---
title: "black sketchbook — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/black-sketchbook"
last_updated: "2026-07-14T02:41:30.426Z"
locale: en
meta:
  description: "soft demand (-13.3% this quarter) — black sketchbook doesn't clear our bar today."
  "og:description": "soft demand (-13.3% this quarter) — black sketchbook doesn't clear our bar today."
  "og:title": "black sketchbook — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
---

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# **black sketchbook**

**Skip it**

Soft demand (-13.3% this quarter) — this niche doesn't clear our bar today.

Market size 27Growth 18Conversion 63Competition 59Returns 95Price range 27Avg price 37Brand share 64Review moat 25Quality gap 18

**Returns**

**Great****1.0%**

return rate — above 6% kills the launch gate

**Brand share**

**Good****66%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Good****5.5%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****$10.41**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$111K**

$111K/yr · 194K searches

**Price range**

**Okay****$4.32–$18.97**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Bad****4,514**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-13.3%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## **Competition**

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**22 **▼falling

**Sellers**

**75**

**Top-5 brand share**

**66%**

**Open market**

**30%**

- Prudiut47% - UCREATE6% - DSTELIN5% - PAPERAGE4% - Fuxi4% - Rukasto4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$6K10%$11K15%$17K20%$22K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 30 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![50 Sheets Black Paper Sketchbook 108 lb/160gsm Heavyweight Black Sketch Pad 5.58.5in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist](https://m.media-amazon.com/images/I/514a7hoDZ6L.jpg)**50 Sheets Black Paper Sketchbook 108 lb/160gsm Heavyweight Black Sketch Pad 5.58.5in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist**Prudiut**$7.80**4.7★300 rev](https://www.amazon.com/dp/B0FSK5WPSC) [2![30 Sheets Black Paper Sketchbook 98lb/160gsm Heavyweight Black Sketch Pad 5.58.5in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist](https://m.media-amazon.com/images/I/51j0sHZWg5L.jpg)**30 Sheets Black Paper Sketchbook 98lb/160gsm Heavyweight Black Sketch Pad 5.58.5in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist**Prudiut**$7.10**4.7★245 rev](https://www.amazon.com/dp/B0F18LF5CC) [3![50 Sheets Black Paper Sketchbook 98lb/160gsm Heavyweight Black Sketch Pad 5.88.3in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist](https://m.media-amazon.com/images/I/41KD0zFp1LL.jpg)**50 Sheets Black Paper Sketchbook 98lb/160gsm Heavyweight Black Sketch Pad 5.88.3in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist**Prudiut**$8.54**4.7★91 rev](https://www.amazon.com/dp/B0FQJPM9F5) [4![UCreate Poly Cover Sketch Book Heavyweight 9 x 12 Black 75 Sheets](https://m.media-amazon.com/images/I/31CFjjNLPAL.jpg)**UCreate Poly Cover Sketch Book Heavyweight 9 x 12 Black 75 Sheets**UCREATE**$8.12**4.8★13,629 rev](https://www.amazon.com/dp/B07T3NGD8B) [5![50 Sheets Black Paper Sketchbook 108 lb/160gsm Heavyweight Black Sketch Pad 912in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist](https://m.media-amazon.com/images/I/51xSTGc+QML.jpg)**50 Sheets Black Paper Sketchbook 108 lb/160gsm Heavyweight Black Sketch Pad 912in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist**Prudiut**$11.54**4.7★300 rev](https://www.amazon.com/dp/B0DCFKMFM1)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Sakura Sketchbook A5 - Drawing Sketchbook for Visual Journaling Effortless Sketching & Personal Use - 140 GSM Paper - Hardcover Hardcover - 160 Pages - 5.1 x 8.3 - Black - Black Paper](https://m.media-amazon.com/images/I/41T6KDuepTL.jpg)**Sakura Sketchbook A5 - Drawing Sketchbook for Visual Journaling Effortless Sketching & Personal Use - 140 GSM Paper - Hardcover Hardcover - 160 Pages - 5.1 x 8.3 - Black - Black Paper**SAKURA**$11.24**85 rev2mo ago](https://www.amazon.com/dp/B0GRWHCM1M) [![Fuxi Black Paper Sketchbook 2-Pack - 5.5 x 8.5 | 90lb/150gsm Black Sketch Paper 50 Sheets Per Pad](https://m.media-amazon.com/images/I/51uBf4BJLRL.jpg)**Fuxi Black Paper Sketchbook 2-Pack - 5.5 x 8.5 | 90lb/150gsm Black Sketch Paper 50 Sheets Per Pad**Fuxi**$14.91**3,859 rev7mo ago](https://www.amazon.com/dp/B0FVKM7BF7) [![Fuxi Black Paper Sketchbook 9x12 60 Sheets90lb/150gsm Hardcover Spiral Bound | Black Paper Notebook for Gel Pen Colored Pencil Artist Supplies for Adults Teens & Students.](https://m.media-amazon.com/images/I/41XOBVlfMqL.jpg)**Fuxi Black Paper Sketchbook 9x12 60 Sheets90lb/150gsm Hardcover Spiral Bound | Black Paper Notebook for Gel Pen Colored Pencil Artist Supplies for Adults Teens & Students.**Fuxi**$16.79**16,539 rev8mo ago](https://www.amazon.com/dp/B0FRZ9LNM8) [![50 Sheets Black Paper Sketchbook 108 lb/160gsm Heavyweight Black Sketch Pad 5.58.5in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist](https://m.media-amazon.com/images/I/514a7hoDZ6L.jpg)**50 Sheets Black Paper Sketchbook 108 lb/160gsm Heavyweight Black Sketch Pad 5.58.5in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist**Prudiut**$7.80**300 rev9mo ago](https://www.amazon.com/dp/B0FSK5WPSC) [![50 Sheets Black Paper Sketchbook 98lb/160gsm Heavyweight Black Sketch Pad 5.88.3in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist](https://m.media-amazon.com/images/I/41KD0zFp1LL.jpg)**50 Sheets Black Paper Sketchbook 98lb/160gsm Heavyweight Black Sketch Pad 5.88.3in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist**Prudiut**$8.54**91 rev10mo ago](https://www.amazon.com/dp/B0FQJPM9F5)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Sakura Sketchbook A5 - Drawing Sketchbook for Visual Journaling Effortless Sketching & Personal Use - 140 GSM Paper - Hardcover Hardcover - 160 Pages - 5.1 x 8.3 - Black - Black Paper](https://m.media-amazon.com/images/I/41T6KDuepTL.jpg)**Sakura Sketchbook A5 - Drawing Sketchbook for Visual Journaling Effortless Sketching & Personal Use - 140 GSM Paper - Hardcover Hardcover - 160 Pages - 5.1 x 8.3 - Black - Black Paper**SAKURA**$11.24**4.8★**▲ 375%**](https://www.amazon.com/dp/B0GRWHCM1M) [![Fuxi Black Paper Sketchbook 9x12 60 Sheets90lb/150gsm Hardcover Spiral Bound | Black Paper Notebook for Gel Pen Colored Pencil Artist Supplies for Adults Teens & Students.](https://m.media-amazon.com/images/I/41XOBVlfMqL.jpg)**Fuxi Black Paper Sketchbook 9x12 60 Sheets90lb/150gsm Hardcover Spiral Bound | Black Paper Notebook for Gel Pen Colored Pencil Artist Supplies for Adults Teens & Students.**Fuxi**$16.79**4.8★**▲ 146%**](https://www.amazon.com/dp/B0FRZ9LNM8) [![50 Sheets Black Paper Sketchbook 108 lb/160gsm Heavyweight Black Sketch Pad 5.58.5in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist](https://m.media-amazon.com/images/I/514a7hoDZ6L.jpg)**50 Sheets Black Paper Sketchbook 108 lb/160gsm Heavyweight Black Sketch Pad 5.58.5in Acid-Free Drawing Paper Spiral Bound Sketch Book for Kids Teens Artist**Prudiut**$7.80**4.7★**▲ 107%**](https://www.amazon.com/dp/B0FSK5WPSC) [![Cantoo City A4 Sketchbook Professional Grade Black Hard Cover Sketch Book Art Drawing Book Wood Free Off White Thick Paper Sketch Pad Dry Media 100 Pages -160g/M (108 Lb)](https://m.media-amazon.com/images/I/414Cml+XC8L.jpg)**Cantoo City A4 Sketchbook Professional Grade Black Hard Cover Sketch Book Art Drawing Book Wood Free Off White Thick Paper Sketch Pad Dry Media 100 Pages -160g/M (108 Lb)**Cantoo City**$18.97**4.6★**▲ 92%**](https://www.amazon.com/dp/B0CGMSZZXQ) [![Fuxi Black Paper Sketchbook 2-Pack - 5.5 x 8.5 | 90lb/150gsm Black Sketch Paper 50 Sheets Per Pad](https://m.media-amazon.com/images/I/51uBf4BJLRL.jpg)**Fuxi Black Paper Sketchbook 2-Pack - 5.5 x 8.5 | 90lb/150gsm Black Sketch Paper 50 Sheets Per Pad**Fuxi**$14.91**4.8★**▲ 87%**](https://www.amazon.com/dp/B0FVKM7BF7)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -13.3% search growth over the last 90 days.

