---
title: "diamond painting keychains — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/diamond-painting-keychains"
last_updated: "2026-07-14T06:00:19.197Z"
locale: en
meta:
  description: "diamond painting keychains shows low returns (0.5%), but a small market ($49K/yr) keeps it on the watch list."
  "og:description": "diamond painting keychains shows low returns (0.5%), but a small market ($49K/yr) keeps it on the watch list."
  "og:title": "diamond painting keychains — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **diamond painting keychains**

**Worth a look**

Shows low returns (0.5%), but a small market ($49K/yr) keeps it on the watch list.

Market size 12Growth 17Conversion 24Competition 84Returns 97Price range 44Avg price 55Brand share 92Review moat 84Quality gap 35

**Returns**

**Incredible****0.5%**

return rate — above 6% kills the launch gate

**Brand share**

**Great****43%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****31%**

top-5 click share — an open shelf

**Review moat**

**Great****312.41**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$12.63**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$5.57–$22.42**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.9%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-15.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$49K**

$49K/yr · 205K searches

## **Competition**

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

**Brands**

**44 **▼falling

**Sellers**

**47**

**Top-5 brand share**

**43%**

**Open market**

**53%**

- Masendp11% - WILLBOND9% - Augisteen9% - Junkin8% - JBTM245% - Henoyso5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$9744%$2K6%$3K8%$4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 66 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Masendp 8 Piece 5D DIY Animal Diamond Painting Double Sided Keychain Set Flower Diamond Pendant Hanging Animal Art Decoration for Adult Beginner Pack Birthday Family Party Decoration](https://m.media-amazon.com/images/I/51hEmSnoLdL.jpg)**Masendp 8 Piece 5D DIY Animal Diamond Painting Double Sided Keychain Set Flower Diamond Pendant Hanging Animal Art Decoration for Adult Beginner Pack Birthday Family Party Decoration**Masendp**$8.93**4.8★114 rev](https://www.amazon.com/dp/B0FHWWMTX1) [2![WILLBOND 30 Pcs Summer Animal Diamond Art Keychain Kits for Adults Double Sided Watercolor Animal Small Diamond Art Kits 5d Rhinestone Painting Hanging Ornaments for DIY Crafts Gifts Decor](https://m.media-amazon.com/images/I/51bqNZUwHXL.jpg)**WILLBOND 30 Pcs Summer Animal Diamond Art Keychain Kits for Adults Double Sided Watercolor Animal Small Diamond Art Kits 5d Rhinestone Painting Hanging Ornaments for DIY Crafts Gifts Decor**WILLBOND**$18.82**4.4★293 rev](https://www.amazon.com/dp/B0F3XND5M1) [3![Augisteen 15 PCS Diamond Painting Keychains Animal Diamond Art Ornaments Double Side Diamonds Key Rings DIY 5D Art Pedants for Beginners Birthday Crafting Home Party Decor](https://m.media-amazon.com/images/I/61oDWexftML.jpg)**Augisteen 15 PCS Diamond Painting Keychains Animal Diamond Art Ornaments Double Side Diamonds Key Rings DIY 5D Art Pedants for Beginners Birthday Crafting Home Party Decor**Augisteen**$13.60**4.5★128 rev](https://www.amazon.com/dp/B0CMPSHGFS) [4![JBTM24 Diamond Painting Keychains Kits Double Sided Diamond Art Keyrings for Adults DIY Art Key Rings Ornaments Kits (Turtle)](https://m.media-amazon.com/images/I/51HZbp7Ap3L.jpg)**JBTM24 Diamond Painting Keychains Kits Double Sided Diamond Art Keyrings for Adults DIY Art Key Rings Ornaments Kits (Turtle)**JBTM24**$7.83**4.6★164 rev](https://www.amazon.com/dp/B0CYCC2GVH) [5![Aurelema 20 Pieces Wildflower Diamond Painting Keychain 5d DIY Painting Kit Wildflower Hanging Diamond Art Kits Woodland Theme Ornaments for Kids Crafts Family Decor](https://m.media-amazon.com/images/I/51fAOz-ugLL.jpg)**Aurelema 20 Pieces Wildflower Diamond Painting Keychain 5d DIY Painting Kit Wildflower Hanging Diamond Art Kits Woodland Theme Ornaments for Kids Crafts Family Decor**Aurelema**$11.78**4.5★51 rev](https://www.amazon.com/dp/B0FPQXW3HT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![GQYCZZ 10pack kit Kids Diamond Art Painting Keyrings - Double Sided MC Mosaic Kits for Boys and Girls - Arts and Crafts for Ages 6+12 Mini Gem Art Birthday and Festival Gift Key Pendant Decor](https://m.media-amazon.com/images/I/519cSZtRz+L.jpg)**GQYCZZ 10pack kit Kids Diamond Art Painting Keyrings - Double Sided MC Mosaic Kits for Boys and Girls - Arts and Crafts for Ages 6+12 Mini Gem Art Birthday and Festival Gift Key Pendant Decor**GQYCZZ**$13.38**51 rev3mo ago](https://www.amazon.com/dp/B0GSHW2BHL) [![Huquary 