---
title: "beads for kids — Niche Verdict: Skip it (52/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/beads-for-kids"
last_updated: "2026-07-09T22:58:10.959Z"
locale: en
meta:
  description: "a small market ($99K/yr) — beads for kids doesn't clear our bar today."
  "og:description": "a small market ($99K/yr) — beads for kids doesn't clear our bar today."
  "og:title": "beads for kids — Niche Verdict: Skip it (52/100) | Amazon United States - Flapen"
---

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# **beads for kids**

**Skip it****52/100 **

a small market ($99K/yr) — beads for kids doesn't clear our bar today.

**Market/yr**

**$99K**

**Growth (1y)**

**+250.3%**

**Products**

**44**

**Brands**

**34**

was 51 a year ago

**Sellers**

**67**

**Price range**

**$5.10–$28.62**

**Returns**

**1.2%**

**Rating**

**4.7★**

**Skip it**

Scored 52/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**5**

 ×0.30

Growth

**82**

 ×0.30

Competition

**74**

 ×0.20

Quality gap

**25**

 ×0.10

Returns

**90**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +250.3% year over year.

41K21KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Dec · busiest ÷ quietest = 12.3×

## **Competition**

- LIS HEGENSA14% - Gionlion13% - Dowsabel9% - Simetufy8% - LUSTEMBER4% - BBita4% - Other (28 brands)48%

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen. 34 brands and 67 sellers compete here.

**Brands**

**34 **▼falling

was 51 a year ago

**Sellers**

**67**

**Top 5 brand share**

**48%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![LIS HEGENSA Pony Beads Bulk Kandi Beads for Necklace Jewelry Making Hair Braiding Bracelets Making Kits Hair Bead Bracelet Plastic Bead for Crafts Braids Girls(24 Color 1000PCS)](https://m.media-amazon.com/images/I/61gNaOK9YQL.jpg) [**LIS HEGENSA Pony Beads Bulk Kandi Beads for Necklace Jewelry Making Hair Braiding Bracelets Making Kits Hair Bead Bracelet Plastic Bead for Crafts Braids Girls(24 Color 1000PCS)**](https://www.amazon.com/dp/B0CQJDDSN7)

LIS HEGENSA$6.404.7★2,12313%▲rising

2
![Gionlion 1200 Pcs Polymer Clay Beads Bracelet Making Kit 25 Style Animal Fruit Flower Butterfly Bunny Pony Letter Beads Charms for Jewelry Making DIY Art and Crafts Toys Gifts](https://m.media-amazon.com/images/I/61ETh+3oDnL.jpg) [**Gionlion 1200 Pcs Polymer Clay Beads Bracelet Making Kit 25 Style Animal Fruit Flower Butterfly Bunny Pony Letter Beads Charms for Jewelry Making DIY Art and Crafts Toys Gifts**](https://www.amazon.com/dp/B0F1MG6D6H)

Gionlion$7.764.7★1,00010%—flat

3
![Dowsabel Bracelet Making Kit Beads for Bracelets Making Pony Kandi Polymer Clay Smile Face & Letter Beads for Jewelry Making DIY Arts and Crafts Gifts Toys for Girls Age 6-12](https://m.media-amazon.com/images/I/61w+nFZ9hPL.jpg) [**Dowsabel Bracelet Making Kit Beads for Bracelets Making Pony Kandi Polymer Clay Smile Face & Letter Beads for Jewelry Making DIY Arts and Crafts Gifts Toys for Girls Age 6-12**](https://www.amazon.com/dp/B09KGKMNHJ)

Dowsabel$8.684.7★4,4577%▼falling

4
![Simetufy 1200 Pcs Pony Beads for Bracelet Making Multi-Colored 6x9mm Plastic Kandi Beads for Hair Braiding DIY Crafts Kandi Jewelry Key Chains Ornaments Decorations 24 Assorted Colors](https://m.media-amazon.com/images/I/51GkDc9GGnL.jpg) [**Simetufy 1200 Pcs Pony Beads for Bracelet Making Multi-Colored 6x9mm Plastic Kandi Beads for Hair Braiding DIY Crafts Kandi Jewelry Key Chains Ornaments Decorations 24 Assorted Colors**](https://www.amazon.com/dp/B09LPZWSX8)

Simetufy$6.604.8★4,2235%▼falling

5
![LUSTEMBER 1mm Stretchy Bracelet String Sturdy Rainbow Elastic String Elastic Cord for Jewelry Making Necklaces Beading and Crafts](https://m.media-amazon.com/images/I/41yCMIpj0rS.jpg) [**LUSTEMBER 1mm Stretchy Bracelet String Sturdy Rainbow Elastic String Elastic Cord for Jewelry Making Necklaces Beading and Crafts**](https://www.amazon.com/dp/B08F49YVQP)

