---
title: "10mm safety eyes — Niche Verdict: Skip it (34/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/10mm-safety-eyes"
last_updated: "2026-07-14T05:15:40.021Z"
locale: en
meta:
  description: "prices mostly outside the sweet spot ($5.16–$12.79) — 10mm safety eyes doesn't clear our bar today."
  "og:description": "prices mostly outside the sweet spot ($5.16–$12.79) — 10mm safety eyes doesn't clear our bar today."
  "og:title": "10mm safety eyes — Niche Verdict: Skip it (34/100) | Amazon United States - Flapen"
---

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# **10mm safety eyes**

**Skip it**

Prices mostly outside the sweet spot ($5.16–$12.79) — this niche doesn't clear our bar today.

Market size 14Growth 22Conversion 97Competition 6Returns 97Price range 0Avg price 21Brand share 9Review moat 50Quality gap 35

**Conversion**

**Incredible****15.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.6%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****1,481.43**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-6.7%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****$7.69**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****$56K**

$56K/yr · 46K searches

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****93%**

top-5 click share — a locked-up shelf

**Price range**

**Bad****$5.16–$12.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **▼falling

**Sellers**

**7**

**Top-5 brand share**

**96%**

**Open market**

**0%**

- XKDOUS59% - UPINS25% - TOAOB THE ONE AND ONLY BABY5% - RuWfpz4% - MUCUNNIA4% - L-Lweik4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$8K30%$17K45%$25K60%$33K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts](https://m.media-amazon.com/images/I/51KGQlDD7tL.jpg)**XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts**XKDOUS**$5.16**4.7★1,725 rev](https://www.amazon.com/dp/B0CRYZTN3K) [2![UPINS 600pcs 10mm Black Safety Eyes with Washers for Amigurumi Crochet Doll](https://m.media-amazon.com/images/I/51Eaz0MG0qL.jpg)**UPINS 600pcs 10mm Black Safety Eyes with Washers for Amigurumi Crochet Doll**UPINS**$8.07**4.7★710 rev](https://www.amazon.com/dp/B0CW64Q2MC) [3![UPINS 120PCS Plastic Safety Crochet Eyes Bulk with 120PCS Washers for Crochet Crafts (0.4Inch/10mm)](https://m.media-amazon.com/images/I/51dI3z0F3BL.jpg)**UPINS 120PCS Plastic Safety Crochet Eyes Bulk with 120PCS Washers for Crochet Crafts (0.4Inch/10mm)**UPINS**$6.02**4.7★4,763 rev](https://www.amazon.com/dp/B08Y5Q2KJX) [4![TOAOB 120pcs Glitter Plastic Safety Eyes 10mm Crafts Doll Eyes 10 Colors Half Round Craft Crochet Eyes with Washers for Stuffed Animals Amigurumis Bears Dolls Making](https://m.media-amazon.com/images/I/517BjPVzz0L.jpg)**TOAOB 120pcs Glitter Plastic Safety Eyes 10mm Crafts Doll Eyes 10 Colors Half Round Craft Crochet Eyes with Washers for Stuffed Animals Amigurumis Bears Dolls Making**TOAOB THE ONE AND ONLY BABY**$9.06**4.4★304 rev](https://www.amazon.com/dp/B087CLQJVQ) [5![Safety Eyes for Amigurumi Crochet 10mm 3/8 100Pcs - RuWfpz Doll Stuffed Animal Eyes with Washers Plastic Eyes for Crochet Animals Black Crochet Eyes for Crafts Bear Plush Button](https://m.media-amazon.com/images/I/41PqhiVWNrL.jpg)**Safety Eyes for Amigurumi Crochet 10mm 3/8 100Pcs - RuWfpz Doll Stuffed Animal Eyes with Washers Plastic Eyes for Crochet Animals Black Crochet Eyes for Crafts Bear Plush Button**RuWfpz**$6.95**4.6★1,278 rev](https://www.amazon.com/dp/B0C5T55VJF)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![MUCUNNIA 60pcs 10mm 3D Glitter Plastic Safety Eyes for Amigurumi Trapezoid Craft Crochet Doll Eyes with Washers Stuffed Animal Eyes for DIY of Puppet Bear Plush Animal Halloween Decorations(6 Colors)](https://m.media-amazon.com/images/I/418dEpt0JFL.jpg)**MUCUNNIA 60pcs 10mm 3D Glitter Plastic Safety Eyes for Amigurumi Trapezoid Craft Crochet Doll Eyes with Washers Stuffed Animal Eyes for DIY of Puppet Bear Plush Animal Halloween Decorations(6 Colors)**MUCUNNIA**$12.79**1,291 rev1y ago](https://www.amazon.com/dp/B0F9FBC8DF) [![L-LWEIK 320pcs 10mm Safety Eyes for Amigurumi Black Plastic Crochet Eyes for Animals with Washers Craft Doll Eyes for Crocheting Stuffed Animal Eyes for DIY Crafts Plush Doll Making Supplies](https://m.media-amazon.com/images/I/51KEY-g71sL.jpg)**L-LWEIK 320pcs 10mm Safety Eyes for Amigurumi Black Plastic Crochet Eyes for Animals with Washers Craft Doll Eyes for Crocheting Stuffed Animal Eyes for DIY Crafts Plush Doll Making Supplies**L-Lweik**$5.76**299 rev2y ago](https://www.amazon.com/dp/B0D8Y91Z87) [![UPINS 600pcs 10mm Black Safety Eyes with Washers for Amigurumi Crochet Doll](https://m.media-amazon.com/images/I/51Eaz0MG0qL.jpg)**UPINS 600pcs 10mm Black Safety Eyes with Washers for Amigurumi Crochet Doll**UPINS**$8.07**710 rev2y ago](https://www.amazon.com/dp/B0CW64Q2MC) [![XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts](https://m.media-amazon.com/images/I/51KGQlDD7tL.jpg)**XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts**XKDOUS**$5.16**1,725 rev2y ago](https://www.amazon.com/dp/B0CRYZTN3K) [![Safety Eyes for Amigurumi Crochet 10mm 3/8 100Pcs - RuWfpz Doll Stuffed Animal Eyes with Washers Plastic Eyes for Crochet Animals Black Crochet Eyes for Crafts Bear Plush Button](https://m.media-amazon.com/images/I/41PqhiVWNrL.jpg)**Safety Eyes for Amigurumi Crochet 10mm 3/8 100Pcs - RuWfpz Doll Stuffed Animal Eyes with Washers Plastic Eyes for Crochet Animals Black Crochet Eyes for Crafts Bear Plush Button**RuWfpz**$6.95**1,278 rev3y ago](https://www.amazon.com/dp/B0C5T55VJF)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts](https://m.media-amazon.com/images/I/51KGQlDD7tL.jpg)**XKDOUS 6-18 mm 8 Sizes Safety Eyes for Crocheting Crochet Eyes for Amigurumi Stuffed Animal Doll Eyes for DIY Crafts**XKDOUS**$5.16**4.7★**▲ 106%**](https://www.amazon.com/dp/B0CRYZTN3K) [![MUCUNNIA 60pcs 10mm 3D Glitter Plastic Safety Eyes for Amigurumi Trapezoid Craft Crochet Doll Eyes with Washers Stuffed Animal Eyes for DIY of Puppet Bear Plush Animal Halloween Decorations(6 Colors)](https://m.media-amazon.com/images/I/418dEpt0JFL.jpg)**MUCUNNIA 60pcs 10mm 3D Glitter Plastic Safety Eyes for Amigurumi Trapezoid Craft Crochet Doll Eyes with Washers Stuffed Animal Eyes for DIY of Puppet Bear Plush Animal Halloween Decorations(6 Colors)**MUCUNNIA**$12.79**4.2★**▲ 37%**](https://www.amazon.com/dp/B0F9FBC8DF) [![UPINS 120PCS Plastic Safety Crochet Eyes Bulk with 120PCS Washers for Crochet Crafts (0.4Inch/10mm)](https://m.media-amazon.com/images/I/51dI3z0F3BL.jpg)**UPINS 120PCS Plastic Safety Crochet Eyes Bulk with 120PCS Washers for Crochet Crafts (0.4Inch/10mm)**UPINS**$6.02**4.7★**— 2%**](https://www.amazon.com/dp/B08Y5Q2KJX) [![UPINS 600pcs 10mm Black Safety Eyes with Washers for Amigurumi Crochet Doll](https://m.media-amazon.com/images/I/51Eaz0MG0qL.jpg)**UPINS 600pcs 10mm Black Safety Eyes with Washers for Amigurumi Crochet Doll**UPINS**$8.07**4.7★**▼ 44%**](https://www.amazon.com/dp/B0CW64Q2MC) [![Safety Eyes for Amigurumi Crochet 10mm 3/8 100Pcs - RuWfpz Doll Stuffed Animal Eyes with Washers Plastic Eyes for Crochet Animals Black Crochet Eyes for Crafts Bear Plush Button](https://m.media-amazon.com/images/I/41PqhiVWNrL.jpg)**Safety Eyes for Amigurumi Crochet 10mm 3/8 100Pcs - RuWfpz Doll Stuffed Animal Eyes with Washers Plastic Eyes for Crochet Animals Black Crochet Eyes for Crafts Bear Plush Button**RuWfpz**$6.95**4.6★**▼ 53%**](https://www.amazon.com/dp/B0C5T55VJF)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -6.7% search growth over the last 90 days.

