---
title: "art portfolio — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/art-portfolio"
last_updated: "2026-07-14T04:24:42.085Z"
locale: en
meta:
  description: "art portfolio shows a sweet-spot price point ($18.25 avg), but soft demand (-7.1% this quarter) keeps it on the watch list."
  "og:description": "art portfolio shows a sweet-spot price point ($18.25 avg), but soft demand (-7.1% this quarter) keeps it on the watch list."
  "og:title": "art portfolio — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **art portfolio**

**Worth a look**

Shows a sweet-spot price point ($18.25 avg), but soft demand (-7.1% this quarter) keeps it on the watch list.

Market size 57Growth 21Conversion 45Competition 79Returns 52Price range 76Avg price 83Brand share 57Review moat 47Quality gap 27

**Avg price**

**Great****$18.25**

avg listing price — sweet spot $15–$100

**Competition**

**Great****36%**

top-5 click share — an open shelf

**Price range**

**Great****$6.22–$43.48**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$427K**

$427K/yr · 648K searches

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Returns**

**Good****2.9%**

return rate — above 6% kills the launch gate

**Review moat**

**Okay****1,802.95**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.6%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-7.1%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

**Brands**

**24 **▼falling

**Sellers**

**63**

**Top-5 brand share**

**71%**

**Open market**

**25%**

- Sooez36% - Nicpro15% - JJRING8% - Dunwell7% - EOOUT6% - YOPCDJ4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$13K6%$26K9%$38K12%$51K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 44 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Sooez Art Portfolios 9x12 40 Pockets Large Portfolio Folder Display 80 Pages Heavy Duty Art Portfolio Folder with Clear Sheet Protectors Presentation Book for Artwork Document Organizer](https://m.media-amazon.com/images/I/31ToK2P+NbL.jpg)**Sooez Art Portfolios 9x12 40 Pockets Large Portfolio Folder Display 80 Pages Heavy Duty Art Portfolio Folder with Clear Sheet Protectors Presentation Book for Artwork Document Organizer**Sooez**$7.84**4.8★796 rev](https://www.amazon.com/dp/B0D1G5SGLK) [2![JJRING Dacron Light Weight Art Portfolio Tote Bag 25 x 37 for 24 x36 Black Carrying Storage Case For Poster Sketching and Drawing](https://m.media-amazon.com/images/I/317aKqFa2cL.jpg)**JJRING Dacron Light Weight Art Portfolio Tote Bag 25 x 37 for 24 x36 Black Carrying Storage Case For Poster Sketching and Drawing**JJRING**$20.71**4.6★3,131 rev](https://www.amazon.com/dp/B07H8C54KJ) [3![Sooez Art Portfolios 11x17 Large Portfolio Folder with 30 Pockets & Black Inner Sheets Display 60 Pages 11 x 17 Presentation Book](https://m.media-amazon.com/images/I/31aFhO+RGmL.jpg)**Sooez Art Portfolios 11x17 Large Portfolio Folder with 30 Pockets & Black Inner Sheets Display 60 Pages 11 x 17 Presentation Book**Sooez**$15.89**4.8★1,946 rev](https://www.amazon.com/dp/B097268MQK) [4![Sooez 30-Pocket Binder with Plastic Sleeves 9x12 (Black) Heavy Duty Art Portfolio Folder with Clear Sheet Protectors Display 60 Pages Presentation Book for Artwork Document Organizer Binder](https://m.media-amazon.com/images/I/41hZgHWadPL.jpg)**Sooez 30-Pocket Binder with Plastic Sleeves 9x12 (Black) Heavy Duty Art Portfolio Folder with Clear Sheet Protectors Display 60 Pages Presentation Book for Artwork Document Organizer Binder**Sooez**$6.90**4.7★2,685 rev](https://www.amazon.com/dp/B097274CBW) [5![Nicpro Light Weight Art Portfolio Bag 24x36 Black Art Canvas Portfolio Case with Detachable Shoulder Strap Leather Corners Carrying Storage Case for Artwork Poster Sketching and Drawing](https://m.media-amazon.com/images/I/31utdyAPaDL.jpg)**Nicpro Light Weight Art Portfolio Bag 24x36 Black Art Canvas Portfolio Case with Detachable Shoulder Strap Leather Corners Carrying Storage Case for Artwork Poster Sketching and Drawing**Nicpro**$21.54**4.6★2,124 rev](https://www.amazon.com/dp/B09L16FWC3)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Sooez Art Portfolio 9x12 72 Pockets Large Portfolio Folder Display 144 Pages Heavy Duty Binder with Plastic Sleeves&Elastic Band Presentation Book with Clear Sheet Protector for Artwork Organizer](https://m.media-amazon.com/images/I/41vyyh02qDL.jpg)**Sooez Art Portfolio 9x12 72 Pockets Large Portfolio Folder Display 144 Pages Heavy Duty Binder with Plastic Sleeves&Elastic Band Presentation Book with Clear