---
title: "black and white acrylic paint — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/black-and-white-acrylic-paint"
last_updated: "2026-07-14T01:42:10.128Z"
locale: en
meta:
  description: "a concentrated shelf (top 5 take 89% of clicks) — black and white acrylic paint doesn't clear our bar today."
  "og:description": "a concentrated shelf (top 5 take 89% of clicks) — black and white acrylic paint doesn't clear our bar today."
  "og:title": "black and white acrylic paint — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
---

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# **black and white acrylic paint**

**Skip it**

A concentrated shelf (top 5 take 89% of clicks) — this niche doesn't clear our bar today.

Market size 74Growth 28Conversion 96Competition 10Returns 92Price range 14Avg price 23Brand share 14Review moat 19Quality gap 24

**Conversion**

**Incredible****13.9%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****1.1%**

return rate — above 6% kills the launch gate

**Market size**

**Good****$833K**

$833K/yr · 711K searches

**Growth**

**Okay****+2.1%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****$8.42**

avg listing price — sweet spot $15–$100

**Review moat**

**Bad****14,246.56**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****$0.61–$17.42**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Bad****89%**

top-5 click share — a locked-up shelf

## **Competition**

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**7 **▲rising

**Sellers**

**45**

**Top-5 brand share**

**94%**

**Open market**

**3%**

- Apple Barrel74% - Rust-Oleum8% - Cra-Z-Art5% - Artecho4% - GOTIDEAL3% - Nicpro3% - Open — no brand owns it (1 brand, 3%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$125K30%$250K45%$375K60%$500K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Apple Barrel Acrylic Paint in Assorted Colors (8 Ounce) 20404 Black- (Pack of 1)](https://m.media-amazon.com/images/I/31PqPWWQ0fL.jpg)**Apple Barrel Acrylic Paint in Assorted Colors (8 Ounce) 20404 Black- (Pack of 1)**Apple Barrel**$3.03**4.8★21,526 rev](https://www.amazon.com/dp/B0018NBUPC) [2![Apple Barrel Acrylic Paint in Assorted Colors (2 Ounce) 20504 Black](https://m.media-amazon.com/images/I/31xRw0ClbCL.jpg)**Apple Barrel Acrylic Paint in Assorted Colors (2 Ounce) 20504 Black**Apple Barrel**$0.61**4.7★45,301 rev](https://www.amazon.com/dp/B0012JQD5Y) [3![RoseArt Acrylic Paint Raven Black 32oz Bottle Acrylic Paint for School Projects Arts & Crafts Drawing & Painting](https://m.media-amazon.com/images/I/41nP9iA3AfL.jpg)**RoseArt Acrylic Paint Raven Black 32oz Bottle Acrylic Paint for School Projects Arts & Crafts Drawing & Painting**Cra-Z-Art**$8.76**4.4★319 rev](https://www.amazon.com/dp/B08Z4HBX8J) [4![Rust-Oleum 267249 Painters Touch Ultra Cover Premium Latex Brush Paint Half Pint Satin Canyon Black](https://m.media-amazon.com/images/I/41fG2voHB7L.jpg)**Rust-Oleum 267249 Painters Touch Ultra Cover Premium Latex Brush Paint Half Pint Satin Canyon Black**Rust-Oleum**$9.09**4.4★681 rev](https://www.amazon.com/dp/B0CLZMQB2Y) [5![Artecho Black Acrylic Paint Lamp Black Paint (120ml / 4.05oz) Tubes Art Craft Paints for Canvas Rock Stone Wood Fabric Art Supplies](https://m.media-amazon.com/images/I/31c9xAe2SnL.jpg)**Artecho Black Acrylic Paint Lamp Black Paint (120ml / 4.05oz) Tubes Art Craft Paints for Canvas Rock Stone Wood Fabric Art Supplies**Artecho**$6.73**4.6★9,392 rev](https://www.amazon.com/dp/B08JTNCF9R)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Nicpro Black Large Acrylic Paint (16.9 oz 500 ml) Rich Pigments Non Toxic Craft Paint for Multi Surface Canvas Wood Leather Ceramic Fabric Stone - Art Painting Supplies for Beginners Artists & Adults](https://m.media-amazon.com/images/I/31nh9jF631L.jpg)**Nicpro Black Large Acrylic Paint (16.9 oz 500 ml) Rich Pigments Non Toxic Craft Paint for Multi Surface Canvas Wood Leather Ceramic Fabric Stone - Art Painting Supplies for Beginners Artists & Adults**Nicpro**$11.53**483 rev1y ago](https://www.amazon.com/dp/B0DY75BL81) [![Rust-Oleum 267249 Painters Touch Ultra Cover Premium Latex Brush Paint Half Pint Satin Canyon Black](https://m.media-amazon.com/images/I/41fG2voHB7L.jpg)**Rust-Oleum 267249 Painters Touch Ultra Cover Premium Latex Brush Paint Half Pint Satin Canyon Black**Rust-Oleum**$9.09**681 rev2y ago](https://www.amazon.com/dp/B0CLZMQB2Y) [![Rust-Oleum 369383 Advanced Dry Door & Trim Paint Quart Satin Black](https://m.media-amazon.com/images/I/417ltp5zBjL.jpg)**Rust-Oleum 369383 Advanced Dry Door & Trim Paint Quart Satin Black**Rust-Oleum**$17.42**2,099 rev3y ago](https://www.amazon.com/dp/B0BY3FWS4Q) [![RoseArt Acrylic Paint Raven Black 32oz Bottle Acrylic Paint for School Projects Arts & Crafts Drawing & Painting](https://m.media-amazon.com/images/I/41nP9iA3AfL.jpg)**RoseArt Acrylic Paint Raven Black 32oz Bottle Acrylic Paint for School Projects Arts & Crafts Drawing & Painting**Cra-Z-Art**$8.76**319 rev5y ago](https://www.amazon.com/dp/B08Z4HBX8J) [![Artecho Black Acrylic Paint Lamp Black Paint (120ml / 4.05oz) Tubes Art Craft Paints for Canvas Rock Stone Wood Fabric Art Supplies](https://m.media-amazon.com/images/I/31c9xAe2SnL.jpg)**Artecho Black Acrylic Paint Lamp Black Paint (120ml / 4.05oz) Tubes Art Craft Paints for Canvas Rock Stone Wood Fabric Art Supplies**Artecho**$6.73**9,392 rev5y ago](https://www.amazon.com/dp/B08JTNCF9R)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Liquitex BASICS Acrylic Paint 250ml (8.5-oz) Tube Ivory Black](https://m.media-amazon.com/images/I/31aQF+0FXgL.jpg)**Liquitex BASICS Acrylic Paint 250ml (8.5-oz) Tube Ivory Black**Liquitex**$11.67**4.8★**▲ 144%**](https://www.amazon.com/dp/B0026622QQ) [![Nicpro Black Large Acrylic Paint (16.9 oz 500 ml) Rich Pigments Non Toxic Craft Paint for Multi Surface Canvas Wood Leather Ceramic Fabric Stone - Art Painting Supplies for Beginners Artists & Adults](https://m.media-amazon.com/images/I/31nh9jF631L.jpg)**Nicpro Black Large Acrylic Paint (16.9 oz 500 ml) Rich Pigments Non Toxic Craft Paint for Multi Surface Canvas Wood Leather Ceramic Fabric Stone - Art Painting Supplies for Beginners Artists & Adults**Nicpro**$11.53**4.6★**▲ 76%**](https://www.amazon.com/dp/B0DY75BL81) [![Rust-Oleum 267249 Painters Touch Ultra Cover Premium Latex Brush Paint Half Pint Satin Canyon Black](https://m.media-amazon.com/images/I/41fG2voHB7L.jpg)**Rust-Oleum 267249 Painters Touch Ultra Cover Premium Latex Brush Paint Half Pint Satin Canyon Black**Rust-Oleum**$9.09**4.4★**▲ 41%**](https://www.amazon.com/dp/B0CLZMQB2Y) [![Apple Barrel Acrylic Paint in Assorted Colors (2 Ounce) 20504 Black](https://m.media-amazon.com/images/I/31xRw0ClbCL.jpg)**Apple Barrel Acrylic Paint in Assorted Colors (2 Ounce) 20504 Black**Apple Barrel**$0.61**4.7★**▲ 23%**](https://www.amazon.com/dp/B0012JQD5Y) [![RoseArt Acrylic Paint Raven Black 32oz Bottle Acrylic Paint for School Projects Arts & Crafts Drawing & Painting](https://m.media-amazon.com/images/I/41nP9iA3AfL.jpg)**RoseArt Acrylic Paint Raven Black 32oz Bottle Acrylic Paint for School Projects Arts & Crafts Drawing & Painting**Cra-Z-Art**$8.76**4.4★**▲ 20%**](https://www.amazon.com/dp/B08Z4HBX8J)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 84 weeks — +2.1% search growth over the last 90 days.

