---
title: "sneaker mädchen 37 — Niche Verdict: Skip it (43/100) | Amazon Germany - Flapen"
canonical_url: "https://flapen.com/amazon/research/de/fashion/sneaker-m-dchen-37"
last_updated: "2026-07-15T00:04:49.300Z"
locale: en
meta:
  description: "high returns (11.8%) — sneaker mädchen 37 doesn't clear our bar today."
  "og:description": "high returns (11.8%) — sneaker mädchen 37 doesn't clear our bar today."
  "og:title": "sneaker mädchen 37 — Niche Verdict: Skip it (43/100) | Amazon Germany - Flapen"
---

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# **sneaker mädchen 37**

**Skip it**

High returns (11.8%) — this niche doesn't clear our bar today.

Market size 18Growth 20Conversion 32Competition 96Returns 1Price range 88Avg price 95Brand share 42Review moat 25Quality gap 45

**Competition**

**Incredible****15%**

top-5 click share — an open shelf

**Avg price**

**Incredible****€28.35**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€11.43–€53.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****4,022.7**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-9.7%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****€71K**

€71K/yr · 98K searches

**Returns**

**Bad****11.8%**

return rate — above 6% kills the launch gate

## **Competition**

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

**Brands**

**21 **▲rising

**Sellers**

**261**

**Top-5 brand share**

**80%**

**Open market**

**16%**

- adidas36% - Skechers27% - hummel6% - Lico5% - DREAM PAIRS5% - Geox4% - Open — no brand owns it (15 brands, 16%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€1K4%€3K6%€4K8%€6K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 147 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Skechers Mädchen Dreamy Dancer Radiant Rogue Sneaker Navy Hot Pink Mesh Multi Trim 37 EU](https://m.media-amazon.com/images/I/41bAEFu20VL.jpg)**Skechers Mädchen Dreamy Dancer Radiant Rogue Sneaker Navy Hot Pink Mesh Multi Trim 37 EU**Skechers**€29.94**4.7★1,124 rev](https://www.amazon.de/dp/B08R5QLJ59) [2![Geox JUNIOR J ARIL Girl B Black 37_EU](https://m.media-amazon.com/images/I/41kZz0szcFL.jpg)**Geox JUNIOR J ARIL Girl B Black 37_EU**Geox**€28.31**4.5★298 rev](https://www.amazon.de/dp/B0D6NQKPNB) [3![adidas Unisex Kinder Runfalcon 5 Junior Shoes Core Black/Cloud White/Core Black 37 1/3 EU](https://m.media-amazon.com/images/I/31gUUOm7w0L.jpg)**adidas Unisex Kinder Runfalcon 5 Junior Shoes Core Black/Cloud White/Core Black 37 1/3 EU**adidas**€26.39**4.5★2,740 rev](https://www.amazon.de/dp/B0CKXS4K6J) [4![adidas Unisex Kinder VL COURT 3.0 SHOES KIDS Preloved Ink / Cloud White / Wonder Blue 37 1/3 EU](https://m.media-amazon.com/images/I/215p2sjmOuL.jpg)**adidas Unisex Kinder VL COURT 3.0 SHOES KIDS Preloved Ink / Cloud White / Wonder Blue 37 1/3 EU**adidas**€24.37**4.7★236 rev](https://www.amazon.de/dp/B0C543777W) [5![adidas Damen BREAKNET Sleek Shoes Pulse Magenta/Lucid Lemon/Bliss pink 37 1/3 EU](https://m.media-amazon.com/images/I/21GhfywcMQL.jpg)**adidas Damen BREAKNET Sleek Shoes Pulse Magenta/Lucid Lemon/Bliss pink 37 1/3 EU**adidas**€35.19**4.2★4,436 rev](https://www.amazon.de/dp/B0DL762G5H)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![PUMA Mädchen Carina 3.0 Sneakers 37 White Intense Lavender Purple](https://m.media-amazon.com/images/I/31N9gyQDyhL.jpg)**PUMA Mädchen Carina 3.0 Sneakers 37 White Intense Lavender Purple**PUMA**€35.29**0 rev2w ago](https://www.amazon.de/dp/B0GGH9R2CN) [![Skechers Mädchen Bounder Pro Slip-InTurnschuhe Purple 37 EU](https://m.media-amazon.com/images/I/41t6lucuqAL.jpg)**Skechers Mädchen Bounder Pro Slip-InTurnschuhe Purple 37 EU**Skechers**€32.12**41 rev5mo ago](https://www.amazon.de/dp/B0FCVGKZQ1) [![Amazon Essentials Unisex Kinder Niedrige Schnür-Sneaker Turnschuhe für Jungen und Mädchen Weiß 37 EU](https://m.media-amazon.com/images/I/319VVOWQ6WL.jpg)**Amazon Essentials Unisex Kinder Niedrige Schnür-Sneaker Turnschuhe für Jungen und Mädchen Weiß 37 EU**Amazon Essentials**€20.80**115 rev6mo ago](https://www.amazon.de/dp/B0F7M4CXVP) [![KKTOTO Turnschuhe Weiß Sohle Kinder Sportschuhe Mädchen Jungen Kinderschuhe Laufschuhe Atmungsaktiv Sneaker Schule Leicht Fitnessschuhe Klettverschluss Hallenschuhe 37 EU](https://m.media-amazon.com/images/I/31H6IlujyLL.jpg)**KKTOTO Turnschuhe Weiß Sohle Kinder Sportschuhe Mädchen Jungen Kinderschuhe Laufschuhe Atmungsaktiv Sneaker Schule Leicht Fitnessschuhe Klettverschluss Hallenschuhe 37 EU**KKTOTO**€26.06**127 rev6mo ago](https://www.amazon.de/dp/B0F9KYTB33) [![KKTOTO Turnschuhe Weiß Sohle Kinder Sportschuhe Mädchen Jungen Kinderschuhe Laufschuhe Atmungsaktiv Sneaker Schule Leicht Fitnessschuhe Klettverschluss Hallenschuhe 36 EU](https://m.media-amazon.com/images/I/31H6IlujyLL.jpg)**KKTOTO Turnschuhe Weiß Sohle Kinder Sportschuhe Mädchen Jungen Kinderschuhe Laufschuhe Atmungsaktiv Sneaker Schule Leicht Fitnessschuhe Klettverschluss Hallenschuhe 36 EU**KKTOTO**€26.08**127 rev6mo ago](https://www.amazon.de/dp/B0F9L28P2Q)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![adidas Unisex Kinder Grand Court 3.0 Children Shoes core White/Crystal Linen/Aurora Coffee 31 1/2 EU](https://m.media-amazon.com/images/I/317YdsWDfKL.jpg)**adidas Unisex Kinder Grand Court 3.0 Children Shoes core White/Crystal Linen/Aurora Coffee 31 1/2 EU**adidas**€37.19**4.7★**▲ 74%**](https://www.amazon.de/dp/B0FS7YKWS7) [![PUMA Mädchen Carina 3.0 Sneakers 37 White Intense Lavender Purple](https://m.media-amazon.com/images/I/31N9gyQDyhL.jpg)**PUMA Mädchen Carina 3.0 Sneakers 37 White Intense Lavender Purple**PUMA**€35.29**0.0★**▲ 70%**](https://www.amazon.de/dp/B0GGH9R2CN) [![VITIKE Kinder Sneakers Jungen Turnschuhe Sportschuhe Mädchen Hallenschuhe Sneaker Violett Weiß 37 EU](https://m.media-amazon.com/images/I/514O-7ICI2L.jpg)**VITIKE Kinder Sneakers Jungen Turnschuhe Sportschuhe Mädchen Hallenschuhe Sneaker Violett Weiß 37 EU**VITIKE**€31.65**4.3★**▲ 68%**](https://www.amazon.de/dp/B0F942G63F) [![JMFCHI Kinder Sneakers Jungen Turnschuhe Sportschuhe Mädchen Laufschuhe Mesh Atmungsaktiv Freizeit Hallenschuhe Schwarz Türkis gr 37](https://m.media-amazon.com/images/I/41YYZIu5vjL.jpg)**JMFCHI Kinder Sneakers Jungen Turnschuhe Sportschuhe Mädchen Laufschuhe Mesh Atmungsaktiv Freizeit Hallenschuhe Schwarz Türkis gr 37**JMFCHI**€33.52**4.5★**▲ 68%**](https://www.amazon.de/dp/B0G8GTTR6R) [![adidas Herren Hoops Classic Shoes FTWR White/Collegiate Green/FTWR White 44 2/3 EU](https://m.media-amazon.com/images/I/2199LN63D1L.jpg)**adidas Herren Hoops Classic Shoes FTWR White/Collegiate Green/FTWR White 44 2/3 EU**adidas**€35.81**4.5★**▲ 68%**](https://www.amazon.de/dp/B0F338W3BY)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 66 weeks — -9.7% search growth over the last 90 days.

