---
title: "cricut standard grip mat 12x12 — Niche Verdict: Worth a look (55/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/cricut-standard-grip-mat-12x12"
last_updated: "2026-07-13T21:36:25.245Z"
locale: en
meta:
  description: "cricut standard grip mat 12x12 shows low returns (1.3%), but soft demand (-22.6% this quarter) keeps it on the watch list."
  "og:description": "cricut standard grip mat 12x12 shows low returns (1.3%), but soft demand (-22.6% this quarter) keeps it on the watch list."
  "og:title": "cricut standard grip mat 12x12 — Niche Verdict: Worth a look (55/100) | Amazon United States - Flapen"
---

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# **cricut standard grip mat 12x12**

**Worth a look**

Shows low returns (1.3%), but soft demand (-22.6% this quarter) keeps it on the watch list.

Market size 75Growth 14Conversion 34Competition 78Returns 89Price range 82Avg price 84Brand share 60Review moat 21Quality gap 21

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$18.58**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$5.14–$66.76**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****37%**

top-5 click share — an open shelf

**Market size**

**Great****$853K**

$853K/yr · 1.7M searches

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****10,442.45**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-22.6%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

**Brands**

**20 **▼falling

**Sellers**

**67**

**Top-5 brand share**

**69%**

**Open market**

**26%**

- Cricut38% - Sooez13% - GO2CRAFT8% - AOOIIN5% - YRYM HT5% - CAREGY5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$34K8%$68K12%$102K16%$136K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 38 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Sooez Weeding Tools for Vinyl 6PCS Basic Tools Set Precision Craft Vinyl Tool Kit Scoring Stylus/Weeder/Scraper/Spatula/Tweezers/Scissors for Vinyl Paper & Iron-on Projects](https://m.media-amazon.com/images/I/31NMzm89o6L.jpg)**Sooez Weeding Tools for Vinyl 6PCS Basic Tools Set Precision Craft Vinyl Tool Kit Scoring Stylus/Weeder/Scraper/Spatula/Tweezers/Scissors for Vinyl Paper & Iron-on Projects**Sooez**$8.96**4.8★2,304 rev](https://www.amazon.com/dp/B09TT4FFXM) [2![GO2CRAFT All-in-One Accessories Bundle 90Pcs Ultimate Tools and Accessories with Vinyl Weeding Tools Transfer Tape Crafting Starter Kit](https://m.media-amazon.com/images/I/51IcTM0m48L.jpg)**GO2CRAFT All-in-One Accessories Bundle 90Pcs Ultimate Tools and Accessories with Vinyl Weeding Tools Transfer Tape Crafting Starter Kit**GO2CRAFT**$35.22**4.6★681 rev](https://www.amazon.com/dp/B0CXT4J9KC) [3![Cricut Brayer Rubber Roller for Crafts Works with Fabric Vinyl Iron-On & Inking Blocks Extend Life of Cricut FabricGrip Mat Compatible with Cricut Maker](https://m.media-amazon.com/images/I/31PcL0ilqWL.jpg)**Cricut Brayer Rubber Roller for Crafts Works with Fabric Vinyl Iron-On & Inking Blocks Extend Life of Cricut FabricGrip Mat Compatible with Cricut Maker**Cricut**$11.31**4.9★9,359 rev](https://www.amazon.com/dp/B072VWN1GV) [4![AOOIIN Extension Tray for Cricut Maker 4/Maker 3/Maker and Explore 5/4/3/2/Air Cutting Mat 12x12 Holder for Cricut Maker and Explore Air Series Tray Extender Compatible with Grip Mat](https://m.media-amazon.com/images/I/31lcQOEUgbL.jpg)**AOOIIN Extension Tray for Cricut Maker 4/Maker 3/Maker and Explore 5/4/3/2/Air Cutting Mat 12x12 Holder for Cricut Maker and Explore Air Series Tray Extender Compatible with Grip Mat**AOOIIN**$8.46**4.7★2,431 rev](https://www.amazon.com/dp/B0C13WCXQP) [5![CAREGY Craft Vinyl Weeding Tools Set Precision Craft Tools Kit Weeding Kits for Cricut/Silhouette/Siser/Oracal 631/651/751 Vinyl](https://m.media-amazon.com/images/I/41Cr-b67JFL.jpg)**CAREGY Craft Vinyl Weeding Tools Set Precision Craft Tools Kit Weeding Kits for Cricut/Silhouette/Siser/Oracal 631/651/751 Vinyl**CAREGY**$8.10**4.8★2,586 rev](https://www.amazon.com/dp/B0948ZH9ZC)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Cricut EasyPress Mini LT - Blush Pink - Mini Heat Press for Pressing Shoes Baby Clothes T-Shirts & More - Easy to Use with a Single Setting - Precision Tip - Compact & Portable Mini Iron](https://m.media-amazon.com/images/I/31y9Dp9urrL.jpg)**Cricut