crafts for Kids and Fun Home Activities](https://m.media-amazon.com/images/I/51WiirE6q0L.jpg) [**Bulk DIY Foam Picture Frames (30 Frames in Variety of Shapes and 450 Decorating Stickers) Crafts for Kids and Fun Home Activities**](https://www.amazon.com/dp/B004HXBW9O) Fun Express$20.504.6★273%—flat 10 ![BreezeHug 48 Sets Summer Foam Picture Frame Crafts Kits Beach Pool Decorations DIY Craft Kits with Summer Hawaii Stickers for Party Holiday Exchange Gifts Art Project Supplies](https://m.media-amazon.com/images/I/51Ox++PjfFL.jpg) [**BreezeHug 48 Sets Summer Foam Picture Frame Crafts Kits Beach Pool Decorations DIY Craft Kits with Summer Hawaii Stickers for Party Holiday Exchange Gifts Art Project Supplies**](https://www.amazon.com/dp/B0GQ41LK58) BreezeHug$22.583.0★23%▲rising 11 ![Fancy Land Summer Crafts for Kids Foam Flower Pot Picture Frame Garden Photo Frame Kits for Spring Easter Classroom DIY Art Activities Mothers Day Party Decoration Favors 12Pack](https://m.media-amazon.com/images/I/61ltzsU6RdL.jpg) [**Fancy Land Summer Crafts for Kids Foam Flower Pot Picture Frame Garden Photo Frame Kits for Spring Easter Classroom DIY Art Activities Mothers Day Party Decoration Favors 12Pack**](https://www.amazon.com/dp/B0FQ5KVF4R) Fancy Land$7.654.2★82%▲rising ## **Product shelf** All 11 tracked products in this niche. Top sellersNewestTrending [![Horizon Group USA DIY Foam Picture Frame Craft Kit 12-Pack of 4x6-Inch Colorful Picture Frames with 500+ Punch Out Stickers & Easels Back to School Arts & Craft Activity Perfect for Projects](https://m.media-amazon.com/images/I/51VOyXeOo4L.jpg)**Horizon Group USA DIY Foam Picture Frame Craft Kit 12-Pack of 4x6-Inch Colorful Picture Frames with 500+ Punch Out Stickers & Easels Back to School Arts & Craft Activity Perfect for Projects** Horizon Group USA**$6.29**4.1★424 reviews](https://www.amazon.com/dp/B07QGH4DVH) [![Jetec 24 Pcs DIY Kid Craft Kit Colorful Felt Photo Holiday Frames and 50 Pcs Colorful Glitter Stickers for Back to School Classroom Craft Activity Home and Office Deco 4 x 6 Inch Photos](https://m.media-amazon.com/images/I/51+T+FIJpPL.jpg)**Jetec 24 Pcs DIY Kid Craft Kit Colorful Felt Photo Holiday Frames and 50 Pcs Colorful Glitter Stickers for Back to School Classroom Craft Activity Home and Office Deco 4 x 6 Inch Photos** Jetec**$11.07**4.4★371 reviews](https://www.amazon.com/dp/B08NGCHYGC) [![30Packs Picture Frame Crafts Kits for Kids Summer Spring Colorful Holiday DIY Foam Picture Frames for Christmas Girls Gifts Game Activities Teacher Gifts Preschool Bulletin Board Decoration](https://m.media-amazon.com/images/I/51hb0+TznCL.jpg)**30Packs Picture Frame Crafts Kits for Kids Summer Spring Colorful Holiday DIY Foam Picture Frames for Christmas Girls Gifts Game Activities Teacher Gifts Preschool Bulletin Board Decoration** party greeting**$12.83**4.2★175 reviews](https://www.amazon.com/dp/B099DHX12M) [![Neworkg 50 Pack Paper Picture Frames 4x6 Colorful Photo Holder with Wooden Clips and String for Wall Decor and Party Supplies](https://m.media-amazon.com/images/I/51040nQCULL.jpg)**Neworkg 50 Pack Paper Picture Frames 4x6 Colorful Photo Holder with Wooden Clips and String for Wall Decor and Party Supplies** Neworkg**$12.76**4.6★89 