--- title: "fish charms — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/fish-charms" last_updated: "2026-07-10T01:42:04.854Z" locale: en meta: description: "fish charms shows demand growing +586.3%, but a small market ($34K/yr) keeps it on the watch list." "og:description": "fish charms shows demand growing +586.3%, but a small market ($34K/yr) keeps it on the watch list." "og:title": "fish charms — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen" --- Back to Flapen home # **fish charms** **Worth a look****54/100 ** fish charms shows demand growing +586.3%, but a small market ($34K/yr) keeps it on the watch list. **Market/yr** **$34K** **Growth (1y)** **+586.3%** **Products** **26** **Brands** **21** was 47 a year ago **Sellers** **23** **Price range** **$5.97–$17.17** **Returns** **2.2%** **Rating** **4.5★** **Worth a look** Scored 54/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **2** ×0.30 Growth **100** ×0.30 Competition **54** ×0.20 Quality gap **43** ×0.10 Returns **83** ×0.10 ## **Competition** - Coiris28% - PH PandaHall13% - Bestewelry10% - BENECREAT8% - DELORIGIN7% - COGCHARGER4% - Other (15 brands)31% The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them. 21 brands and 23 sellers compete here. **Brands** **21 **▼falling was 47 a year ago **Sellers** **23** **Top 5 brand share** **66%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Coiris Gold Fish Charm Pendant 3D Sea Animal DIY Bracelet Necklace Earrings Beading and Jewelry Making Decorations](https://m.media-amazon.com/images/I/41JreNbH+zL.jpg) [**Coiris Gold Fish Charm Pendant 3D Sea Animal DIY Bracelet Necklace Earrings Beading and Jewelry Making Decorations**](https://www.amazon.com/dp/B0FMXMW9V3) Coiris$8.644.7★1122%▲rising 2 ![Bestewelry 20Pcs Enamel Fish Charms Pendants Golden Mosaic Fish Charms Lovely Flat Back Ocean Animal Charm for DIY Necklace Earrings Bracelets Crafts Jewelry Making 10 Colors](https://m.media-amazon.com/images/I/516r3RejNqL.jpg) [**Bestewelry 20Pcs Enamel Fish Charms Pendants Golden Mosaic Fish Charms Lovely Flat Back Ocean Animal Charm for DIY Necklace Earrings Bracelets Crafts Jewelry Making 10 Colors**](https://www.amazon.com/dp/B0CS9MGZPQ) Bestewelry$8.664.1★2010%▲rising 3 ![PH PandaHall 12 Colors Porcelain Fish Charms 24pcs Fish Shaped Pendants Ceramic Animal Pendants Lucky Charms with Brass Findings for DIY Necklace Holiday Gifts Party Decor Jewelry Making Supplies](https://m.media-amazon.com/images/I/51MKV7dTbWL.jpg) [**PH PandaHall 12 Colors Porcelain Fish Charms 24pcs Fish Shaped Pendants Ceramic Animal Pendants Lucky Charms with Brass Findings for DIY Necklace Holiday Gifts Party Decor Jewelry Making Supplies**](https://www.amazon.com/dp/B0FN3Q8BXY) PH PandaHall$13.404.0★58%▲rising 4 ![BENECREAT 8Pcs 18K Gold Plated Brass Fish Charms 25.5x7x4mm Sea Animal Fish Shaped Pendants for DIY Bracelet Necklace Earrings Jewelry Making Hole: 3.2mm](https://m.media-amazon.com/images/I/41bKGZVQz-L.jpg) [**BENECREAT 8Pcs 18K Gold Plated Brass Fish Charms 25.5x7x4mm Sea Animal Fish Shaped Pendants for DIY Bracelet Necklace Earrings Jewelry Making Hole: 3.2mm**](https://www.amazon.com/dp/B0F7QMKCV2) BENECREAT$14.324.8★138%▼falling 5 ![DELORIGIN 12Pcs Natural Gemstone Fish Charms Colorful Fish Pendants with Brass Jump Rings Fishes