EasyPress Mini LT - Blush Pink - Mini Heat Press for Pressing Shoes Baby Clothes T-Shirts & More - Easy to Use with a Single Setting - Precision Tip - Compact & Portable Mini Iron**Cricut**$32.60**517 rev7mo ago](https://www.amazon.com/dp/B0FX9SP8F6) [![Cricut All-in-One Materials & Accessories Bundle - Includes Vinyl Iron-On HTV Sticker Paper Printable HTV Tools Mats Pens & More](https://m.media-amazon.com/images/I/41Ai1ybVD-L.jpg)**Cricut All-in-One Materials & Accessories Bundle - Includes Vinyl Iron-On HTV Sticker Paper Printable HTV Tools Mats Pens & More**Cricut**$66.76**62 rev10mo ago](https://www.amazon.com/dp/B0FPT274VB) [![Cutting Mat 12x12 inch Variety Adhesive Sticky Cricket Mats (LightGrip StandardGrip StrongGrip FabricGrip) Compatible with Cricut Maker 3/Maker/Explore 3/Air 2/Air/One(4 Pack)](https://m.media-amazon.com/images/I/41jlSpYEtCL.jpg)**Cutting Mat 12x12 inch Variety Adhesive Sticky Cricket Mats (LightGrip StandardGrip StrongGrip FabricGrip) Compatible with Cricut Maker 3/Maker/Explore 3/Air 2/Air/One(4 Pack)**PTYHOW**$10.45**225 rev11mo ago](https://www.amazon.com/dp/B0FJLM7T61) [![The Ultimate Accessories and Supplies Bundle for Maker and All Explore Air - The Starter Kit with Deluxe gift packaging Weeding Tools Glitter Vinyl Permanent Vinyl Transfer Paper for Crafting Projects](https://m.media-amazon.com/images/I/51KM-E+tQvL.jpg)**The Ultimate Accessories and Supplies Bundle for Maker and All Explore Air - The Starter Kit with Deluxe gift packaging Weeding Tools Glitter Vinyl Permanent Vinyl Transfer Paper for Crafting Projects**Convend**$42.58**96 rev1y ago](https://www.amazon.com/dp/B0F2HBJ7G2) [![Cricut Waterproof Sticker Paper (20 White Sheets 8.5x11) Printable Stickers For Inkjet Printer - Works with Joy Xtra Explore & Maker Machines](https://m.media-amazon.com/images/I/31BIWo2R3rL.jpg)**Cricut Waterproof Sticker Paper (20 White Sheets 8.5x11) Printable Stickers For Inkjet Printer - Works with Joy Xtra Explore & Maker Machines**Cricut**$17.65**416 rev1y ago](https://www.amazon.com/dp/B0DXXV3FS7)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Cricut Waterproof Sticker Paper (20 White Sheets 8.5x11) Printable Stickers For Inkjet Printer - Works with Joy Xtra Explore & Maker Machines](https://m.media-amazon.com/images/I/31BIWo2R3rL.jpg)**Cricut Waterproof Sticker Paper (20 White Sheets 8.5x11) Printable Stickers For Inkjet Printer - Works with Joy Xtra Explore & Maker Machines**Cricut**$17.65**4.6★**▲ 419%**](https://www.amazon.com/dp/B0DXXV3FS7) [![Evteck Paper Cutter 12 Inch Paper Trimmer Slider Crafting Scrapbooking Supplies for A4 Vinyl Photo Cardstock with Security Blade and Foldable Ruler](https://m.media-amazon.com/images/I/51-VtmQ9DdS.jpg)**Evteck Paper Cutter 12 Inch Paper Trimmer Slider Crafting Scrapbooking Supplies for A4 Vinyl Photo Cardstock with Security Blade and Foldable Ruler**Evteck**$10.58**4.5★**▲ 274%**](https://www.amazon.com/dp/B08PKXC1B7) [![Cutting Mat 12x12 inch Variety Adhesive Sticky Cricket Mats (LightGrip StandardGrip StrongGrip FabricGrip) Compatible with Cricut Maker 3/Maker/Explore 3/Air 2/Air/One(4 Pack)](https://m.media-amazon.com/images/I/41jlSpYEtCL.jpg)**Cutting Mat 12x12 inch Variety Adhesive Sticky Cricket Mats (LightGrip StandardGrip StrongGrip FabricGrip) Compatible with Cricut Maker 3/Maker/Explore 3/Air 2/Air/One(4 Pack)**PTYHOW**$10.45**4.7★**▲ 192%**](https://www.amazon.com/dp/B0FJLM7T61) [![Cricut TrueControl Weeding Kit Blue](https://m.media-amazon.com/images/I/21Vxv4vH1QL.jpg)**Cricut TrueControl Weeding Kit Blue**Cricut**$9.34**4.8★**▲ 165%**](https://www.amazon.com/dp/B08CMKJ5SB) [![The Ultimate Accessories and Supplies Bundle for Maker and All Explore Air - The Starter Kit with Deluxe gift packaging Weeding Tools Glitter Vinyl Permanent Vinyl Transfer Paper for Crafting Projects](https://m.media-amazon.com/images/I/51KM-E+tQvL.jpg)**The Ultimate Accessories and Supplies Bundle for Maker and All Explore Air - The Starter Kit with Deluxe gift packaging Weeding Tools Glitter Vinyl Permanent Vinyl Transfer Paper for Crafting Projects**Convend**$42.58**4.6★**▲ 79%**](https://www.amazon.com/dp/B0F2HBJ7G2)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -22.6% search growth over the last 90 days.

