---
title: "emily lex watercolor workbook — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/emily-lex-watercolor-workbook"
last_updated: "2026-07-14T03:49:34.430Z"
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  description: "a concentrated shelf (top 5 take 71% of clicks) — emily lex watercolor workbook doesn't clear our bar today."
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  "og:title": "emily lex watercolor workbook — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
---

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# **emily lex watercolor workbook**

**Skip it**

A concentrated shelf (top 5 take 71% of clicks) — this niche doesn't clear our bar today.

Market size 63Growth 30Conversion 30Competition 24Returns 96Price range 55Avg price 78Brand share 32Review moat 73Quality gap 27

**Returns**

**Incredible****0.8%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$16.34**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****598.53**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$578K**

$578K/yr · 1.5M searches

**Price range**

**Good****$7.61–$23.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+3.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

## **Competition**

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**12 **▼falling

**Sellers**

**37**

**Top-5 brand share**

**86%**

**Open market**

**11%**

- Emily Lex Studio53% - ZICOTO12% - Joyask12% - DPDPPL6% - KOROI3% - Terself3% - Open — no brand owns it (6 brands, 11%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$58K20%$116K30%$173K40%$231K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Flowers Watercolor Workbook by Emily Lex Studio 12 Beginner Friendly Sketched Illustrations Lay Flat Spiral Pages 6.5 x 9 inch 120lb Watercolor Paper](https://m.media-amazon.com/images/I/41L0-aOGYCL.jpg)**Flowers Watercolor Workbook by Emily Lex Studio 12 Beginner Friendly Sketched Illustrations Lay Flat Spiral Pages 6.5 x 9 inch 120lb Watercolor Paper**Emily Lex Studio**$23.41**4.6★305 rev](https://www.amazon.com/dp/B0G1CM8PQ3) [2![Beautiful Watercolor Workbook for Beginners - Relaxing & Easy to Paint Water Coloring Book with Floral Designs on Premium Paper - Perfect for Gifting to Spark Creativity & Joy for Adults](https://m.media-amazon.com/images/I/51SAqOBuD6L.jpg)**Beautiful Watercolor Workbook for Beginners - Relaxing & Easy to Paint Water Coloring Book with Floral Designs on Premium Paper - Perfect for Gifting to Spark Creativity & Joy for Adults**ZICOTO**$14.48**4.4★373 rev](https://www.amazon.com/dp/B0FQCBJKDC) [3![Watercolor Workbook Water Coloring Book 12 Different Patterns of Original DIY Designs 50 Colors Watercolor Paint Set with Palette and Brush Beginner-Friendly Watercolor Workbooks (Bouquets)](https://m.media-amazon.com/images/I/51TTOTFUrJL.jpg)**Watercolor Workbook Water Coloring Book 12 Different Patterns of Original DIY Designs 50 Colors Watercolor Paint Set with Palette and Brush Beginner-Friendly Watercolor Workbooks (Bouquets)**Joyask**$18.45**4.6★321 rev](https://www.amazon.com/dp/B0FCFG86RB) [4![Animals Watercolor Workbook by Emily Lex Studio 12 Beginner Friendly Sketched Illustrations Lay Flat Spiral Pages 6.5 x 9 inch 120lb Watercolor Paper](https://m.media-amazon.com/images/I/41YfAGLLWxL.jpg)**Animals Watercolor Workbook by Emily Lex Studio 12 Beginner Friendly Sketched Illustrations Lay Flat Spiral Pages 6.5 x 9 inch 120lb Watercolor Paper**Emily Lex Studio**$23.59**4.6★305 rev](https://www.amazon.com/dp/B0G1CKC25X) [5![Bouquets Watercolor Workbook by Emily Lex Studio 12 Beginner Friendly Sketched Illustrations Lay Flat Spiral Pages 6.5 x 9 inch 120lb Watercolor Paper](https://m.media-amazon.com/images/I/41K7U6ChOVL.jpg)**Bouquets Watercolor Workbook by Emily Lex Studio 12 Beginner Friendly Sketched Illustrations Lay Flat Spiral Pages 6.5 x 9 inch 120lb Watercolor Paper**Emily Lex Studio**$23.80**4.6★305 rev](https://www.amazon.com/dp/B0G1CNFF6W)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Watercolor Workbook - Coloring Book Beginner Friendly Painting Kit Watercolor Workbooks for Adults with 24 Colors Paint Exploration Gift for Adults Teens (Rose)](https://m.media-amazon.com/images/I/512HQlGBSML.jpg)**Watercolor Workbook - Coloring Book Beginner Friendly Painting Kit Watercolor Workbooks for Adults with 24 Colors Paint Exploration Gift for Adults Teens (Rose)**TQATQA**$16.36**1 rev2mo ago](https://www.amazon.com/dp/B0GHFMBQKG) [![Watercolor Workbook 15 Beautiful Flowers