---
title: "door mat stencils for painting — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/door-mat-stencils-for-painting"
last_updated: "2026-07-14T02:00:53.573Z"
locale: en
meta:
  description: "door mat stencils for painting shows low returns (1.3%), but a small market ($27K/yr) keeps it on the watch list."
  "og:description": "door mat stencils for painting shows low returns (1.3%), but a small market ($27K/yr) keeps it on the watch list."
  "og:title": "door mat stencils for painting — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **door mat stencils for painting**

**Worth a look**

Shows low returns (1.3%), but a small market ($27K/yr) keeps it on the watch list.

Market size 7Growth 11Conversion 25Competition 77Returns 90Price range 78Avg price 77Brand share 79Review moat 87Quality gap 38

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Review moat**

**Great****269.16**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$6.90–$46.13**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****38%**

top-5 click share — an open shelf

**Avg price**

**Great****$15.99**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-27.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$27K**

$27K/yr · 86K searches

## **Competition**

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

**Brands**

**24 **▲rising

**Sellers**

**25**

**Top-5 brand share**

**56%**

**Open market**

**37%**

- Duozea16% - Boqon12% - Chunful11% - zosylley9% - Yamcyh8% - Keluna7%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$8226%$2K9%$2K12%$3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 38 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Door Mat Stencils for Painting Reusable Home Welcome Stencil on Porch Wood Sign Doormat Crafts](https://m.media-amazon.com/images/I/51u9nTMkMWL.jpg)**Door Mat Stencils for Painting Reusable Home Welcome Stencil on Porch Wood Sign Doormat Crafts**Duozea**$13.99**4.7★29 rev](https://www.amazon.com/dp/B0F4X33RJM) [2![Keluna Welcome Home Stencils 20 Pcs Large Sweet Home Plastic Template Letters for Wood Sign Porch Wall Decor](https://m.media-amazon.com/images/I/610ahiH8uOL.jpg)**Keluna Welcome Home Stencils 20 Pcs Large Sweet Home Plastic Template Letters for Wood Sign Porch Wall Decor**Keluna**$14.20**4.5★171 rev](https://www.amazon.com/dp/B0CN4FBGW8) [3![Welcome Stencils for Painting 12 Oh Hello Stencils Welcome-ish Stencil Gather Plastic Templates for Drawing on Wood/Mat/Round Door Hanger](https://m.media-amazon.com/images/I/616XNagw3-L.jpg)**Welcome Stencils for Painting 12 Oh Hello Stencils Welcome-ish Stencil Gather Plastic Templates for Drawing on Wood/Mat/Round Door Hanger**Yamcyh**$14.71**4.7★1,081 rev](https://www.amazon.com/dp/B0C2K2CJGY) [4![Funny Welcome Stencils for Painting Sarcastic Round Stencil Large Gather Stay Awhile Templates for Door Hanger Doormat Porch Sign Wreath](https://m.media-amazon.com/images/I/61SL3L6OOtL.jpg)**Funny Welcome Stencils for Painting Sarcastic Round Stencil Large Gather Stay Awhile Templates for Door Hanger Doormat Porch Sign Wreath**zosylley**$14.64**4.6★350 rev](https://www.amazon.com/dp/B0C17CSFBX) [5![Doormat Stencils for Painting Funny Reusable Hello Welcome Home Stencils on Wood Sign Crafts Door Mats Furniture DIY Canvas (mat11)](https://m.media-amazon.com/images/I/51gBsaMhzHL.jpg)**Doormat Stencils for Painting Funny Reusable Hello Welcome Home Stencils on Wood Sign Crafts Door Mats Furniture DIY Canvas (mat11)**Boqon**$11.51**4.5★34 rev](https://www.amazon.com/dp/B0DJ89KX2B)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![12Pcs Summer Stencils for Door Mats Reusable Hello Summer Beach Welcome Stencils for Painting Hawaii Camper Drawing Templates for Painting on Wood Signs Doormat Door Hanger Canvas DIY Art Crafts](https://m.media-amazon.com/images/I/51HiRut9pgL.jpg)**12Pcs Summer Stencils for Door Mats Reusable Hello Summer Beach Welcome Stencils for Painting Hawaii Camper Drawing Templates for Painting on Wood Signs Doormat Door Hanger Canvas DIY Art Crafts**QOUBAI**$16.44**0 rev2mo ago](https://www.amazon.com/dp/B0GXB7KY2Y) [![BLOSSOMLAYER Welcome Stencil 12pcs Reusable Plastic Templates 3.94 * 11.8 Inch Welcome Stencils Craft Paint Template Letter Stencil Door Mat Stencils for Painting on Wood Door Wall Canvas](https://m.media-amazon.com/images/I/51sgM+4A6oL.jpg)**BLOSSOMLAYER Welcome Stencil 12pcs Reusable Plastic Templates 3.94 * 11.8 Inch Welcome