400K300KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.7×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**17%

*“Decent quality”*

**Value For Money**15%

*“Very affordable”*

**Advertised Vs Actual Product**11%

*“As advertised”*

**Ease Of Use**10%

*“Easy to use”*

**Efficiency**5%

*“Works great”*

**Adhesion/Stickiness**5%

*“Stick great”*

**Size-Overall**4%

*“fits everything i need it to”*

**Durability**3%

*“Very durable, these will last”*

**Color**3%

*“Beautiful colors”*

**Strength**2%

*“Very sturdy”*

### **What buyers complain about **

**Adhesion/Stickiness**17%

*“Doesnt stick well”*

**Quality-Overall**10%

*“Cheap quality, looks good”*

**Durability**7%

*“Rips Easily”*

**Thickness**4%

*“It's pretty thick”*

**Material Quality**4%

*“Not made with the greatest material”*

**Size-Overall**4%

*“Its a small”*

**Value For Money**4%

*“Generally, their items are expensive”*

**Functionality-Overall**4%

*“Very poor performance”*

**Ease Of Use**4%

*“I found a kind of difficult to use”*

**Strength**3%

*“Kind of flimsy”*

### **Top return reasons **

**Size-Overall**20%

**Compatibility-Overall**12%

**Functionality-Overall**12%

**Value For Money**10%

**Adhesion/Stickiness**9%

**Advertised Vs Actual Product**7%

**Defective Material/Parts**6%

**Material Quality**4%

**Quality-Overall**3%

**Product Condition**2%