Paintings for Adults &Teens Beginners Water Coloring Book 140lb Cold Press Cotton Watercolor Paper-Ideal Gifts to Spark Creativity Stress Relief(10.2 x 6.9)](https://m.media-amazon.com/images/I/51XHe9wmA3L.jpg)**Watercolor Workbook 15 Beautiful Flowers Paintings for Adults &Teens Beginners Water Coloring Book 140lb Cold Press Cotton Watercolor Paper-Ideal Gifts to Spark Creativity Stress Relief(10.2 x 6.9)**KOROI**$7.64**68 rev4mo ago](https://www.amazon.com/dp/B0GLHWWKSC) [![Watercolor Workbook Water Coloring Book for Adult &Teens Beginners 15 Beautiful Flowers Designs 300gsm Cold Press Cotton Watercolor Paper Perfect Gifts to Spark Creativity Stress Relief(10.2 x 6.9)](https://m.media-amazon.com/images/I/51pUB+eRR9L.jpg)**Watercolor Workbook Water Coloring Book for Adult &Teens Beginners 15 Beautiful Flowers Designs 300gsm Cold Press Cotton Watercolor Paper Perfect Gifts to Spark Creativity Stress Relief(10.2 x 6.9)**KOROI**$7.61**103 rev4mo ago](https://www.amazon.com/dp/B0GLHY45BC) [![Watercolor Workbook for Beginners 18 Floral Water Coloring Book Relaxing & Easy to Paint Water Coloring Book with 24 Colors-Perfect for Gifting to Creativity & Joy for Adults](https://m.media-amazon.com/images/I/51mecyXa5NL.jpg)**Watercolor Workbook for Beginners 18 Floral Water Coloring Book Relaxing & Easy to Paint Water Coloring Book with 24 Colors-Perfect for Gifting to Creativity & Joy for Adults**Dmsky**$13.12**138 rev5mo ago](https://www.amazon.com/dp/B0GH76RW8M) [![Watercolor Workbook for Beginners - Complete Watercolor Painting Kit with 12 Color Paint Set & Brush | Step-by-Step Art Book for Adults Hobby Gift for Friends.](https://m.media-amazon.com/images/I/51SmoDD+zlL.jpg)**Watercolor Workbook for Beginners - Complete Watercolor Painting Kit with 12 Color Paint Set & Brush | Step-by-Step Art Book for Adults Hobby Gift for Friends.**VIOMORL**$14.35**31 rev8mo ago](https://www.amazon.com/dp/B0G1YR1BDF)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Watercolor Workbook 15 Beautiful Flowers Paintings for Adults &Teens Beginners Water Coloring Book 140lb Cold Press Cotton Watercolor Paper-Ideal Gifts to Spark Creativity Stress Relief(10.2 x 6.9)](https://m.media-amazon.com/images/I/51XHe9wmA3L.jpg)**Watercolor Workbook 15 Beautiful Flowers Paintings for Adults &Teens Beginners Water Coloring Book 140lb Cold Press Cotton Watercolor Paper-Ideal Gifts to Spark Creativity Stress Relief(10.2 x 6.9)**KOROI**$7.64**5.0★**▲ 287%**](https://www.amazon.com/dp/B0GLHWWKSC) [![Watercolor Workbook - Coloring Book Beginner Friendly Painting Kit Watercolor Workbooks for Adults with 24 Colors Paint Exploration Gift for Adults Teens (Rose)](https://m.media-amazon.com/images/I/512HQlGBSML.jpg)**Watercolor Workbook - Coloring Book Beginner Friendly Painting Kit Watercolor Workbooks for Adults with 24 Colors Paint Exploration Gift for Adults Teens (Rose)**TQATQA**$16.36**5.0★**▲ 285%**](https://www.amazon.com/dp/B0GHFMBQKG) [![Watercolor Workbook for Beginners 18 Floral Water Coloring Book Relaxing & Easy to Paint Water Coloring Book with 24 Colors-Perfect for Gifting to Creativity & Joy for Adults](https://m.media-amazon.com/images/I/51mecyXa5NL.jpg)**Watercolor Workbook for Beginners 18 Floral Water Coloring Book Relaxing & Easy to Paint Water Coloring Book with 24 Colors-Perfect for Gifting to Creativity & Joy for Adults**Dmsky**$13.12**4.6★**▲ 281%**](https://www.amazon.com/dp/B0GH76RW8M) [![Watercolor Workbook Water Coloring Book for Adult &Teens Beginners 15 Beautiful Flowers Designs 300gsm Cold Press Cotton Watercolor Paper Perfect Gifts to Spark Creativity Stress Relief(10.2 x 6.9)](https://m.media-amazon.com/images/I/51pUB+eRR9L.jpg)**Watercolor Workbook Water Coloring Book for Adult &Teens Beginners 15 Beautiful Flowers Designs 300gsm Cold Press Cotton Watercolor Paper Perfect Gifts to Spark Creativity Stress Relief(10.2 x 6.9)**KOROI**$7.61**4.7★**▲ 262%**](https://www.amazon.com/dp/B0GLHY45BC) [![Watercolor Workbook for Beginners - Complete Watercolor Painting Kit with 12 Color Paint Set & Brush | Step-by-Step Art Book for Adults Hobby Gift for Friends.](https://m.media-amazon.com/images/I/51SmoDD+zlL.jpg)**Watercolor Workbook for Beginners - Complete Watercolor Painting Kit with 12 Color Paint Set & Brush | Step-by-Step Art Book for Adults Hobby Gift for Friends.**VIOMORL**$14.35**4.1★**▲ 247%**](https://www.amazon.com/dp/B0G1YR1BDF)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 62 weeks — +3.8% search growth over the last 90 days.