Spacer Beads for Jewelry Making Bracelet Necklace DIY Crafts Handmade Gift](https://m.media-amazon.com/images/I/41iZN+9lqEL.jpg) [**DELORIGIN 12Pcs Natural Gemstone Fish Charms Colorful Fish Pendants with Brass Jump Rings Fishes Spacer Beads for Jewelry Making Bracelet Necklace DIY Crafts Handmade Gift**](https://www.amazon.com/dp/B0FZ9KS1SJ) DELORIGIN$16.834.2★45%▲rising 6 ![Coiris Gold Fish Charm Pendant 3D Sea Animal DIY Bracelet Necklace Earrings Beading and Jewelry Making Decorations](https://m.media-amazon.com/images/I/41JAdUWEenL.jpg) [**Coiris Gold Fish Charm Pendant 3D Sea Animal DIY Bracelet Necklace Earrings Beading and Jewelry Making Decorations**](https://www.amazon.com/dp/B0FMX968QS) Coiris$8.614.7★115%▲rising 7 ![PH PandaHall 120pcs Shell Charms 6 Styles Spiral Seashells Craft Charms Cowrie Sea Shells Pendant Natural Shell Charm Conch Shells with Loop Bail for Halloween Earrings Summer Beach Jewelry Making](https://m.media-amazon.com/images/I/51TmmZ+jNZL.jpg) [**PH PandaHall 120pcs Shell Charms 6 Styles Spiral Seashells Craft Charms Cowrie Sea Shells Pendant Natural Shell Charm Conch Shells with Loop Bail for Halloween Earrings Summer Beach Jewelry Making**](https://www.amazon.com/dp/B0CMXB81XQ) PH PandaHall$10.824.6★1984%▲rising 8 ![Ruwado 50 Pcs Fish Charms for Craft Metal 2 x 0.9 x 0.3 cm Cute Ocean Sea Animal Pendants for DIY Jewelry Making Bracelet Necklace Earring Supplies (Gold)](https://m.media-amazon.com/images/I/41DggDOnb-L.jpg) [**Ruwado 50 Pcs Fish Charms for Craft Metal 2 x 0.9 x 0.3 cm Cute Ocean Sea Animal Pendants for DIY Jewelry Making Bracelet Necklace Earring Supplies (Gold)**](https://www.amazon.com/dp/B0D66W2BR9) Ruwado$7.434.7★163%▼falling 9 ![KitBeads 40pcs Enamel Fish Charms Flower Printed Marine Life Sea Animal Lucky Koi Fish Charms for Jewelry Making Bracelets Bulk](https://m.media-amazon.com/images/I/419yZH0lKvL.jpg) [**KitBeads 40pcs Enamel Fish Charms Flower Printed Marine Life Sea Animal Lucky Koi Fish Charms for Jewelry Making Bracelets Bulk**](https://www.amazon.com/dp/B0CT78GJK4) KitBeads$14.334.6★233%▼falling 10 ![FASHEWELRY 10Pcs 18K Gold Plated Fish Charms Cubic Zirconia Fishing Eyes Charm Brass Golden Carp Charms Sparkling Micro Pave CZ Pendants for Bracelet Necklace Jewelry Making Festival Gift](https://m.media-amazon.com/images/I/51AnlOlnJKL.jpg) [**FASHEWELRY 10Pcs 18K Gold Plated Fish Charms Cubic Zirconia Fishing Eyes Charm Brass Golden Carp Charms Sparkling Micro Pave CZ Pendants for Bracelet Necklace Jewelry Making Festival Gift**](https://www.amazon.com/dp/B0FFGM8Y53) FASHEWELRY$14.794.7★373%▲rising 11 ![Decoendiy 50Pcs Porcelain Ceramic Fish Beads Ocean Sea Beach Animal Beads Fish Shaped Printed Loose Spacer Bead for DIY Necklaces Bracelets Crafts Supplies (Mix)](https://m.media-amazon.com/images/I/41k00Lv8mZL.jpg) [**Decoendiy 50Pcs Porcelain Ceramic Fish Beads Ocean Sea Beach Animal Beads Fish Shaped Printed Loose Spacer Bead for DIY Necklaces Bracelets Crafts Supplies (Mix)**](https://www.amazon.com/dp/B0CL728T7S) Decoendiy$13.064.9★533%▼falling 12 ![Craftdady 28Pcs Enamel Fish Charms: 7 Styles Colorful Pattern Fish Rack Pendants Cute Ocean Animal Charms for DIY Earring Bracelet Necklace Making](https://m.media-amazon.com/images/I/51a+mzjaV+L.jpg) [**Craftdady 28Pcs Enamel Fish Charms: 7 