--- title: "brown velvet yarn — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/brown-velvet-yarn" last_updated: "2026-07-10T03:46:05.520Z" locale: en meta: description: "a small market ($73K/yr) — brown velvet yarn doesn't clear our bar today." "og:description": "a small market ($73K/yr) — brown velvet yarn doesn't clear our bar today." "og:title": "brown velvet yarn — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen" --- Back to Flapen home # **brown velvet yarn** **Skip it****42/100 ** a small market ($73K/yr) — brown velvet yarn doesn't clear our bar today. **Market/yr** **$73K** **Growth (1y)** **+180.5%** **Products** **20** **Brands** **6** was 9 a year ago **Sellers** **34** **Price range** **$5.65–$27.35** **Returns** **2.8%** **Rating** **4.5★** **Skip it** Scored 42/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **4** ×0.30 Growth **74** ×0.30 Competition **37** ×0.20 Quality gap **38** ×0.10 Returns **78** ×0.10 ## **Demand** Weekly Amazon search volume, last 103 weeks — +180.5% year over year. 4K2KSpike '24Black Friday '24Prime Day '25Spike '25Holiday '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Nov, Dec · busiest ÷ quietest = 2.1× ## **Competition** - Bernat78% - OMoiut6% - Blperly6% - Lpalats4% - Knyteruna3% - buvemu2% The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them. 6 brands and 34 sellers compete here. **Brands** **6 **▼falling was 9 a year ago **Sellers** **34** **Top 5 brand share** **98%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Bernat Blanket Taupe Yarn - 3 Pack of 150g/5.3oz - Polyester - 6 Super Bulky - 108 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/51tRUs4lpTL.jpg) [**Bernat Blanket Taupe Yarn - 3 Pack of 150g/5.3oz - Polyester - 6 Super Bulky - 108 Yards - Knitting/Crochet**](https://www.amazon.com/dp/B09VX9NR84) Bernat$18.724.7★4,70326%▼falling 2 ![Bernat Blanket Yarn Sand](https://m.media-amazon.com/images/I/51I7ho8W9gL.jpg) [**Bernat Blanket Yarn Sand**](https://www.amazon.com/dp/B00JOTAFMQ) Bernat$16.874.8★23617%▲rising 3 ![Bernat Blanket SB Yarn Taupe](https://m.media-amazon.com/images/I/41rJWqwogOL.jpg) [**Bernat Blanket SB Yarn Taupe**](https://www.amazon.com/dp/B077GYLMGC) Bernat$12.444.6★39112%▲rising 4 ![Bernat BABY BLANKET BB Baby Sand Yarn - 1 Pack of 10.5oz/300g - Polyester - #6 Super Bulky - 220 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/41JfWqL2YwL.jpg) [**Bernat BABY BLANKET BB Baby Sand Yarn - 1 Pack of 10.5oz/300g - Polyester - #6 Super Bulky - 220 Yards - Knitting/Crochet**](https://www.amazon.com/dp/B09WC3CM6P) Bernat$11.194.8★6,1436%▼falling 5 ![Bernat Blanket Super Bulky Acrylic Yarn - 2 Pack of 300g/10.5oz #6 Chunky Chenille Heavy Weight Yarn for Knitting and Crocheting Amigurumi Thick Blankets (Almond 220 Yards 2-Pack)](https://m.media-amazon.com/images/I/51EtS5DN8cL.jpg) [**Bernat Blanket Super Bulky Acrylic Yarn - 2 Pack of 300g/10.5oz #6 Chunky Chenille Heavy Weight Yarn for Knitting and Crocheting Amigurumi Thick Blankets (Almond 220 Yards 2-Pack)**](https://www.amazon.com/dp/B0CFBBCK3C) Bernat$20.014.8★6,1255%▼falling 6 ![6 Super Bulky Velvet Chenille Yarn for Crocheting - 2 Skein of 200g/7 oz - Ultra Soft Heavy Weight Chunky Knitting Yarn for Baby Blankets Amigurumi Home DecorDark Curry2 Skein](https://m.media-amazon.com/images/I/51UF+Q9PfuL.jpg) [**6 Super Bulky Velvet Chenille Yarn for Crocheting - 2 Skein of 200g/7 oz - Ultra Soft Heavy Weight Chunky Knitting Yarn for Baby Blankets Amigurumi Home DecorDark Curry2 Skein**](https://www.amazon.com/dp/B0FFH6BQSQ) Blperly$14.784.4★2534%▲rising 7 ![Plush Chenille Chunky Crochet Yarn - Baby Yarn for Crocheting Soft - Velvet Yarns Knitting for Blankets Crafts - Fluffy Amigurumi Yarns 50g / 65.6yd (Light