reviews](https://www.amazon.com/dp/B0D76629DB) [![Fovths 24 Packs Summer Foam Picture Frame Kits DIY Summer Frame Crafts](https://m.media-amazon.com/images/I/61Asa4gSh4L.jpg)**Fovths 24 Packs Summer Foam Picture Frame Kits DIY Summer Frame Crafts** Fovths**$20.78**5.0★19 reviews](https://www.amazon.com/dp/B0CX4Z3685) [![Hygloss 48 Pack Paper Picture Frames Colorful cardstock Photo Frame 4.75x6.75-Inch Papers Frames to Decorate for Wedding Birthday DIY Classroom Crafts and Decorations](https://m.media-amazon.com/images/I/41VLLpV3G5L.jpg)**Hygloss 48 Pack Paper Picture Frames Colorful cardstock Photo Frame 4.75x6.75-Inch Papers Frames to Decorate for Wedding Birthday DIY Classroom Crafts and Decorations** Hygloss**$12.71**4.0★820 reviews](https://www.amazon.com/dp/B085FLGQP9) [![50 Pack Standing Paper Picture Frames 4x6 Cardboard Photo Frame with Easel Paper Photo Frame Cards Gallery Frames Bulk For Graduation Fathers Day Back to School Wedding Birthday Classroom Craft DIY Rainbow](https://m.media-amazon.com/images/I/41z3o7JD9TL.jpg)**50 Pack Standing Paper Picture Frames 4x6 Cardboard Photo Frame with Easel Paper Photo Frame Cards Gallery Frames Bulk For Graduation Fathers Day Back to School Wedding Birthday Classroom Craft DIY Rainbow** Litpoetic**$15.40**4.4★568 reviews](https://www.amazon.com/dp/B0BL6BNJ7W) [![Paper Picture Frames 32 Pcs Paper Photo Frames 4 x 6 Inch Colorful Cardboard Picture Frame Foam Pictures Frame for Craft Display DIY Project Home Office Wedding Graduation Party Supplies Wall Decor](https://m.media-amazon.com/images/I/41tjuXvXdSL.jpg)**Paper Picture Frames 32 Pcs Paper Photo Frames 4 x 6 Inch Colorful Cardboard Picture Frame Foam Pictures Frame for Craft Display DIY Project Home Office Wedding Graduation Party Supplies Wall Decor** ysuwekslu**$7.87**5.0★2 reviews](https://www.amazon.com/dp/B0GSQWS5QY) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Color**17% *“I love the colors”* **Fun/Entertainment Experience**14% *“We had so much fun decorating them”* **Ease Of Use**11% *“is so easy to use”* **Quality-Overall**11% *“Well made, easy to assemble”* **Value For Money**10% *“Great buy great price”* **Frame Quality**7% *“Love these frames”* **Gifting Purpose**6% *“Will purchase again for Xmas”* **Material Quality**5% *“Strong material and doesn't tear easily”* **Educational-Overall**4% *“Great classroom activity for Valentines Day”* **Creativity**3% *“Really fun and you can be creative with these”* ### **What buyers complain about ** **Adhesion/Stickiness**42% *“Theyre very sticky”* **Defective Material/Parts**9% *“The pieces need to be cut better so they can unstick easily”* **Quality-Overall**9% *“Very cheap”* **Size-Overall**5% *“Fit Failure”* **Ease Of Use**5% *“Not easy”* **Unsustainable Design**5% *“Stupid, stupid design”* **Thickness**5% *“thin”* **Hard Feel**3% *“These are actually pretty tough”* **Wrinkles**3% *“I did it with a class and almost every kid had a wrinkle, tear, or got the photo crooked”* **Design-Overall**2% *“Horribly Designed”* #### **Top return reasons**- Size-Overall33% - Frame Quality21% - Material Quality11% - Advertised Vs Actual Product8% - Quality-Overall7% - Strength4% - Value For Money3% - Adhesion/Stickiness3% - Assembly/Installation2% - Defective Material/Parts2%