---
title: "face paint crayons — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/face-paint-crayons"
last_updated: "2026-07-14T05:58:42.657Z"
locale: en
meta:
  description: "face paint crayons shows searches that convert (9.4% search→purchase), but a small market ($81K/yr) keeps it on the watch list."
  "og:description": "face paint crayons shows searches that convert (9.4% search→purchase), but a small market ($81K/yr) keeps it on the watch list."
  "og:title": "face paint crayons — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
---

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# **face paint crayons**

**Worth a look**

Shows searches that convert (9.4% search→purchase), but a small market ($81K/yr) keeps it on the watch list.

Market size 20Growth 83Conversion 85Competition 45Returns 69Price range 49Avg price 45Brand share 23Review moat 40Quality gap 65

**Conversion**

**Great****9.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Great****+79.2%**

90-day search growth — must beat 0% to launch

**Returns**

**Good****2.3%**

return rate — above 6% kills the launch gate

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****$5.55–$24.13**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****$11.42**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****2,500.48**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$81K**

$81K/yr · 75K searches

## **Competition**

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**13 **▲rising

**Sellers**

**20**

**Top-5 brand share**

**91%**

**Open market**

**8%**

- Blue Squid41% - Trandpter20% - JOYIN14% - Drawdart13% - EFFECTEER2% - BOBISUKA2% - Open — no brand owns it (7 brands, 8%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$6K12%$10K16%$13K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 25 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Blue Squid Face Paint Crayons for Kids - 42pcs XL Non-Toxic Washable Body Paint Crayons - Our Face Painting Kit Makeup Sticks are Easy to Use Safe for Sensitive Skin and Perfect for a Kids Party](https://m.media-amazon.com/images/I/5100P16HyqL.jpg)**Blue Squid Face Paint Crayons for Kids - 42pcs XL Non-Toxic Washable Body Paint Crayons - Our Face Painting Kit Makeup Sticks are Easy to Use Safe for Sensitive Skin and Perfect for a Kids Party**Blue Squid**$15.02**4.4★7,827 rev](https://www.amazon.com/dp/B07KYVVZMJ) [2![Face Paint Crayons for Kids - 18pcs Non-Toxic Washable Face Paint Sticks| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay](https://m.media-amazon.com/images/I/51aGeDJbBvL.jpg)**Face Paint Crayons for Kids - 18pcs Non-Toxic Washable Face Paint Sticks| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay**Trandpter**$5.65**4.3★60 rev](https://www.amazon.com/dp/B0GCNGW3QL) [3![42PCS Face and Body Paint Crayons XL Face Painting Kit Safe and Non-Toxic Ultimate Party Pack Including 14 Metallic Colors for Birthday Makeup Party Supplies Festivals Gifts for Kids Girls Boys](https://m.media-amazon.com/images/I/51-AXobA54L.jpg)**42PCS Face and Body Paint Crayons XL Face Painting Kit Safe and Non-Toxic Ultimate Party Pack Including 14 Metallic Colors for Birthday Makeup Party Supplies Festivals Gifts for Kids Girls Boys**JOYIN**$13.14**4.3★6,157 rev](https://www.amazon.com/dp/B08CWLDS1C) [4![Blue Squid Face Paint Crayons for Kids - 18pcs XL Non-Toxic Washable Body Paint Crayons - Our Face Painting Kit Makeup Sticks are Easy to Use Safe for Sensitive Skin and Perfect for a Kids Party](https://m.media-amazon.com/images/I/51yrr4F+lSL.jpg)**Blue Squid Face Paint Crayons for Kids - 18pcs XL Non-Toxic Washable Body Paint Crayons - Our Face Painting Kit Makeup Sticks are Easy to Use Safe for Sensitive Skin and Perfect for a Kids Party**Blue Squid**$9.80**4.4★7,827 rev](https://www.amazon.com/dp/B0CWYGLPKF) [5![Drawdart Face Painting Kit for Kids 12Pcs XL Face and Body Paint Crayons| 12 Vibrant Colors Safe and Washable Face Paint Sticks for Adults Kids Party Halloween Makeup School Event Cosplay](https://m.media-amazon.com/images/I/51gBTE3i-sL.jpg)**Drawdart Face Painting Kit for Kids 12Pcs XL Face and Body Paint Crayons| 12 Vibrant Colors Safe and Washable Face Paint Sticks for Adults Kids Party Halloween Makeup School Event Cosplay**Drawdart**$8.91**4.6★167 rev](https://www.amazon.com/dp/B0FBVV24ZP)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Face Paint Crayons for Kids - 18pcs Non-Toxic Washable Face Paint Sticks| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay](https://m.media-amazon.com/images/I/51aGeDJbBvL.jpg)**Face