---
title: "custom diamond painting — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/custom-diamond-painting"
last_updated: "2026-07-13T18:43:54.030Z"
locale: en
meta:
  description: "soft demand (-24.4% this quarter) — custom diamond painting doesn't clear our bar today."
  "og:description": "soft demand (-24.4% this quarter) — custom diamond painting doesn't clear our bar today."
  "og:title": "custom diamond painting — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
---

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# **custom diamond painting**

**Skip it**

Soft demand (-24.4% this quarter) — this niche doesn't clear our bar today.

Market size 34Growth 13Conversion 35Competition 23Returns 100Price range 22Avg price 43Brand share 49Review moat 42Quality gap 79

**Returns**

**Incredible****0.1%**

return rate — above 6% kills the launch gate

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$11.15**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****2,268.73**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$160K**

$160K/yr · 514K searches

**Competition**

**Bad****72%**

top-5 click share — a locked-up shelf

**Price range**

**Bad****$6.91–$17.33**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-24.4%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**12 **▲rising

**Sellers**

**11**

**Top-5 brand share**

**76%**

**Open market**

**17%**

- UM UPMALL31% - Mougins18% - Bemaystar11% - Caydo8% - Rainsar8% - DPDP7% - Open — no brand owns it (6 brands, 17%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$16K20%$32K30%$48K40%$64K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![UM UPMALL Custom Diamond Art Painting Kits for Adults - 5D Full Drill Personalized Diamond Art with Photo Customized Your Own Picture Diamond Art Painting for Home Decor - Round Drill 12x12in/30x30cm](https://m.media-amazon.com/images/I/51ujKfct2bL.jpg)**UM UPMALL Custom Diamond Art Painting Kits for Adults - 5D Full Drill Personalized Diamond Art with Photo Customized Your Own Picture Diamond Art Painting for Home Decor - Round Drill 12x12in/30x30cm**UM UPMALL**$9.26**4.2★6,935 rev](https://www.amazon.com/dp/B0CY5JJXMV) [2![Mougins 5D Custom Diamond Art Painting DIY Personalized Diamond Art Photo Custom Your Own Picture Painting by Diamond Pictures Kits Paint by Numbers for Adults](https://m.media-amazon.com/images/I/51MUqnmnfwL.jpg)**Mougins 5D Custom Diamond Art Painting DIY Personalized Diamond Art Photo Custom Your Own Picture Painting by Diamond Pictures Kits Paint by Numbers for Adults**Mougins**$6.91**4.3★6,491 rev](https://www.amazon.com/dp/B08YV21W65) [3![Rainsar Custom Diamond Art Painting 5D DIY Diamond Art Kit for Adults Personalized Art Painting from Photo Create Your Own Pictures Diamonds Kit for Home Decor - 11.7x15.8inch/30x40cm](https://m.media-amazon.com/images/I/51eztHFd26L.jpg)**Rainsar Custom Diamond Art Painting 5D DIY Diamond Art Kit for Adults Personalized Art Painting from Photo Create Your Own Pictures Diamonds Kit for Home Decor - 11.7x15.8inch/30x40cm**Rainsar**$16.06**4.4★1,005 rev](https://www.amazon.com/dp/B0CZNGNZ8L) [4![Bemaystar Custom Diamond Art Painting - Personalized Diamond Art for Adults Customized Diamond Art Accessories with Photo DIY Home Decor Full Drill - Round Drill 12x12inch/30x30cm](https://m.media-amazon.com/images/I/61GCVO3PNoL.jpg)**Bemaystar Custom Diamond Art Painting - Personalized Diamond Art for Adults Customized Diamond Art Accessories with Photo DIY Home Decor Full Drill - Round Drill 12x12inch/30x30cm**Bemaystar**$8.89**4.3★2,842 rev](https://www.amazon.com/dp/B0CW696DCC) [5![DPDP Custom Diamond Art Painting Kits for Adults - Personalized Diamond Art with Name Customized Diamond Art Painting Private Custom Your Own Picture - Round/Square Drill (11.8x11.8inch/30x30cm)](https://m.media-amazon.com/images/I/51PKDrE4COL.jpg)**DPDP Custom Diamond Art Painting Kits for Adults - Personalized Diamond Art with Name Customized Diamond Art Painting Private Custom Your Own Picture - Round/Square Drill (11.8x11.8inch/30x30cm)**DPDP**$11.30**4.3★1,709 rev](https://www.amazon.com/dp/B0CWKHGVZD)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Ssedltbc Custom Diamond Painting Kit Personalized Diamond Art from Photo](https://m.media-amazon.com/images/I/51xmACM1+wL.jpg)**Ssedltbc Custom Diamond Painting