Sheet Protector for Artwork Organizer**Sooez**$13.32**106 rev8mo ago](https://www.amazon.com/dp/B0FNN23J27) [![14 Laptop Briefcase Vegan Leather Portfolio with Zipper Compartments x 2 A4 Papers Holder Padfolio Organizer Brown](https://m.media-amazon.com/images/I/51RHm7pvHmL.jpg)**14 Laptop Briefcase Vegan Leather Portfolio with Zipper Compartments x 2 A4 Papers Holder Padfolio Organizer Brown**Fonsparx**$43.12**31 rev8mo ago](https://www.amazon.com/dp/B0FYGTLN3Z) [![ZKOO Light Weight Art Portfolio Bag 24x36 Artist Canvas Case with Detachable Shoulder Strap Leather Corners Art Portfolio Case for Artwork Poster Sketching and Drawing (24 x 36 Black)](https://m.media-amazon.com/images/I/31whhuryAlL.jpg)**ZKOO Light Weight Art Portfolio Bag 24x36 Artist Canvas Case with Detachable Shoulder Strap Leather Corners Art Portfolio Case for Artwork Poster Sketching and Drawing (24 x 36 Black)**ZKOO**$20.52**22 rev8mo ago](https://www.amazon.com/dp/B0FXPQ82KQ) [![EOOUT 2 Pack 24x36 Inches Art Portfolio Case Portfolio Folder for Artwork Posters Storage Bag with Zipper and Handle Mesh Folder Organizers for Poster Scrapbook Keepsake and Bulletin Board](https://m.media-amazon.com/images/I/41QABnaACmL.jpg)**EOOUT 2 Pack 24x36 Inches Art Portfolio Case Portfolio Folder for Artwork Posters Storage Bag with Zipper and Handle Mesh Folder Organizers for Poster Scrapbook Keepsake and Bulletin Board**EOOUT**$13.72**646 rev9mo ago](https://www.amazon.com/dp/B0FVDNX6BW) [![STAGEEK 30-Pocket Portfolio Binder Display 60 Pages 8.5x11 Binder with Plastic Sleeves Art Portfolio Folder with Clear Sheet Protectors Presentation Book for Artwork Document Organizer](https://m.media-amazon.com/images/I/4125KYjCebL.jpg)**STAGEEK 30-Pocket Portfolio Binder Display 60 Pages 8.5x11 Binder with Plastic Sleeves Art Portfolio Folder with Clear Sheet Protectors Presentation Book for Artwork Document Organizer**STAGEEK**$7.30**101 rev9mo ago](https://www.amazon.com/dp/B0FR4PK7P7)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![14 Laptop Briefcase Vegan Leather Portfolio with Zipper Compartments x 2 A4 Papers Holder Padfolio Organizer Brown](https://m.media-amazon.com/images/I/51RHm7pvHmL.jpg)**14 Laptop Briefcase Vegan Leather Portfolio with Zipper Compartments x 2 A4 Papers Holder Padfolio Organizer Brown**Fonsparx**$43.12**4.3★**▲ 289%**](https://www.amazon.com/dp/B0FYGTLN3Z) [![EOOUT 2 Pack 24x36 Inches Art Portfolio Case Portfolio Folder for Artwork Posters Storage Bag with Zipper and Handle Mesh Folder Organizers for Poster Scrapbook Keepsake and Bulletin Board](https://m.media-amazon.com/images/I/41QABnaACmL.jpg)**EOOUT 2 Pack 24x36 Inches Art Portfolio Case Portfolio Folder for Artwork Posters Storage Bag with Zipper and Handle Mesh Folder Organizers for Poster Scrapbook Keepsake and Bulletin Board**EOOUT**$13.72**4.4★**▲ 173%**](https://www.amazon.com/dp/B0FVDNX6BW) [![STAGEEK 30-Pocket Portfolio Binder Display 60 Pages 8.5x11 Binder with Plastic Sleeves Art Portfolio Folder with Clear Sheet Protectors Presentation Book for Artwork Document Organizer](https://m.media-amazon.com/images/I/4125KYjCebL.jpg)**STAGEEK 30-Pocket Portfolio Binder Display 60 Pages 8.5x11 Binder with Plastic Sleeves Art Portfolio Folder with Clear Sheet Protectors Presentation Book for Artwork Document Organizer**STAGEEK**$7.30**4.4★**▲ 160%**](https://www.amazon.com/dp/B0FR4PK7P7) [![Dunwell 11x17 Art Portfolio Binder with Black Mounting Paper (Black) Large Portfolio Folder for Artwork Storage 24 Clear Plastic Sleeves Displays 48 Pages Acid-Free 11 x 17 Presentation Book](https://m.media-amazon.com/images/I/51fHVwigZEL.jpg)**Dunwell 11x17 Art Portfolio Binder with Black Mounting Paper (Black) Large Portfolio Folder for Artwork Storage 24 Clear Plastic Sleeves Displays 48 Pages Acid-Free 11 x 17 Presentation Book**Dunwell**$18.26**4.7★**▲ 142%**](https://www.amazon.com/dp/B08C2YVHVJ) [![Sooez Art Portfolio 9x12 72 Pockets Large Portfolio Folder Display 144 Pages Heavy Duty Binder with Plastic Sleeves&Elastic Band Presentation Book with Clear Sheet Protector for Artwork Organizer](https://m.media-amazon.com/images/I/41vyyh02qDL.jpg)**Sooez Art Portfolio 9x12 72 Pockets Large Portfolio Folder Display 144 Pages Heavy Duty Binder with Plastic Sleeves&Elastic Band Presentation Book with Clear Sheet Protector for Artwork Organizer**Sooez**$13.32**4.9★**▲ 122%**](https://www.amazon.com/dp/B0FNN23J27)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -7.1% search growth over the last 90 days.