Stencils Craft Paint Template Letter Stencil Door Mat Stencils for Painting on Wood Door Wall Canvas**BLOSSOMLAYER**$7.99**0 rev3mo ago](https://www.amazon.com/dp/B0GTPYWYW8) [![Chunful 3 Pack Patriotic Coir Doormat Craft Set Make Your Own Personalized 4th of July Doormat 17 x 30 Blank Door Mats with Stencils Painting Tools for Independence Day DIY Crafting Entry Mat](https://m.media-amazon.com/images/I/51pe0f+XvlL.jpg)**Chunful 3 Pack Patriotic Coir Doormat Craft Set Make Your Own Personalized 4th of July Doormat 17 x 30 Blank Door Mats with Stencils Painting Tools for Independence Day DIY Crafting Entry Mat**Chunful**$24.82**32 rev4mo ago](https://www.amazon.com/dp/B0GQMJWWLL) [![Dunzy 16 Pcs 4th of July Stencils for Door Mats Reusable Patriotic Welcome Templates Large USA Flags God Bless America Stencils for Independence Day Drawing DIY Painting on Wood Floor Doormat Crafts](https://m.media-amazon.com/images/I/615QHbkz6cL.jpg)**Dunzy 16 Pcs 4th of July Stencils for Door Mats Reusable Patriotic Welcome Templates Large USA Flags God Bless America Stencils for Independence Day Drawing DIY Painting on Wood Floor Doormat Crafts**Dunzy**$19.07**83 rev4mo ago](https://www.amazon.com/dp/B0GQGD2C5X) [![12Pcs Spring Stencils for Door Mats Reusable Hello Spring Welcome Stencils for Painting Flower Butterfly Bird Drawing Templates for Painting on Wood Signs Doormat Door Hanger Canvas DIY Art Crafts](https://m.media-amazon.com/images/I/51h5-RkSXmL.jpg)**12Pcs Spring Stencils for Door Mats Reusable Hello Spring Welcome Stencils for Painting Flower Butterfly Bird Drawing Templates for Painting on Wood Signs Doormat Door Hanger Canvas DIY Art Crafts**QOUBAI**$18.16**3 rev5mo ago](https://www.amazon.com/dp/B0GGGJ1YDH)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![BLOSSOMLAYER Welcome Stencil 12pcs Reusable Plastic Templates 3.94 * 11.8 Inch Welcome Stencils Craft Paint Template Letter Stencil Door Mat Stencils for Painting on Wood Door Wall Canvas](https://m.media-amazon.com/images/I/51sgM+4A6oL.jpg)**BLOSSOMLAYER Welcome Stencil 12pcs Reusable Plastic Templates 3.94 * 11.8 Inch Welcome Stencils Craft Paint Template Letter Stencil Door Mat Stencils for Painting on Wood Door Wall Canvas**BLOSSOMLAYER**$7.99**0.0★**▲ 253%**](https://www.amazon.com/dp/B0GTPYWYW8) [![12Pcs Summer Stencils for Door Mats Reusable Hello Summer Beach Welcome Stencils for Painting Hawaii Camper Drawing Templates for Painting on Wood Signs Doormat Door Hanger Canvas DIY Art Crafts](https://m.media-amazon.com/images/I/51HiRut9pgL.jpg)**12Pcs Summer Stencils for Door Mats Reusable Hello Summer Beach Welcome Stencils for Painting Hawaii Camper Drawing Templates for Painting on Wood Signs Doormat Door Hanger Canvas DIY Art Crafts**QOUBAI**$16.44**0.0★**▲ 252%**](https://www.amazon.com/dp/B0GXB7KY2Y) [![Chunful 3 Pack Patriotic Coir Doormat Craft Set Make Your Own Personalized 4th of July Doormat 17 x 30 Blank Door Mats with Stencils Painting Tools for Independence Day DIY Crafting Entry Mat](https://m.media-amazon.com/images/I/51pe0f+XvlL.jpg)**Chunful 3 Pack Patriotic Coir Doormat Craft Set Make Your Own Personalized 4th of July Doormat 17 x 30 Blank Door Mats with Stencils Painting Tools for Independence Day DIY Crafting Entry Mat**Chunful**$24.82**4.1★**▲ 250%**](https://www.amazon.com/dp/B0GQMJWWLL) [![Dunzy 16 Pcs 4th of July Stencils for Door Mats Reusable Patriotic Welcome Templates Large USA Flags God Bless America Stencils for Independence Day Drawing DIY Painting on Wood Floor Doormat Crafts](https://m.media-amazon.com/images/I/615QHbkz6cL.jpg)**Dunzy 16 Pcs 4th of July Stencils for Door Mats Reusable Patriotic Welcome Templates Large USA Flags God Bless America Stencils for Independence Day Drawing DIY Painting on Wood Floor Doormat Crafts**Dunzy**$19.07**4.5★**▲ 250%**](https://www.amazon.com/dp/B0GQGD2C5X) [![Chunful 2 Pack Coir Doormat Craft Set Make Your Own Personalized Doormat 17 x 30 Blank Door Mats with Stencils Painting Tools for DIY Crafting Entry Mat with Non-Slip Backing](https://m.media-amazon.com/images/I/51m8-Ru8z1L.jpg)**Chunful 2 Pack Coir Doormat Craft Set Make Your Own Personalized Doormat 17 x 30 Blank Door Mats with Stencils Painting Tools for DIY Crafting Entry Mat with Non-Slip Backing**Chunful**$25.31**4.1★**▲ 201%**](https://www.amazon.com/dp/B0G1TLM41T)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 39 weeks — -27.2% search growth over the last 90 days.