Kit Personalized Diamond Art from Photo**Ssedltbc**$7.54**31 rev2mo ago](https://www.amazon.com/dp/B0GYVQ5XD4) [![JIOJOG Custom Diamond Art Painting for Adults Personalized Diamond Photo Art Full Drill Create Your Own Diamond Pictures Kits for Home Decor and Gifts 11.811.8in/3030cm](https://m.media-amazon.com/images/I/613dqYAILFL.jpg)**JIOJOG Custom Diamond Art Painting for Adults Personalized Diamond Photo Art Full Drill Create Your Own Diamond Pictures Kits for Home Decor and Gifts 11.811.8in/3030cm**JIOJOG**$9.78**37 rev2mo ago](https://www.amazon.com/dp/B0GXDH6HF3) [![JIOJOG Custom Diamond Art Painting for Adults DIY 5D Personalized Diamond Art Kits Create Your Own Diamond-Art Photo for Home Decor and Gifts 11.7x11.7inch/30x30cm](https://m.media-amazon.com/images/I/615jP4wEOkL.jpg)**JIOJOG Custom Diamond Art Painting for Adults DIY 5D Personalized Diamond Art Kits Create Your Own Diamond-Art Photo for Home Decor and Gifts 11.7x11.7inch/30x30cm**JIOJOG**$9.69**36 rev3mo ago](https://www.amazon.com/dp/B0GTVC35HQ) [![YUYUGO Custom Diamond Art Painting Kits for Adults - Personalized Diamond Photo Full Drill Create Your Own Picture Diamonds Art DIY Gifts for Home Wall Decor (11.8x11.8inch/30x30cm)](https://m.media-amazon.com/images/I/61c7Yx65ieL.jpg)**YUYUGO Custom Diamond Art Painting Kits for Adults - Personalized Diamond Photo Full Drill Create Your Own Picture Diamonds Art DIY Gifts for Home Wall Decor (11.8x11.8inch/30x30cm)**YUYUGO**$9.35**52 rev3mo ago](https://www.amazon.com/dp/B0GT49XDYJ) [![Caydo 3 Pack Quick Custom Diamond Painting with Design App - Create Personalized Diamond Art from Photo Includes 30 000PCS Diamonds (56 Colors) A3 Canvases & Full Tools |No Long Wait](https://m.media-amazon.com/images/I/611dcfC8RYL.jpg)**Caydo 3 Pack Quick Custom Diamond Painting with Design App - Create Personalized Diamond Art from Photo Includes 30 000PCS Diamonds (56 Colors) A3 Canvases & Full Tools |No Long Wait**Caydo**$16.98**49 rev10mo ago](https://www.amazon.com/dp/B0FDFFJQWL)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![JIOJOG Custom Diamond Art Painting for Adults Personalized Diamond Photo Art Full Drill Create Your Own Diamond Pictures Kits for Home Decor and Gifts 11.811.8in/3030cm](https://m.media-amazon.com/images/I/613dqYAILFL.jpg)**JIOJOG Custom Diamond Art Painting for Adults Personalized Diamond Photo Art Full Drill Create Your Own Diamond Pictures Kits for Home Decor and Gifts 11.811.8in/3030cm**JIOJOG**$9.78**4.6★**▲ 336%**](https://www.amazon.com/dp/B0GXDH6HF3) [![Ssedltbc Custom Diamond Painting Kit Personalized Diamond Art from Photo](https://m.media-amazon.com/images/I/51xmACM1+wL.jpg)**Ssedltbc Custom Diamond Painting Kit Personalized Diamond Art from Photo**Ssedltbc**$7.54**3.8★**▲ 336%**](https://www.amazon.com/dp/B0GYVQ5XD4) [![JIOJOG Custom Diamond Art Painting for Adults DIY 5D Personalized Diamond Art Kits Create Your Own Diamond-Art Photo for Home Decor and Gifts 11.7x11.7inch/30x30cm](https://m.media-amazon.com/images/I/615jP4wEOkL.jpg)**JIOJOG Custom Diamond Art Painting for Adults DIY 5D Personalized Diamond Art Kits Create Your Own Diamond-Art Photo for Home Decor and Gifts 11.7x11.7inch/30x30cm**JIOJOG**$9.69**4.8★**▲ 328%**](https://www.amazon.com/dp/B0GTVC35HQ) [![YUYUGO Custom Diamond Art Painting Kits for Adults - Personalized Diamond Photo Full Drill Create Your Own Picture Diamonds Art DIY Gifts for Home Wall Decor (11.8x11.8inch/30x30cm)](https://m.media-amazon.com/images/I/61c7Yx65ieL.jpg)**YUYUGO Custom Diamond Art Painting Kits for Adults - Personalized Diamond Photo Full Drill Create Your Own Picture Diamonds Art DIY Gifts for Home Wall Decor (11.8x11.8inch/30x30cm)**YUYUGO**$9.35**4.6★**▲ 297%**](https://www.amazon.com/dp/B0GT49XDYJ) [![Bemaystar Custom Diamond Art Painting - Personalized Diamond Art for Adults Customized Diamond Art Accessories with Photo DIY Home Decor Full Drill - Round Drill 12x16 Inch/30x40cm](https://m.media-amazon.com/images/I/61GCVO3PNoL.jpg)**Bemaystar Custom Diamond Art Painting - Personalized Diamond Art for Adults Customized Diamond Art Accessories with Photo DIY Home Decor Full Drill - Round Drill 12x16 Inch/30x40cm**Bemaystar**$16.77**4.3★**▲ 154%**](https://www.amazon.com/dp/B0CW69JZ9H)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -24.4% search growth over the last 90 days.