60 Pcs Diamond Art Keychains Potted Plants Diamond Painting Keychain Kits for Adults Double Sided 5d Rhinestones Spring Hanging Key Chains Ornaments for Beginners DIY Crafts Party](https://m.media-amazon.com/images/I/51aWww4KsYL.jpg)**Huquary 60 Pcs Diamond Art Keychains Potted Plants Diamond Painting Keychain Kits for Adults Double Sided 5d Rhinestones Spring Hanging Key Chains Ornaments for Beginners DIY Crafts Party**Huquary**$22.42**36 rev5mo ago](https://www.amazon.com/dp/B0GLPDK4LP) [![Huquary 60 Pcs Cat Dog Diamond Painting Keychain Animal Diamond Painting Keychain Kits for Aldults Double Sided 5d Rhinestones Hanging Key Chains Ornaments for Beginners DIY Crafts Party](https://m.media-amazon.com/images/I/51k8ebgDVKL.jpg)**Huquary 60 Pcs Cat Dog Diamond Painting Keychain Animal Diamond Painting Keychain Kits for Aldults Double Sided 5d Rhinestones Hanging Key Chains Ornaments for Beginners DIY Crafts Party**Huquary**$21.97**36 rev5mo ago](https://www.amazon.com/dp/B0GLP1BYND) [![Misdary 20 Pcs 4th of July 5d Star Diamond Painting Keychain Patriotic 250th Anniversary Diamond Art Ring Set with Dot Drill Painting Tools Double Sided Independence Day Art Ornaments DIY Pendant](https://m.media-amazon.com/images/I/51dFeARoZiL.jpg)**Misdary 20 Pcs 4th of July 5d Star Diamond Painting Keychain Patriotic 250th Anniversary Diamond Art Ring Set with Dot Drill Painting Tools Double Sided Independence Day Art Ornaments DIY Pendant**Misdary**$14.93**37 rev5mo ago](https://www.amazon.com/dp/B0GKZQB8SH) [![Huquary 30 Pcs Summer Diamond Art Keychains Surfboard Diamond Painting Keychain Kits for Aldults Double Sided 5d Rhinestones Beach Hawaiian Luau Party Hanging Ornaments for Beginners DIY Crafts](https://m.media-amazon.com/images/I/51AZshy+y1L.jpg)**Huquary 30 Pcs Summer Diamond Art Keychains Surfboard Diamond Painting Keychain Kits for Aldults Double Sided 5d Rhinestones Beach Hawaiian Luau Party Hanging Ornaments for Beginners DIY Crafts**Huquary**$17.10**36 rev5mo ago](https://www.amazon.com/dp/B0GK7WLFTX)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![GQYCZZ 10pack kit Kids Diamond Art Painting Keyrings - Double Sided MC Mosaic Kits for Boys and Girls - Arts and Crafts for Ages 6+12 Mini Gem Art Birthday and Festival Gift Key Pendant Decor](https://m.media-amazon.com/images/I/519cSZtRz+L.jpg)**GQYCZZ 10pack kit Kids Diamond Art Painting Keyrings - Double Sided MC Mosaic Kits for Boys and Girls - Arts and Crafts for Ages 6+12 Mini Gem Art Birthday and Festival Gift Key Pendant Decor**GQYCZZ**$13.38**4.6★**▲ 291%**](https://www.amazon.com/dp/B0GSHW2BHL) [![EAPHANT Diamond Art Kits for Kids Gem Keychains and Stickers Painting Gifts for Girls Ages 4-8 8-12 Arts and Crafts Toys for Kids with 17 Designs](https://m.media-amazon.com/images/I/51lYm1zb0WL.jpg)**EAPHANT Diamond Art Kits for Kids Gem Keychains and Stickers Painting Gifts for Girls Ages 4-8 8-12 Arts and Crafts Toys for Kids with 17 Designs**EAPHANT**$5.57**4.7★**▲ 285%**](https://www.amazon.com/dp/B0FXF9S1RP) [![Huquary 60 Pcs Cat Dog Diamond Painting Keychain Animal Diamond Painting Keychain Kits for Aldults Double Sided 5d Rhinestones Hanging Key Chains Ornaments for Beginners DIY Crafts Party](https://m.media-amazon.com/images/I/51k8ebgDVKL.jpg)**Huquary 60 Pcs Cat Dog Diamond Painting Keychain Animal Diamond Painting Keychain Kits for Aldults Double Sided 5d Rhinestones Hanging Key Chains Ornaments for Beginners DIY Crafts Party**Huquary**$21.97**4.4★**▲ 279%**](https://www.amazon.com/dp/B0GLP1BYND) [![Remuuly 30 Pcs Spring Diamond Painting Magnets Summer Diamond Art Magnet Kits for Adults Plant Flower 5D Rhinestones Refrigerator Magnetic Stickers for Beginner DIY Crafts Fridge Spring Gifts](https://m.media-amazon.com/images/I/51+XjQ7vxEL.jpg)**Remuuly 30 Pcs Spring Diamond Painting Magnets Summer Diamond Art Magnet Kits for Adults Plant Flower 5D Rhinestones Refrigerator Magnetic Stickers for Beginner DIY Crafts Fridge Spring Gifts**Remuuly**$17.20**4.7★**▲ 263%**](https://www.amazon.com/dp/B0CM6LPLYJ) [![Misdary 20 Pcs 4th of July 5d Star Diamond Painting Keychain Patriotic 250th Anniversary Diamond Art Ring Set with Dot Drill Painting Tools Double Sided Independence Day Art Ornaments DIY Pendant](https://m.media-amazon.com/images/I/51dFeARoZiL.jpg)**Misdary 20 Pcs 4th of July 5d Star Diamond Painting Keychain Patriotic 250th Anniversary Diamond Art Ring Set with Dot Drill Painting Tools Double Sided Independence Day Art Ornaments DIY Pendant**Misdary**$14.93**4.8★**▲ 260%**](https://www.amazon.com/dp/B0GKZQB8SH)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -15.1% search growth over the last 90 days.