3K2KSpike '26Oct '25Nov '25Jan '26Feb '26Mar '26May '26Jun '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**20%

*“Quality product at a fair price”*

**Value For Money**12%

*“Worth it”*

**Size-Overall**11%

*“Overall great size”*

**Advertised Vs Actual Product**9%

*“As advertised”*

**Ease Of Cleaning**9%

*“cleans up quickly good quality”*

**Ease Of Use**5%

*“Ease of use”*

**Durability**5%

*“they're actually pretty durable”*

**Drawing Experience**5%

*“I use these on all of my Art on Canvas”*

**Design-Overall**4%

*“The design is nice just what I was looking for”*

**Strength**3%

*“Not flimsy”*

### **What buyers complain about **

**Size-Overall**32%

*“Wasn't the size they presented”*

**Quality-Overall**13%

*“was very disappointed by how cheaply they are made”*

**Advertised Vs Actual Product**9%

*“Pictures are deceiving as far as size”*

**Value For Money**7%

*“Not worth the money”*

**Paint Quality**7%

*“Need more paint”*

**Ease Of Cleaning**5%

*“Crappy brushes”*

**Thickness**3%

*“They are thin”*

**Adhesion/Stickiness**3%

*“My only issue was an occasional bristle coming off”*

**Durability**3%

*“Bristles falling out during first use”*

**Ease Of Use**3%

*“Little difficult to use”*

### **Top return reasons **

**Size-Overall**69%

**Quality-Overall**5%

**Advertised Vs Actual Product**5%

**Value For Money**4%

**Functionality-Overall**4%

**Paint Quality**2%

**Defective Material/Parts**2%

**Strength**2%

**Material Quality**2%

**Design-Overall**1%