---
title: "acrylic paint primary colors — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/acrylic-paint-primary-colors"
last_updated: "2026-07-13T23:59:24.847Z"
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meta:
  description: "acrylic paint primary colors shows a sweet-spot price point ($22.36 avg), but strong incumbent ratings (4.7★) keeps it on the watch list."
  "og:description": "acrylic paint primary colors shows a sweet-spot price point ($22.36 avg), but strong incumbent ratings (4.7★) keeps it on the watch list."
  "og:title": "acrylic paint primary colors — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
---

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# **acrylic paint primary colors**

**Worth a look**

Shows a sweet-spot price point ($22.36 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 35Growth 24Conversion 61Competition 79Returns 90Price range 82Avg price 93Brand share 24Review moat 25Quality gap 17

**Avg price**

**Great****$22.36**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.2%**

return rate — above 6% kills the launch gate

**Price range**

**Great****$3.03–$76.90**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****36%**

top-5 click share — an open shelf

**Conversion**

**Good****5.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$167K**

$167K/yr · 139K searches

**Review moat**

**Bad****4,470.51**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-2.4%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## **Competition**

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

**Brands**

**14 **▲rising

**Sellers**

**87**

**Top-5 brand share**

**91%**

**Open market**

**7%**

- Amsterdam72% - Apple Barrel6% - Liquitex5% - BLUEBIRD4% - Artbreezing3% - Nicpro2% - Open — no brand owns it (8 brands, 7%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$5K6%$10K9%$15K12%$20K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 43 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Amsterdam Standard Series acrylic paint primary set | 5 x 120 ml (17791905)](https://m.media-amazon.com/images/I/41o9Wqhwq5L.jpg)**Amsterdam Standard Series acrylic paint primary set | 5 x 120 ml (17791905)**Amsterdam**$22.11**4.8★470 rev](https://www.amazon.com/dp/B0B25JJJ3F) [2![Royal Talens Amsterdam Acrylic Standard Tubes 20ml-Tubes Set of 24 (100516105)](https://m.media-amazon.com/images/I/41YHC9yVZjL.jpg)**Royal Talens Amsterdam Acrylic Standard Tubes 20ml-Tubes Set of 24 (100516105)**Amsterdam**$34.66**4.8★1,014 rev](https://www.amazon.com/dp/B007A0DWPI) [3![Amsterdam Acrylic Standard Series Paint Set 12x20milliliter](https://m.media-amazon.com/images/I/41IyLTJfk6L.jpg)**Amsterdam Acrylic Standard Series Paint Set 12x20milliliter**Amsterdam**$21.63**4.7★527 rev](https://www.amazon.com/dp/B00ADG5358) [4![Amsterdam Standard Series Acrylic Tube 120ml Oxide Black 735 (17097352)](https://m.media-amazon.com/images/I/31soz6eN8CS.jpg)**Amsterdam Standard Series Acrylic Tube 120ml Oxide Black 735 (17097352)**Amsterdam**$9.10**4.8★9,397 rev](https://www.amazon.com/dp/B001UNJ0L6) [5![Amsterdam Standard Series Acrylic Tube 250 ml Oxide black 735 (17127350)](https://m.media-amazon.com/images/I/31gdB25HVwS.jpg)**Amsterdam Standard Series Acrylic Tube 250 ml Oxide black 735 (17127350)**Amsterdam**$16.31**4.8★9,397 rev](https://www.amazon.com/dp/B008BHLZDU)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Nicpro 8 Primary Colors Acrylic Paint Set(4 oz 120 ml) Rich Pigment Non Toxic Craft Paint for Multi Surface Canvas Wood Ceramic Rock Fabric Art Painting Supplies for Beginner & Artist Adult](https://m.media-amazon.com/images/I/51rEBUSPgrL.jpg)**Nicpro 8 Primary Colors Acrylic Paint Set(4 oz 120 ml) Rich Pigment Non Toxic Craft Paint for Multi Surface Canvas Wood Ceramic Rock Fabric Art Painting Supplies for Beginner & Artist Adult**Nicpro**$16.75**483 rev9mo ago](https://www.amazon.com/dp/B0FR4Y436L) [![Winsor & Newton Galeria Acrylic Paint Set 5 x 60ml (2-oz) Tubes Process](https://m.media-amazon.com/images/I/41uuyELXPJL.jpg)**Winsor & Newton Galeria Acrylic Paint Set 5 x 60ml (2-oz) Tubes Process**Winsor & Newton**$18.19**4,866 rev1y ago](https://www.amazon.com/dp/B0F93Y89W8) [![Shuttle Art 12 Colors Acrylic Paint 250ml/8.45oz Bottles Acrylic Paint Set Rich Pigments Bulk Painting Supplies for Artists Beginners and Kids Painting on Rocks Crafts Canvas Wood](https://m.media-amazon.com/images/I/51gLO6Lt7AL.jpg)**Shuttle Art 12 Colors Acrylic Paint 250ml/8.45oz Bottles Acrylic Paint Set Rich Pigments Bulk Painting Supplies for Artists Beginners and Kids Painting on Rocks Crafts Canvas Wood**Shuttle Art**$29.16**4,131 rev1y ago](https://www.amazon.com/dp/B0DYNZFHQP) [![Artbreezing Acrylic Paint Set 48 Colors 0.74 oz/22ml Tubes Highly Pigment Art Paints for Canvas Wood Fabric Paper Giftable Choice for Artists Beginner to Pro (48 Colors)](https://m.media-amazon.com/images/I/51OTpg29ZgL.jpg)**Artbreezing Acrylic Paint Set 48 Colors 0.74 oz/22ml Tubes Highly Pigment Art Paints for Canvas Wood Fabric Paper Giftable Choice for Artists Beginner to Pro (48 Colors)**Artbreezing**$35.42**130 rev1y ago](https://www.amazon.com/dp/B0DX1SLJWJ) [![JusArt Beginner Acrylic Paint Set 8 Colors (16.9oz/500ml Each) Bulk Large Bottles Artist Primary Paints for Canvas Walls Ceramics Rocks Eggs Glass Crafts](https://m.media-amazon.com/images/I/515-0iFPG3L.jpg)**JusArt Beginner Acrylic Paint Set 8 Colors (16.9oz/500ml Each) Bulk Large Bottles Artist Primary Paints for Canvas Walls Ceramics Rocks Eggs Glass Crafts**JusArt**$31.16**487 rev2y ago](https://www.amazon.com/dp/B0D45JYLSD)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Artbreezing Acrylic Paint Set 48 Colors 0.74 oz/22ml Tubes Highly Pigment Art Paints for Canvas Wood Fabric Paper Giftable Choice for Artists Beginner to Pro (48 Colors)](https://m.media-amazon.com/images/I/51OTpg29ZgL.jpg)**Artbreezing Acrylic Paint Set 48 Colors 0.74 oz/22ml Tubes Highly Pigment Art Paints for Canvas Wood Fabric Paper Giftable Choice for Artists Beginner to Pro (48 Colors)**Artbreezing**$35.42**4.5★**▲ 174%**](https://www.amazon.com/dp/B0DX1SLJWJ) [![Amsterdam Standard Series Acrylic Jar 1000ml Oxide Black 735 (17717352)](https://m.media-amazon.com/images/I/31+6GBFKxYL.jpg)**Amsterdam Standard Series Acrylic Jar 1000ml Oxide Black 735 (17717352)**Amsterdam**$31.05**4.9★**▲ 157%**](https://www.amazon.com/dp/B007CTZDXQ) [![Liquitex BASICS Acrylic Paint 250ml (8.5-oz) Tube Titanium White](https://m.media-amazon.com/images/I/31B8Z4sC2CL.jpg)**Liquitex BASICS Acrylic Paint 250ml (8.5-oz) Tube Titanium White**Liquitex**$10.74**4.8★**▲ 144%**](https://www.amazon.com/dp/B002665SYY) [![Amsterdam Standard Series Acrylic Tube 250 ml Oxide black 735 (17127350)](https://m.media-amazon.com/images/I/31gdB25HVwS.jpg)**Amsterdam Standard Series Acrylic Tube 250 ml Oxide black 735 (17127350)**Amsterdam**$16.31**4.8★**▲ 133%**](https://www.amazon.com/dp/B008BHLZDU) [![Amsterdam Standard Series Acrylic Tube 120ml Sky Blue Light 551 (17095512)](https://m.media-amazon.com/images/I/41USJJSH8-L.jpg)**Amsterdam Standard Series Acrylic Tube 120ml Sky Blue Light 551 (17095512)**Amsterdam**$9.03**4.8★**▲ 120%**](https://www.amazon.com/dp/B001UNSKIK)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -2.4% search growth over the last 90 days.