30K20KSpike '25Prime Day '25Black Friday '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr · busiest ÷ quietest = 11.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Komfort insgesamt**32%

*“Bequeme Sneaker”*

**Gesamtgröße**18%

*“Super Passform”*

**Qualität insgesamt**15%

*“Super Qualität”*

**Preis-Leistungs-Verhältnis**10%

*“Guter Preis”*

**Gewicht leicht**5%

*“trägt sich leicht”*

**Design insgesamt**2%

*“Ansonsten schönes Design”*

**Materialqualität**1%

*“das Material ist super weich”*

**Form/Stil**1%

*“Stylisch”*

**beworben Vs Tatsächliches Produkt**1%

*“Sind wie beschrieben”*

**Haltbarkeit**1%

*“halten auch im Vergleich lange”*

### **What buyers complain about **

**Gesamtgröße**56%

*“Fällt kleiner aus”*

**Qualität insgesamt**3%

*“Schlechte Qualität”*

**Haltbarkeit**3%

*“Haben nicht mal ein halbes Jahr gehalten”*

**Komfort insgesamt**3%

*“Nicht bequem gingen zurück”*

**Dünn**2%

*“Und sie sind sehr dünn halten glaube ich nicht so lange”*

**Breite**2%

*“Leider sehr schmal”*

**Flexibilität**2%

*“Dieser allerdings hebt vorne an”*

**Schmerzlinderung – insgesamt**2%

*“sie haben mir starke Schmerzen im Fuß verursacht.”*

**Form/Stil**2%

*“Schmale Ausführung”*

**Füße fit**1%

*“viel zu schmal”*

### **Top return reasons **

**Gesamtgröße**55%

**Füße fit**14%

**Breite**11%

**Farbe**4%

**Komfort insgesamt**3%

**Materialqualität**2%

**Länge**1%

**Qualität insgesamt**1%

**Haltbarkeit**1%

**Produktzustand**1%