LUSTEMBER$6.734.8★4,6534%—flat

6
![1000PCS Polymer Clay Beads Bracelet Making kit 24 Style Cute Fun Beads Fruit Flower Animal Cake Butterfly Heart Beads Charms for Jewelry Necklace Earring Making DIY Accessories for Women Girls](https://m.media-amazon.com/images/I/61eKpxDKI3L.jpg) [**1000PCS Polymer Clay Beads Bracelet Making kit 24 Style Cute Fun Beads Fruit Flower Animal Cake Butterfly Heart Beads Charms for Jewelry Necklace Earring Making DIY Accessories for Women Girls**](https://www.amazon.com/dp/B0BWNDR624)

BBita$8.144.7★2,3014%▼falling

7
![DUDUCOFU 900Pcs Mermaid Bracelet Making Kit for Girls Kids Charm DIY Beads for Jewelry Making Friendship Bracelet Kit with Ocean Pearl Shell Butterfly Beads for Bracelet Necklace Making](https://m.media-amazon.com/images/I/51MtNpA2N+L.jpg) [**DUDUCOFU 900Pcs Mermaid Bracelet Making Kit for Girls Kids Charm DIY Beads for Jewelry Making Friendship Bracelet Kit with Ocean Pearl Shell Butterfly Beads for Bracelet Necklace Making**](https://www.amazon.com/dp/B0C6QX31BP)

DUDUCOFU$11.994.7★3824%▲rising

8
![GMMA 900 Pcs Pony Beads Shapes for BraceletJewelry MakingFriendship Bracelets Colourful Plastic 6x9mm Multi-Colored Fall Beads for DIY Bracelet Necklace Party Decoration Supplies](https://m.media-amazon.com/images/I/618YRDSizFL.jpg) [**GMMA 900 Pcs Pony Beads Shapes for BraceletJewelry MakingFriendship Bracelets Colourful Plastic 6x9mm Multi-Colored Fall Beads for DIY Bracelet Necklace Party Decoration Supplies**](https://www.amazon.com/dp/B0B4N61M4Y)

GMMA$8.164.7★1,7843%▼falling

9
![Amaney 500 Pieces Glitter Pony Beads 6x9mm Mixed Colors Transparent Plastic for Hair Braids Jewelry Making](https://m.media-amazon.com/images/I/616sCrWCM9L.jpg) [**Amaney 500 Pieces Glitter Pony Beads 6x9mm Mixed Colors Transparent Plastic for Hair Braids Jewelry Making**](https://www.amazon.com/dp/B07LBRVJLV)

Looconi$5.104.5★2,0963%▲rising

10

![210-270PCS TINKRSTUFF Assorted Acrylic Beads for Bracelet Making Cute Beads for Jewelry Making Flower Bow Butterfly Candy GummyBear Aesthetic Bracelet Charms DIY Necklace Keychain Phone Charm](https://m.media-amazon.com/images/I/51RVVVMkRJL.jpg) [**210-270PCS TINKRSTUFF Assorted Acrylic Beads for Bracelet Making Cute Beads for Jewelry Making Flower Bow Butterfly Candy GummyBear Aesthetic Bracelet Charms DIY Necklace Keychain Phone Charm**](https://www.amazon.com/dp/B0D9XCG4HS)

TINKRSTUFF$8.114.6★1,1133%—flat

11

![leitait Girls Toys Bracelet Making Kit -3400pcs Charm Jewelry Making Kit Supplies Unicorn/Mermaid Crafts Birthday Christmas Gifts for Girls Ages 5 6 7 8 9 10 11 12 Years Old](https://m.media-amazon.com/images/I/61A3K29tIDL.jpg) [**leitait Girls Toys Bracelet Making Kit -3400pcs Charm Jewelry Making Kit Supplies Unicorn/Mermaid Crafts Birthday Christmas Gifts for Girls Ages 5 6 7 8 9 10 11 12 Years Old**](https://www.amazon.com/dp/B0B4BX6SY2)

leitait$21.814.7★3,8713%—flat

12

![1000+PCS Assorted Pony Beads for Bracelets 9mm Acrylic Rave Kandi Bead Bulk with Cute Heart Star Butterfly Fun Shaped Beads for Hair Braid Keychain Charms Jewelry Making DIY Crafts](https://m.media-amazon.com/images/I/51-W4RoAKwL.jpg) [**1000+PCS Assorted Pony Beads for Bracelets 9mm Acrylic Rave Kandi Bead Bulk with Cute Heart Star Butterfly Fun Shaped Beads for Hair Braid Keychain Charms Jewelry Making DIY Crafts**](https://www.amazon.com/dp/B0F1MG96GX)