Coffee)](https://m.media-amazon.com/images/I/41jrakuaN3L.jpg) [**Plush Chenille Chunky Crochet Yarn - Baby Yarn for Crocheting Soft - Velvet Yarns Knitting for Blankets Crafts - Fluffy Amigurumi Yarns 50g / 65.6yd (Light Coffee)**](https://www.amazon.com/dp/B0DC44V736) OMoiut$5.653.9★5994%▲rising 8 ![Bernat Blanket Tweeds Sandy Tweed Yarn - 2 Pack of 10.5oz/300g - Polyester - #6 Super Bulky - 220 Yards - Knitting & Crochet](https://m.media-amazon.com/images/I/61UJ32dXTfL.jpg) [**Bernat Blanket Tweeds Sandy Tweed Yarn - 2 Pack of 10.5oz/300g - Polyester - #6 Super Bulky - 220 Yards - Knitting & Crochet**](https://www.amazon.com/dp/B0CFBBL1N5) Bernat$23.284.8★1,0463%▲rising 9 ![Knyteruna #6 Super Bulky Blanket Yarn for Crocheting - 4 Skeins(Each 10.5oz/300g 220yds/201m) Chunky Chenille Thick Plush Big Soft Yarn for Crocheting Knitting Blankets Khaki](https://m.media-amazon.com/images/I/51-7BVtO2zL.jpg) [**Knyteruna #6 Super Bulky Blanket Yarn for Crocheting - 4 Skeins(Each 10.5oz/300g 220yds/201m) Chunky Chenille Thick Plush Big Soft Yarn for Crocheting Knitting Blankets Khaki**](https://www.amazon.com/dp/B0FL6M43TB) Knyteruna$23.104.4★6753%▲rising 10 ![Chunky Chenille Yarn for Crocheting Baby Yarn for Crocheting Soft Blankets Bulky Yarns for Crochet Amigurumi 100g (74.3yds) Fluffy Velvet Yarns for Hand Knitting (Coffee)](https://m.media-amazon.com/images/I/414v8JyL9ML.jpg) [**Chunky Chenille Yarn for Crocheting Baby Yarn for Crocheting Soft Blankets Bulky Yarns for Crochet Amigurumi 100g (74.3yds) Fluffy Velvet Yarns for Hand Knitting (Coffee)**](https://www.amazon.com/dp/B0F6CJSWDZ) OMoiut$7.894.2★1732%▼falling 11 ![Bernat Baby Blanket Big Ball Baby Sand](https://m.media-amazon.com/images/I/41JfWqL2YwL.jpg) [**Bernat Baby Blanket Big Ball Baby Sand**](https://www.amazon.com/dp/B00FOXXQ1S) Bernat$13.034.8★10,7302%—flat 12 ![Bernat Blanket BB Orange Leaf Yarn - 2 Pack of 300g/10.5 oz - 100% Polyester - #6 Super Bulky - 220 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/5109xsu3JSL.jpg) [**Bernat Blanket BB Orange Leaf Yarn - 2 Pack of 300g/10.5 oz - 100% Polyester - #6 Super Bulky - 220 Yards - Knitting/Crochet**](https://www.amazon.com/dp/B0DSQP3RP1) Bernat$19.924.8★6,1252%▼falling 13 ![Bernat Blanket Yarn (3-Pack) Taupe 161200-29](https://m.media-amazon.com/images/I/51taD2AwF8L.jpg) [**Bernat Blanket Yarn (3-Pack) Taupe 161200-29**](https://www.amazon.com/dp/B0134CTZGK) Bernat$27.354.5★2502%▼falling 14 ![Bernat Blanket Big Ball Yarn (10029) Taupe](https://m.media-amazon.com/images/I/51yB6mQdH-L.jpg) [**Bernat Blanket Big Ball Yarn (10029) Taupe**](https://www.amazon.com/dp/B00L6JSZ9W) Bernat$21.884.7★3552%▲rising 15 ![Cuddly Velvet Chenille Yarn Super Soft Fluffy Bulky for Knitting Crocheting Crafting Blanket Amigurumi Durable for Shedding 100 Gram (3.53 Ounces) 109 Yards (100 Meters) (Brown)](https://m.media-amazon.com/images/I/411rdaLxDOL.jpg) [**Cuddly Velvet Chenille Yarn Super Soft Fluffy Bulky for Knitting Crocheting Crafting Blanket Amigurumi Durable for Shedding 100 Gram (3.53 Ounces) 109 Yards (100 Meters) (Brown)**](https://www.amazon.com/dp/B0D73W1JZY) buvemu$8.794.2★2342%▼falling **~~Showing 15 of 20 — show all ~~** ## **Product shelf** All 20 tracked products in this niche. Top sellersNewestTrending [![Bernat Blanket Taupe Yarn - 3 Pack of 150g/5.3oz - Polyester - 6 Super Bulky - 108 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/51tRUs4lpTL.jpg)**Bernat Blanket Taupe Yarn - 3 Pack of 150g/5.3oz - Polyester - 6 Super Bulky - 108 Yards - Knitting/Crochet** Bernat**$18.72**4.7★4,703 reviews](https://www.amazon.com/dp/B09VX9NR84) [![Bernat Blanket Yarn Sand](https://m.media-amazon.com/images/I/51I7ho8W9gL.jpg)**Bernat Blanket Yarn Sand** Bernat**$16.87**4.8★236 reviews](https://www.amazon.com/dp/B00JOTAFMQ) [![Bernat