6K4KPrime Day '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**15%

*“Easy to use for a first timer and quality product”*

**Ease Of Use**15%

*“Easy to use”*

**Fun/Entertainment Experience**13%

*“The kids had fun”*

**Value For Money**6%

*“Awesome price”*

**Adhesion/Stickiness**5%

*“Good adhesion”*

**Brightness/Shine/Glow**4%

*“All of them really sparkle”*

**Advertised Vs Actual Product**4%

*“Came exactly as showed in the photo”*

**Gifting Purpose**4%

*“Great Gifts”*

**Color**4%

*“The colors are bright”*

**Paint Quality**3%

*“Easy to apply to my finished diamond painting projects”*

### **What buyers complain about **

**Size-Overall**12%

*“larger than expected:”*

**Adhesion/Stickiness**10%

*“Sticky”*

**Ease Of Use**8%

*“I found it difficult to use”*

**Color**5%

*“They dried kind of white in those spots”*

**Thickness**5%

*“But it was chunky”*

**Strength**5%

*“Very flimsy”*

**Durability**5%

*“Do not buy this product- everything was fine for about 6 months”*

**Drying Time**5%

*“Dried in about 2 hours”*

**Brightness/Shine/Glow**3%

*“I dont notice a huge different in the shine”*

**Design-Overall**3%

*“Not every design was easy to see”*

### **Top return reasons **

**Size-Overall**32%

**Advertised Vs Actual Product**16%

**Adhesion/Stickiness**9%

**Defective Material/Parts**5%

**Quality-Overall**4%

**Leak-Proof**4%

**Gifting Purpose**3%

**Functionality-Overall**3%

**Value For Money**3%

**Assembly/Installation**2%