Sunlode$7.314.5★1952%▲rising

13

![Dowsabel Clay Beads Bracelet Making Kit for Beginner 5000 Pcs Preppy Polymer Clay Beads with Charms Kit for Jewelry Making DIY Arts and Crafts Birthday Gifts Toys for Kids Age 6-13](https://m.media-amazon.com/images/I/51Qo93pvGAL.jpg) [**Dowsabel Clay Beads Bracelet Making Kit for Beginner 5000 Pcs Preppy Polymer Clay Beads with Charms Kit for Jewelry Making DIY Arts and Crafts Birthday Gifts Toys for Kids Age 6-13**](https://www.amazon.com/dp/B0BWMPGFVL)

Dowsabel$6.304.7★7,5842%▼falling

14

![Simetufy 4200Pcs Pony Beads 24 Assorted Colors 6x9mm Plastic Kandi Beads Bulk for Bracelets Hair Braids Jewelry Making DIY Crafts 2.41LB (Shaking Packaging)](https://m.media-amazon.com/images/I/51qv1ZvsLjL.jpg) [**Simetufy 4200Pcs Pony Beads 24 Assorted Colors 6x9mm Plastic Kandi Beads Bulk for Bracelets Hair Braids Jewelry Making DIY Crafts 2.41LB (Shaking Packaging)**](https://www.amazon.com/dp/B0CJR646X6)

Simetufy$20.704.7★1,0792%▲rising

15

![Daiyifiy 450 Pcs Acrylic Beads - Mixed Colors AB Crystal Star Heart Beads for Jewelry Making DIY Bracelet Necklace Earrings](https://m.media-amazon.com/images/I/51MuUZkFsRL.jpg) [**Daiyifiy 450 Pcs Acrylic Beads - Mixed Colors AB Crystal Star Heart Beads for Jewelry Making DIY Bracelet Necklace Earrings**](https://www.amazon.com/dp/B0CHRF2M92)

Daiyifiy$6.914.7★1122%▲rising

**~~Showing 15 of 44 — show all ~~**

## **Product shelf**

All 44 tracked products in this niche.