3K2KHoliday '24Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jun, Dec · busiest ÷ quietest = 2.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**21%

*“Build quality is great”*

**Drawing Experience**15%

*“Fun drawing set”*

**Size-Overall**8%

*“Good size”*

**Paper Quality**7%

*“the paper is perfectly thick”*

**Value For Money**7%

*“Great value”*

**Advertised Vs Actual Product**6%

*“As advertised”*

**Thickness**4%

*“The cover and pages are thick”*

**Durability**4%

*“they have held up great”*

**Gifting Purpose**3%

*“Great gift set I bought for myself”*

**Color**3%

*“it absorbs the colors nicely”*

### **What buyers complain about **

**Size-Overall**15%

*“the sizing is of awkward length”*

**Quality-Overall**12%

*“I wish the pens were a little higher quality”*

**Thickness**11%

*“It is thick”*

**Durability**9%

*“It's completely coming apart”*

**Paper Quality**9%

*“Paper quality is poor”*

**Color**4%

*“It isn't as dark black as I'm used to”*

**Advertised Vs Actual Product**3%

*“BUT, the advertisement picture is misleading :”*

**Strength**3%

*“cheap and flimsy”*

**Value For Money**1%

*“I wouldn't buy it again even for a low price”*

**Ease Of Cleaning**1%

*“Very dirty as well”*

### **Top return reasons **

**Size-Overall**62%

**Advertised Vs Actual Product**7%

**Value For Money**6%

**Paper Quality**4%

**Color**3%

**Quality-Overall**3%

**Thin**3%

**Thickness**1%

**Weight Heavy**1%

**Strength**1%