Paint Crayons for Kids - 18pcs Non-Toxic Washable Face Paint Sticks| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay**Trandpter**$5.65**60 rev3mo ago](https://www.amazon.com/dp/B0GCNGW3QL) [![42Pcs XL Face Paint Crayons for Kids - Non-Toxic Vibrant Colors Face Painting Crayons Kit| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay](https://m.media-amazon.com/images/I/51OiQwjJt-L.jpg)**42Pcs XL Face Paint Crayons for Kids - Non-Toxic Vibrant Colors Face Painting Crayons Kit| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay**Trandpter**$7.80**47 rev4mo ago](https://www.amazon.com/dp/B0GCNMWC29) [![Drawdart Face Painting Kit for Kids 12Pcs XL Face and Body Paint Crayons| 12 Vibrant Colors Safe and Washable Face Paint Sticks for Adults Kids Party Halloween Makeup School Event Cosplay](https://m.media-amazon.com/images/I/51gBTE3i-sL.jpg)**Drawdart Face Painting Kit for Kids 12Pcs XL Face and Body Paint Crayons| 12 Vibrant Colors Safe and Washable Face Paint Sticks for Adults Kids Party Halloween Makeup School Event Cosplay**Drawdart**$8.91**167 rev10mo ago](https://www.amazon.com/dp/B0FBVV24ZP) [![Blue Squid Face Painting Kit for Kids 60g/2.12oz Split Cake Face Paint Palette One Stroke Rainbow Colors with Brushes & Stencils - Non-Toxic Water Activated - Kids Party & Halloween Makeup Kit](https://m.media-amazon.com/images/I/513Lwp5-PdL.jpg)**Blue Squid Face Painting Kit for Kids 60g/2.12oz Split Cake Face Paint Palette One Stroke Rainbow Colors with Brushes & Stencils - Non-Toxic Water Activated - Kids Party & Halloween Makeup Kit**Blue Squid**$14.57**2,614 rev11mo ago](https://www.amazon.com/dp/B0DPL8WMKW) [![YELARXI Fishing Squid Skirts Glow Soft Plastic Trolling Lures 5cm/2 Inch Luminous Fit for Bass Trout Salmon Saltwater Fishing Bait (5Pcs Clear Blue)](https://m.media-amazon.com/images/I/41MomdOoo7L.jpg)**YELARXI Fishing Squid Skirts Glow Soft Plastic Trolling Lures 5cm/2 Inch Luminous Fit for Bass Trout Salmon Saltwater Fishing Bait (5Pcs Clear Blue)**YELARXI**$5.55**30 rev1y ago](https://www.amazon.com/dp/B0F7R7MZM8)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Kangaroo Face Painting Kit for Kids & Body Paint Crayons - 32 Washable Non Toxic Face Paint Sticks 16 Colors (2 Each) - Easy Grip Makeup Crayons for Kids & Adults - Cosplay Parties & Costume Makeup](https://m.media-amazon.com/images/I/515Q-K4ngWL.jpg)**Kangaroo Face Painting Kit for Kids & Body Paint Crayons - 32 Washable Non Toxic Face Paint Sticks 16 Colors (2 Each) - Easy Grip Makeup Crayons for Kids & Adults - Cosplay Parties & Costume Makeup**Kangaroo**$7.97**4.2★**▲ 276%**](https://www.amazon.com/dp/B07K7WXG6N) [![YELARXI Fishing Squid Skirts Glow Soft Plastic Trolling Lures 5cm/2 Inch Luminous Fit for Bass Trout Salmon Saltwater Fishing Bait (5Pcs Clear Blue)](https://m.media-amazon.com/images/I/41MomdOoo7L.jpg)**YELARXI Fishing Squid Skirts Glow Soft Plastic Trolling Lures 5cm/2 Inch Luminous Fit for Bass Trout Salmon Saltwater Fishing Bait (5Pcs Clear Blue)**YELARXI**$5.55**4.6★**▲ 264%**](https://www.amazon.com/dp/B0F7R7MZM8) [![42Pcs XL Face Paint Crayons for Kids - Non-Toxic Vibrant Colors Face Painting Crayons Kit| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay](https://m.media-amazon.com/images/I/51OiQwjJt-L.jpg)**42Pcs XL Face Paint Crayons for Kids - Non-Toxic Vibrant Colors Face Painting Crayons Kit| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay**Trandpter**$7.80**4.2★**▲ 251%**](https://www.amazon.com/dp/B0GCNMWC29) [![Face Paint Crayons for Kids - 18pcs Non-Toxic Washable Face Paint Sticks| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay](https://m.media-amazon.com/images/I/51aGeDJbBvL.jpg)**Face Paint Crayons for Kids - 18pcs Non-Toxic Washable Face Paint Sticks| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay**Trandpter**$5.65**4.3★**▲ 237%**](https://www.amazon.com/dp/B0GCNGW3QL) [![Blue Squid Face Painting Kit for Kids 60g/2.12oz Split Cake Face Paint Palette One Stroke Rainbow Colors with Brushes & Stencils - Non-Toxic Water Activated - Kids Party & Halloween Makeup Kit](https://m.media-amazon.com/images/I/513Lwp5-PdL.jpg)**Blue Squid Face Painting Kit for Kids 60g/2.12oz Split Cake Face Paint Palette One Stroke Rainbow Colors with Brushes & Stencils - Non-Toxic Water Activated - Kids Party & Halloween Makeup Kit**Blue Squid**$14.57**4.6★**▲ 88%**](https://www.amazon.com/dp/B0DPL8WMKW)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +79.2% search growth over the last 90 days.