15K10KHoliday '24Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 1.9×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**19%

*“Amazing quality”*

**Advertised Vs Actual Product**12%

*“Looks just like the picture”*

**Image/Picture Clarity**12%

*“Nice picture”*

**Value For Money**8%

*“Reasonably priced”*

**Color**8%

*“True to color”*

**Gifting Purpose**7%

*“Amazing gift”*

**Fun/Entertainment Experience**4%

*“Good Entertainment”*

**Design-Overall**4%

*“Custom design came great”*

**Print Quality**3%

*“This print is gorgeous”*

**Size-Overall**3%

*“The right size”*

### **What buyers complain about **

**Color**41%

*“Too much pink”*

**Quality-Overall**10%

*“poor quality, wrong sizing”*

**Advertised Vs Actual Product**10%

*“Inaccurate Size in description”*

**Display Colors**7%

*“colors are off”*

**Adhesion/Stickiness**5%

*“Had a lot of trouble with the glue”*

**Print Quality**4%

*“This was fun-but the print is so small I had to use the photo to id which Diamond art”*

**Value For Money**3%

*“Not really free”*

**Size-Overall**3%

*“It was VERY small”*

**Ease Of Use**2%

*“still can't use it”*

**Paint Quality**2%

*“I kept in mind diamond paintings wont be perfect”*

### **Top return reasons **

**Advertised Vs Actual Product**21%

**Functionality-Overall**16%

**Print Quality**11%

**Software/Application**11%

**Color**11%

**Size-Overall**8%

**Instructions/User Manual/Troubleshooting**8%

**Quality-Overall**5%

**Ease Of Use**5%

**Defective Material/Parts**3%