Top sellersNewestTrending

[![LIS HEGENSA Pony Beads Bulk Kandi Beads for Necklace Jewelry Making Hair Braiding Bracelets Making Kits Hair Bead Bracelet Plastic Bead for Crafts Braids Girls(24 Color 1000PCS)](https://m.media-amazon.com/images/I/61gNaOK9YQL.jpg)**LIS HEGENSA Pony Beads Bulk Kandi Beads for Necklace Jewelry Making Hair Braiding Bracelets Making Kits Hair Bead Bracelet Plastic Bead for Crafts Braids Girls(24 Color 1000PCS)** LIS HEGENSA**$6.40**4.7★2,123 reviews](https://www.amazon.com/dp/B0CQJDDSN7) [![Gionlion 1200 Pcs Polymer Clay Beads Bracelet Making Kit 25 Style Animal Fruit Flower Butterfly Bunny Pony Letter Beads Charms for Jewelry Making DIY Art and Crafts Toys Gifts](https://m.media-amazon.com/images/I/61ETh+3oDnL.jpg)**Gionlion 1200 Pcs Polymer Clay Beads Bracelet Making Kit 25 Style Animal Fruit Flower Butterfly Bunny Pony Letter Beads Charms for Jewelry Making DIY Art and Crafts Toys Gifts** Gionlion**$7.76**4.7★1,000 reviews](https://www.amazon.com/dp/B0F1MG6D6H) [![Dowsabel Bracelet Making Kit Beads for Bracelets Making Pony Kandi Polymer Clay Smile Face & Letter Beads for Jewelry Making DIY Arts and Crafts Gifts Toys for Girls Age 6-12](https://m.media-amazon.com/images/I/61w+nFZ9hPL.jpg)**Dowsabel Bracelet Making Kit Beads for Bracelets Making Pony Kandi Polymer Clay Smile Face & Letter Beads for Jewelry Making DIY Arts and Crafts Gifts Toys for Girls Age 6-12** Dowsabel**$8.68**4.7★4,457 reviews](https://www.amazon.com/dp/B09KGKMNHJ) [![Simetufy 1200 Pcs Pony Beads for Bracelet Making Multi-Colored 6x9mm Plastic Kandi Beads for Hair Braiding DIY Crafts Kandi Jewelry Key Chains Ornaments Decorations 24 Assorted Colors](https://m.media-amazon.com/images/I/51GkDc9GGnL.jpg)**Simetufy 1200 Pcs Pony Beads for Bracelet Making Multi-Colored 6x9mm Plastic Kandi Beads for Hair Braiding DIY Crafts Kandi Jewelry Key Chains Ornaments Decorations 24 Assorted Colors** Simetufy**$6.60**4.8★4,223 reviews](https://www.amazon.com/dp/B09LPZWSX8) [![LUSTEMBER 1mm Stretchy Bracelet String Sturdy Rainbow Elastic String Elastic Cord for Jewelry Making Necklaces Beading and Crafts](https://m.media-amazon.com/images/I/41yCMIpj0rS.jpg)**LUSTEMBER 1mm Stretchy Bracelet String Sturdy Rainbow Elastic String Elastic Cord for Jewelry Making Necklaces Beading and Crafts** LUSTEMBER**$6.73**4.8★4,653 reviews](https://www.amazon.com/dp/B08F49YVQP) [![1000PCS Polymer Clay Beads Bracelet Making kit 24 Style Cute Fun Beads Fruit Flower Animal Cake Butterfly Heart Beads Charms for Jewelry Necklace Earring Making DIY Accessories for Women Girls](https://m.media-amazon.com/images/I/61eKpxDKI3L.jpg)**1000PCS Polymer Clay Beads Bracelet Making kit 24 Style Cute Fun Beads Fruit Flower Animal Cake Butterfly Heart Beads Charms for Jewelry Necklace Earring Making DIY Accessories for Women Girls** BBita**$8.14**4.7★2,301 reviews](https://www.amazon.com/dp/B0BWNDR624) [![DUDUCOFU 900Pcs Mermaid Bracelet Making Kit for Girls Kids Charm DIY Beads for Jewelry Making Friendship Bracelet Kit with Ocean Pearl Shell Butterfly Beads for Bracelet Necklace Making](https://m.media-amazon.com/images/I/51MtNpA2N+L.jpg)**DUDUCOFU 900Pcs Mermaid Bracelet Making Kit for Girls Kids Charm DIY Beads for Jewelry Making Friendship Bracelet Kit with Ocean Pearl Shell Butterfly Beads for Bracelet Necklace Making** DUDUCOFU**$11.99**4.7★382 reviews](https://www.amazon.com/dp/B0C6QX31BP) [![GMMA 900 Pcs Pony Beads Shapes for BraceletJewelry MakingFriendship Bracelets Colourful Plastic 6x9mm Multi-Colored Fall Beads for DIY Bracelet Necklace Party Decoration Supplies](https://m.media-amazon.com/images/I/618YRDSizFL.jpg)**GMMA 900 Pcs Pony Beads Shapes for BraceletJewelry MakingFriendship Bracelets Colourful Plastic 6x9mm Multi-Colored Fall Beads for DIY Bracelet Necklace Party Decoration Supplies** GMMA**$8.16**4.7★1,784 reviews](https://www.amazon.com/dp/B0B4N61M4Y)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**17%

*“Excellent quality beads”*

**Color**16%

*“Colors are amazing”*

**Fun/Entertainment Experience**12%

*“Fun set”*

**Gifting Purpose**10%

*“Cute gift”*

**Value For Money**9%

*“Great Deal”*

**Advertised Vs Actual Product**7%

*“As advertised”*

**Ease Of Use**7%

*“easy to read”*

**Size-Overall**3%

*“A nice variety of size”*

**Durability**2%

*“Cute and durable”*

**Brightness/Shine/Glow**1%

*“Glow in the dark”*

### **What buyers complain about **

**Size-Overall**11%

*“Too small”*

**Quality-Overall**10%

*“its cheap quality”*

**Advertised Vs Actual Product**8%

*“False ad”*

**Color**7%

*“I got a ton more red than anything else”*

**Durability**6%

*“Break Easily”*

**Ease Of Use**5%

*“Difficult to use”*

**Brightness/Shine/Glow**5%

*“no glow at all”*

**Functionality-Overall**4%

*“This thing did not work well at all”*

**Value For Money**3%

*“Cost”*

**Instructions/User Manual/Troubleshooting**3%

*“Confusing instructions”*

#### **Top return reasons**- Size-Overall37% - Value For Money11% - Advertised Vs Actual Product10% - Defective Material/Parts7% - Functionality-Overall6% - Quality-Overall5% - Color4% - Gifting Purpose2% - Material Quality2% - Thin1%