18K13KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**18%

*“The quality of this bag is great”*

**Storage Capacity**10%

*“Great storage”*

**Size-Overall**10%

*“Travel size for it is perfectly good”*

**Value For Money**9%

*“Excellent value”*

**Advertised Vs Actual Product**6%

*“As described”*

**Durability**6%

*“the handles are very durable”*

**Strength**5%

*“reasonably sturdy construction”*

**Document Organizing/Classification**5%

*“Good organizer”*

**Ease Of Use**5%

*“It's so easy to use”*

**Design-Overall**2%

*“I appreciate the compact design”*

### **What buyers complain about **

**Size-Overall**23%

*“it doesnt fit”*

**Quality-Overall**9%

*“Bad quality”*

**Strength**8%

*“These were not as sturdy as I thought they would be”*

**Paper Quality**4%

*“They are not for 8.5 paper or prints”*

**Material Quality**4%

*“the plastic is cheap and tears”*

**Advertised Vs Actual Product**3%

*“Doesn't hold 11x17" posters as claimed.”*

**Thickness**2%

*“it is literally just thick plastic mesh with a handle”*

**Smell**2%

*“It has a chemical smell”*

**Defective Material/Parts**2%

*“Received damaged item twice”*

**Value For Money**2%

*“Cheaply price”*

### **Top return reasons **

**Size-Overall**69%

**Advertised Vs Actual Product**6%

**Material Quality**4%

**Strength**3%

**Quality-Overall**2%

**Value For Money**2%

**Compartment**2%

**Functionality-Overall**1%

**Thin**1%

**Defective Material/Parts**1%