10K6KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jun, Oct, Nov · busiest ÷ quietest = 10.9×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**18%

*“Bright colors”*

**Ease Of Use**17%

*“Easy removal”*

**Ease Of Cleaning**9%

*“easy to clean off”*

**Paint Quality**9%

*“Best paint Ive found in a while”*

**Quality-Overall**7%

*“Good quality and dont irritate skin”*

**Value For Money**3%

*“affordable”*

**Soft Feel**3%

*“Nice and creamy going on and sets well”*

**Efficiency**3%

*“It works really good”*

**Advertised Vs Actual Product**2%

*“As advertised”*

**Ease Of Application**2%

*“Fast application”*

### **What buyers complain about **

**Color**17%

*“The colors are too light”*

**Ease Of Use**7%

*“Hard to Use”*

**Stain Resistance**6%

*“rubs off and stains EVERYTHING”*

**Ease Of Cleaning**5%

*“doesnt wipe it off or anything”*

**Durability**4%

*“They can break if youre not careful”*

**Allergies**4%

*“Can cause extreme burning, itching and rash”*

**Quality-Overall**3%

*“unfortunately these didnt perform well enough for me to recommend”*

**Paint Quality**3%

*“I wasnt a fan of these face paint sticks”*

**Smudge Resistance**2%

*“smudges really easy at first”*

**Thickness**2%

*“It's a little bit thicker point then I was looking for”*

### **Top return reasons **

**Color**16%

**Paint Quality**12%

**Functionality-Overall**12%

**Advertised Vs Actual Product**10%

**Value For Money**9%

**Size-Overall**8%

**Quality-Overall**5%

**Ease Of Use**3%

**Stain Resistance**3%

**Durability**2%