1K750Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**22%

*“Perfect size”*

**Quality-Overall**14%

*“The quality of the safety eyes was fine”*

**Ease Of Use**11%

*“Easy to use”*

**Advertised Vs Actual Product**11%

*“Exactly as described”*

**Value For Money**8%

*“Worth the price”*

**Durability**7%

*“Super easy and durable”*

**Design-Overall**5%

*“i was able to add adorable eyes to my projects”*

**Safety Standards**4%

*“Great safety eyes”*

**Security**3%

*“Look good and feel very secure”*

**Material Quality**2%

*“They are made out of plastic”*

### **What buyers complain about **

**Size-Overall**27%

*“Small washers”*

**Quality-Overall**17%

*“Poor quality”*

**Material Quality**8%

*“So these are not good for thicker fabrics”*

**Ease Of Use**7%

*“it was kind of hard to understand how to fasten them/put them on”*

**Locking Mechanism**7%

*“Theres nothing for the backing to latch on to”*

**Functionality-Overall**6%

*“Backings dont work”*

**Smell**6%

*“The inside of the package did stink a little though”*

**Value For Money**3%

*“Waste of money”*

**Safety Standards**3%

*“Not very safe”*

**Assembly/Installation**2%

*“hard to hold while installing”*

### **Top return reasons **

**Size-Overall**60%

**Advertised Vs Actual Product**7%

**Functionality-Overall**5%

**Safety Standards**4%

**Defective Material/Parts**4%

**Value For Money**4%

**Quality-Overall**3%

**Material Quality**2%

**Scratch Resistance**2%

**Assembly/Installation**1%