3K2KPrime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**28%

*“Vibrant colors”*

**Paint Quality**17%

*“worked great as a paint”*

**Quality-Overall**13%

*“Excellent product”*

**Value For Money**11%

*“Cant beat the price”*

**Engraving/Paint/Sublimation**4%

*“Painting made easy”*

**Advertised Vs Actual Product**3%

*“Works as advertised”*

**Ease Of Use**3%

*“Easy to use”*

**Texture/Consistency-Overall**3%

*“Very great consistency”*

**Coverage**2%

*“Good coverage”*

**Thickness**2%

*“Paint has a great thickness and appearance”*

### **What buyers complain about **

**Paint Quality**26%

*“The purple paint exploded inside of the box”*

**Thickness**13%

*“lays on thin”*

**Color**11%

*“Orange was way off in color”*

**Quality-Overall**11%

*“Bad quality”*

**Size-Overall**5%

*“the bottle is kinda small”*

**Product Condition**5%

*“Used product”*

**Advertised Vs Actual Product**3%

*“the advertising is poor”*

**Value For Money**3%

*“It was pretty expensive too”*

**Leak-Proof**2%

*“Always One Leaking”*

**Moist/Dry**1%

*“there was dry paint all over it”*

### **Top return reasons **

**Paint Quality**46%

**Value For Money**16%

**Color**12%

**Size-Overall**5%

**Advertised Vs Actual Product**5%

**Product Condition**4%

**Leak-Proof**2%

**Quality-Overall**2%

**Functionality-Overall**2%

**Display Colors**1%