Styles Colorful Pattern Fish Rack Pendants Cute Ocean Animal Charms for DIY Earring Bracelet Necklace Making**](https://www.amazon.com/dp/B0D5B1ZJFS) Craftdady$9.394.4★183%▼falling 13 ![SquarezhenBo Gold Fish Charm Pendant Sea Animal Golden Fish Shaped Gold Plated Pendants Pave Ocean Pendants for Men Women for DIY Bracelet Necklace Earrings Beading and Jewelry Making](https://m.media-amazon.com/images/I/51bVdxBkRxL.jpg) [**SquarezhenBo Gold Fish Charm Pendant Sea Animal Golden Fish Shaped Gold Plated Pendants Pave Ocean Pendants for Men Women for DIY Bracelet Necklace Earrings Beading and Jewelry Making**](https://www.amazon.com/dp/B0DMNM5RRC) SquarezhenBo$5.974.4★122%▼falling 14 ![Fishing Beads KLFHS 90PCS Sea Glass for Crafts Unique Fish Charms Beads for DIY Ocean Themed Jewelry Making Bracelet Necklace Earring Phone Strap Keychain(Mixed Color)](https://m.media-amazon.com/images/I/61WFppUvkAL.jpg) [**Fishing Beads KLFHS 90PCS Sea Glass for Crafts Unique Fish Charms Beads for DIY Ocean Themed Jewelry Making Bracelet Necklace Earring Phone Strap Keychain(Mixed Color)**](https://www.amazon.com/dp/B0G4CYCMMM) KLFHS$8.704.7★282%▲rising 15 ![COGCHARGER 10Pcs Fish Ceramic Charms for Jewelry Making Ocean Porcelain 3D Small Animal Cute Charms Mixed Color Lucky Pendants for Bracelet Earring Necklace DIY Crafts](https://m.media-amazon.com/images/I/41iyzusYk0L.jpg) [**COGCHARGER 10Pcs Fish Ceramic Charms for Jewelry Making Ocean Porcelain 3D Small Animal Cute Charms Mixed Color Lucky Pendants for Bracelet Earring Necklace DIY Crafts**](https://www.amazon.com/dp/B0GQRP1H68) COGCHARGER$9.843.5★22%▲rising **~~Showing 15 of 26 — show all ~~** ## **Product shelf** All 26 tracked products in this niche. Top sellersNewestTrending [![Coiris Gold Fish Charm Pendant 3D Sea Animal DIY Bracelet Necklace Earrings Beading and Jewelry Making Decorations](https://m.media-amazon.com/images/I/41JreNbH+zL.jpg)**Coiris Gold Fish Charm Pendant 3D Sea Animal DIY Bracelet Necklace Earrings Beading and Jewelry Making Decorations** Coiris**$8.64**4.7★11 reviews](https://www.amazon.com/dp/B0FMXMW9V3) [![Bestewelry 20Pcs Enamel Fish Charms Pendants Golden Mosaic Fish Charms Lovely Flat Back Ocean Animal Charm for DIY Necklace Earrings Bracelets Crafts Jewelry Making 10 Colors](https://m.media-amazon.com/images/I/516r3RejNqL.jpg)**Bestewelry 20Pcs Enamel Fish Charms Pendants Golden Mosaic Fish Charms Lovely Flat Back Ocean Animal Charm for DIY Necklace Earrings Bracelets Crafts Jewelry Making 10 Colors** Bestewelry**$8.66**4.1★20 reviews](https://www.amazon.com/dp/B0CS9MGZPQ) [![PH PandaHall 12 Colors Porcelain Fish Charms 24pcs Fish Shaped Pendants Ceramic Animal Pendants Lucky Charms with Brass Findings for DIY Necklace Holiday Gifts Party Decor Jewelry Making Supplies](https://m.media-amazon.com/images/I/51MKV7dTbWL.jpg)**PH PandaHall 12 Colors Porcelain Fish Charms 24pcs Fish Shaped Pendants Ceramic Animal Pendants Lucky Charms with Brass Findings for DIY Necklace Holiday Gifts Party Decor Jewelry Making Supplies** PH PandaHall**$13.40**4.0★5 reviews](https://www.amazon.com/dp/B0FN3Q8BXY) [![BENECREAT 8Pcs 18K Gold Plated Brass Fish Charms 25.5x7x4mm Sea Animal Fish Shaped Pendants for DIY Bracelet Necklace Earrings Jewelry Making Hole: 3.2mm](https://m.media-amazon.com/images/I/41bKGZVQz-L.jpg)**BENECREAT 