60K40KPrime Day '25Spike '25Holiday '25Spike '26 seasonMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 69.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**23%

*“Colors are beautiful”*

**Quality-Overall**11%

*“Fantastic quality”*

**Gifting Purpose**9%

*“Great gift”*

**Paint Quality**8%

*“You like to paint, then this is great”*

**Fun/Entertainment Experience**7%

*“fun gift”*

**Instructions/User Manual/Troubleshooting**7%

*“Easy to follow instructions”*

**Value For Money**6%

*“Great deal”*

**Ease Of Use**6%

*“its easy to take places”*

**Advertised Vs Actual Product**3%

*“As advertised”*

**Drawing Experience**2%

*“First off, I love that the drawings are simple, yet accurate”*

### **What buyers complain about **

**Paint Quality**13%

*“Paint amounts not generous”*

**Color**8%

*“The colors seem to be inconsistent”*

**Size-Overall**7%

*“is a bit much”*

**Advertised Vs Actual Product**7%

*“A bit of false advertising”*

**Quality-Overall**6%

*“definitely not beginner quality”*

**Instructions/User Manual/Troubleshooting**5%

*“Terrible instructions”*

**Value For Money**3%

*“certainly not for the outlandish price”*

**Ease Of Use**3%

*“Hard to use”*

**Print Quality**3%

*“I do wish the print was a lot lighter so outlines werent so obvious on the finished piece”*

**Thickness**3%

*“it's certainly not thick paper”*

### **Top return reasons **

**Paint Quality**24%

**Size-Overall**23%

**Advertised Vs Actual Product**13%

**Value For Money**10%

**Color**8%

**Quality-Overall**5%

**Defective Material/Parts**3%

**Instructions/User Manual/Troubleshooting**2%

**Ease Of Use**1%

**Product Condition**1%