15K10KSpike '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 15.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Paint Quality**16%

*“Good quality paint”*

**Quality-Overall**13%

*“Excellent Product”*

**Color**13%

*“Colors are nice”*

**Value For Money**12%

*“Worth your money”*

**Advertised Vs Actual Product**6%

*“As advertised”*

**Coverage**5%

*“Good coverage”*

**Ease Of Cleaning**4%

*“It's very easy to wash off”*

**Thickness**3%

*“nice thickness”*

**Ease Of Use**3%

*“Easy to use”*

**Moist/Dry**3%

*“It covered it very well and dried quickly”*

### **What buyers complain about **

**Paint Quality**34%

*“Not the best door paint afterall”*

**Thickness**13%

*“It could have been thinner again”*

**Color**11%

*“they are black”*

**Quality-Overall**9%

*“Cheap”*

**Advertised Vs Actual Product**4%

*“so misleading”*

**Weight Heavy**3%

*“then started going heavy”*

**Size-Overall**3%

*“Small”*

**Coverage**3%

*“The coverage was poor”*

**Value For Money**2%

*“Not worth it”*

**Material Quality**2%

*“does not look like satin”*

### **Top return reasons **

**Paint Quality**50%

**Size-Overall**13%

**Color**13%

**Value For Money**11%

**Advertised Vs Actual Product**2%

**Leak-Proof**2%

**Product Condition**1%

**Quality-Overall**1%

**Functionality-Overall**1%

**Compatibility-Overall**1%