8Pcs 18K Gold Plated Brass Fish Charms 25.5x7x4mm Sea Animal Fish Shaped Pendants for DIY Bracelet Necklace Earrings Jewelry Making Hole: 3.2mm** BENECREAT**$14.32**4.8★13 reviews](https://www.amazon.com/dp/B0F7QMKCV2) [![DELORIGIN 12Pcs Natural Gemstone Fish Charms Colorful Fish Pendants with Brass Jump Rings Fishes Spacer Beads for Jewelry Making Bracelet Necklace DIY Crafts Handmade Gift](https://m.media-amazon.com/images/I/41iZN+9lqEL.jpg)**DELORIGIN 12Pcs Natural Gemstone Fish Charms Colorful Fish Pendants with Brass Jump Rings Fishes Spacer Beads for Jewelry Making Bracelet Necklace DIY Crafts Handmade Gift** DELORIGIN**$16.83**4.2★4 reviews](https://www.amazon.com/dp/B0FZ9KS1SJ) [![Coiris Gold Fish Charm Pendant 3D Sea Animal DIY Bracelet Necklace Earrings Beading and Jewelry Making Decorations](https://m.media-amazon.com/images/I/41JAdUWEenL.jpg)**Coiris Gold Fish Charm Pendant 3D Sea Animal DIY Bracelet Necklace Earrings Beading and Jewelry Making Decorations** Coiris**$8.61**4.7★11 reviews](https://www.amazon.com/dp/B0FMX968QS) [![PH PandaHall 120pcs Shell Charms 6 Styles Spiral Seashells Craft Charms Cowrie Sea Shells Pendant Natural Shell Charm Conch Shells with Loop Bail for Halloween Earrings Summer Beach Jewelry Making](https://m.media-amazon.com/images/I/51TmmZ+jNZL.jpg)**PH PandaHall 120pcs Shell Charms 6 Styles Spiral Seashells Craft Charms Cowrie Sea Shells Pendant Natural Shell Charm Conch Shells with Loop Bail for Halloween Earrings Summer Beach Jewelry Making** PH PandaHall**$10.82**4.6★198 reviews](https://www.amazon.com/dp/B0CMXB81XQ) [![Ruwado 50 Pcs Fish Charms for Craft Metal 2 x 0.9 x 0.3 cm Cute Ocean Sea Animal Pendants for DIY Jewelry Making Bracelet Necklace Earring Supplies (Gold)](https://m.media-amazon.com/images/I/41DggDOnb-L.jpg)**Ruwado 50 Pcs Fish Charms for Craft Metal 2 x 0.9 x 0.3 cm Cute Ocean Sea Animal Pendants for DIY Jewelry Making Bracelet Necklace Earring Supplies (Gold)** Ruwado**$7.43**4.7★16 reviews](https://www.amazon.com/dp/B0D66W2BR9) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**43% *“They're well made and look great as earrings, bracelets, keychains/phone charms, etc”* **Color**22% *“Beautiful coloring”* **Advertised Vs Actual Product**11% *“Just as described”* **Value For Money**4% *“Great value for money”* **Size-Overall**4% *“They're a good size”* **Shape/Style**3% *“cute shape”* **Ease Of Use**3% *“Easy to use and quality product”* **Weight Light**2% *“still light”* **Durability**1% *“they have held up”* **Stitch/Finish/Polish**1% *“the iridescent finish is a nice touch”* ### **What buyers complain about ** **Quality-Overall**25% *“Poor manufacturing”* **Portability**17% *“I wish they were movable:”* **Defective Material/Parts**17% *“1 or 2 came broken”* **Advertised Vs Actual Product**8% *“The title is misleading”* **Material Quality**8% *“Thin plastic”* **Durability**8% *“These would not hold up under normal wear without the image peeling off”* **Size-Overall**6% *“I thought they were gonna be bigger than they are”* #### **Top return reasons**- Size-Overall52% - Color8% - Advertised Vs Actual Product8% - Quality-Overall6% - Value For Money5% - Defective Material/Parts5% - Functionality-Overall3% - Material Quality2% - Design-Overall1% - Wrong Dimensions1%