Blanket SB Yarn Taupe](https://m.media-amazon.com/images/I/41rJWqwogOL.jpg)**Bernat Blanket SB Yarn Taupe** Bernat**$12.44**4.6★391 reviews](https://www.amazon.com/dp/B077GYLMGC) [![Bernat BABY BLANKET BB Baby Sand Yarn - 1 Pack of 10.5oz/300g - Polyester - #6 Super Bulky - 220 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/41JfWqL2YwL.jpg)**Bernat BABY BLANKET BB Baby Sand Yarn - 1 Pack of 10.5oz/300g - Polyester - #6 Super Bulky - 220 Yards - Knitting/Crochet** Bernat**$11.19**4.8★6,143 reviews](https://www.amazon.com/dp/B09WC3CM6P) [![Bernat Blanket Super Bulky Acrylic Yarn - 2 Pack of 300g/10.5oz #6 Chunky Chenille Heavy Weight Yarn for Knitting and Crocheting Amigurumi Thick Blankets (Almond 220 Yards 2-Pack)](https://m.media-amazon.com/images/I/51EtS5DN8cL.jpg)**Bernat Blanket Super Bulky Acrylic Yarn - 2 Pack of 300g/10.5oz #6 Chunky Chenille Heavy Weight Yarn for Knitting and Crocheting Amigurumi Thick Blankets (Almond 220 Yards 2-Pack)** Bernat**$20.01**4.8★6,125 reviews](https://www.amazon.com/dp/B0CFBBCK3C) [![6 Super Bulky Velvet Chenille Yarn for Crocheting - 2 Skein of 200g/7 oz - Ultra Soft Heavy Weight Chunky Knitting Yarn for Baby Blankets Amigurumi Home DecorDark Curry2 Skein](https://m.media-amazon.com/images/I/51UF+Q9PfuL.jpg)**6 Super Bulky Velvet Chenille Yarn for Crocheting - 2 Skein of 200g/7 oz - Ultra Soft Heavy Weight Chunky Knitting Yarn for Baby Blankets Amigurumi Home DecorDark Curry2 Skein** Blperly**$14.78**4.4★253 reviews](https://www.amazon.com/dp/B0FFH6BQSQ) [![Plush Chenille Chunky Crochet Yarn - Baby Yarn for Crocheting Soft - Velvet Yarns Knitting for Blankets Crafts - Fluffy Amigurumi Yarns 50g / 65.6yd (Light Coffee)](https://m.media-amazon.com/images/I/41jrakuaN3L.jpg)**Plush Chenille Chunky Crochet Yarn - Baby Yarn for Crocheting Soft - Velvet Yarns Knitting for Blankets Crafts - Fluffy Amigurumi Yarns 50g / 65.6yd (Light Coffee)** OMoiut**$5.65**3.9★599 reviews](https://www.amazon.com/dp/B0DC44V736) [![Bernat Blanket Tweeds Sandy Tweed Yarn - 2 Pack of 10.5oz/300g - Polyester - #6 Super Bulky - 220 Yards - Knitting & Crochet](https://m.media-amazon.com/images/I/61UJ32dXTfL.jpg)**Bernat Blanket Tweeds Sandy Tweed Yarn - 2 Pack of 10.5oz/300g - Polyester - #6 Super Bulky - 220 Yards - Knitting & Crochet** Bernat**$23.28**4.8★1,046 reviews](https://www.amazon.com/dp/B0CFBBL1N5) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Color**24% *“Color was perfect”* **Soft Feel**16% *“Very soft, easy to work with”* **Value For Money**13% *“the price was unbeatable”* **Ease Of Use**9% *“I found it to be easy to use”* **Quality-Overall**8% *“Good quality”* **Material Quality**7% *“Theres a good amount of heft to the fabric”* **Upholstery/Fabric Quality**5% *“good Bernat Blanket yarn”* **Advertised Vs Actual Product**4% *“exactly as expected”* **Pet Friendly**3% *“Love the product for plushie animals”* **Durability**2% *“doesnt break apart when I use it”* ### **What buyers complain about ** **Color**25% *“They arrived and had 2 different dye lots and very obviously 2 different shades”* **Size-Overall**15% *“Theyre not the same size as it should be”* **Durability**13% *“came apart specially when doing mc”* **Thickness**10% *“some colors are thinner”* **Hard Feel**8% *“.another words the rolls I got weren't soft”* **Functionality-Overall**4% *“Falls apart”* **Smell**4% *“it smells like a busted open glow stick”* **Value For Money**2% *“Its kind of over priced comparing to other brands”* **Quality-Overall**2% *“Inconsistent quality”* #### **Top return reasons**- Color60% - Display Colors8% - Advertised Vs Actual Product7% - Size-Overall5% - Material Quality5% - Value For Money3% - Thin2% - Thickness2% - Quality-Overall1% - Functionality-Overall1%