---
title: "eyes — Niche Verdict: Skip it (19/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/eyes"
last_updated: "2026-07-13T21:37:17.404Z"
locale: en
meta:
  description: "a concentrated shelf (top 5 take 100% of clicks) — eyes doesn't clear our bar today."
  "og:description": "a concentrated shelf (top 5 take 100% of clicks) — eyes doesn't clear our bar today."
  "og:title": "eyes — Niche Verdict: Skip it (19/100) | Amazon United States - Flapen"
---

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# **eyes**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 4Growth 11Conversion 16Competition 0Returns 96Price range 0Avg price 14Brand share 0Review moat 55Quality gap 22

**Returns**

**Incredible****0.9%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****1,290**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.2%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Bad****$4.95**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-27.7%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$18K**

$18K/yr · 293K searches

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****$4.74–$5.16**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**2 **▼falling

**Sellers**

**3**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- XKDOUS93% - Bflaae7%

## **Product shelf**

All 2 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts](https://m.media-amazon.com/images/I/51KGQlDD7tL.jpg)**XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts**XKDOUS**$5.16**4.7★1,725 rev](https://www.amazon.com/dp/B0CRYZTN3K) [2![Bflaae 764pcs Black Wiggle Googly Eyes Self Adhesive 4mm 6mm 8mm 10mm 12mm 15mm 20mm Large and Small Googly Eyes for Crafts](https://m.media-amazon.com/images/I/5197pOEyM8L.jpg)**Bflaae 764pcs Black Wiggle Googly Eyes Self Adhesive 4mm 6mm 8mm 10mm 12mm 15mm 20mm Large and Small Googly Eyes for Crafts**Bflaae**$4.74**4.6★855 rev](https://www.amazon.com/dp/B0CYWP8KPK)

### **Newest**

by launch date

[![Bflaae 764pcs Black Wiggle Googly Eyes Self Adhesive 4mm 6mm 8mm 10mm 12mm 15mm 20mm Large and Small Googly Eyes for Crafts](https://m.media-amazon.com/images/I/5197pOEyM8L.jpg)**Bflaae 764pcs Black Wiggle Googly Eyes Self Adhesive 4mm 6mm 8mm 10mm 12mm 15mm 20mm Large and Small Googly Eyes for Crafts**Bflaae**$4.74**855 rev2y ago](https://www.amazon.com/dp/B0CYWP8KPK) [![XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts](https://m.media-amazon.com/images/I/51KGQlDD7tL.jpg)**XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts**XKDOUS**$5.16**1,725 rev2y ago](https://www.amazon.com/dp/B0CRYZTN3K)

### **Trending**

90-day click momentum

[![XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts](https://m.media-amazon.com/images/I/51KGQlDD7tL.jpg)**XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts**XKDOUS**$5.16**4.7★**▲ 15%**](https://www.amazon.com/dp/B0CRYZTN3K) [![Bflaae 764pcs Black Wiggle Googly Eyes Self Adhesive 4mm 6mm 8mm 10mm 12mm 15mm 20mm Large and Small Googly Eyes for Crafts](https://m.media-amazon.com/images/I/5197pOEyM8L.jpg)**Bflaae 764pcs Black Wiggle Googly Eyes Self Adhesive 4mm 6mm 8mm 10mm 12mm 15mm 20mm Large and Small Googly Eyes for Crafts**Bflaae**$4.74**4.6★**▼ 64%**](https://www.amazon.com/dp/B0CYWP8KPK)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -27.7% search growth over the last 90 days.

13K8KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**18%

*“come in a good variety of sizes”*

**Advertised Vs Actual Product**15%

*“As Advertised”*

**Quality-Overall**12%

*“The quality of the safety eyes was fine”*

**Ease Of Use**8%

*“Easy to use”*

**Value For Money**8%

*“Good price”*

**Durability**7%

*“Super easy and durable”*

**Adhesion/Stickiness**5%

*“They stick well”*

**Design-Overall**5%

*“i was able to add adorable eyes to my projects”*

**Safety Standards**3%

*“Perfect for any menace in your life”*

**Fun/Entertainment Experience**3%

*“Fun for adults, too”*

### **What buyers complain about **

**Size-Overall**45%

*“Small washers”*

**Ease Of Use**13%

*“it was kind of hard to understand how to fasten them/put them on”*

**Functionality-Overall**8%

*“Backings dont work”*

**Quality-Overall**8%

*“Poor quality”*

**Safety Standards**4%

*“Not very safe”*

**Value For Money**4%

*“Waste of money”*

**Assembly/Installation**3%

*“hard to hold while installing”*

### **Top return reasons **

**Size-Overall**58%

**Advertised Vs Actual Product**7%

**Value For Money**6%

**Defective Material/Parts**4%

**Material Quality**3%

**Adhesion/Stickiness**3%

**Safety Standards**3%

**Quality-Overall**2%

**Scratch Resistance**2%

**Functionality-Overall**2%