---
title: "protein essen — Niche Verdict: Skip it (44/100) | Amazon Germany - Flapen"
canonical_url: "https://flapen.com/amazon/research/de/fashion/protein-essen"
last_updated: "2026-07-14T00:01:20.775Z"
locale: en
meta:
  description: "weak search conversion (1.0%) — protein essen doesn't clear our bar today."
  "og:description": "weak search conversion (1.0%) — protein essen doesn't clear our bar today."
  "og:title": "protein essen — Niche Verdict: Skip it (44/100) | Amazon Germany - Flapen"
---

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# **protein essen**

**Skip it**

Weak search conversion (1.0%) — this niche doesn't clear our bar today.

Market size 18Growth 25Conversion 13Competition 82Returns 85Price range 37Avg price 62Brand share 38Review moat 15Quality gap 62

**Returns**

**Great****1.5%**

return rate — above 6% kills the launch gate

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****€13.45**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****€0.93–€23.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+0.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****€71K**

€71K/yr · 515K searches

**Review moat**

**Bad****23,091.7**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

**Brands**

**24 **▼falling

**Sellers**

**91**

**Top-5 brand share**

**82%**

**Open market**

**16%**

- Amazon Essentials73% - Maggi2% - Basic Treasure2% - Komfokore2% - SINOPHANT2% - Barilla2% - Open — no brand owns it (18 brands, 16%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€2K6%€4K9%€6K12%€8K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 71 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Amazon Essentials Damen Tanktop Schmale Passform 2er-Pack Schwarz L](https://m.media-amazon.com/images/I/315VlDfyfzL.jpg)**Amazon Essentials Damen Tanktop Schmale Passform 2er-Pack Schwarz L**Amazon Essentials**€10.53**4.5★69,727 rev](https://www.amazon.de/dp/B07756KYJ8) [2![Amazon Essentials Damen Kurzärmeliges T-Shirt mit V-Ausschnitt Schmale Passform 2er-Pack Schwarz/Weiß M](https://m.media-amazon.com/images/I/31jJ07MDuYL.jpg)**Amazon Essentials Damen Kurzärmeliges T-Shirt mit V-Ausschnitt Schmale Passform 2er-Pack Schwarz/Weiß M**Amazon Essentials**€13.16**4.5★17,550 rev](https://www.amazon.de/dp/B07XJYWBQC) [3![Amazon Essentials Damen Tanktop Schmale Passform 2er-Pack Weiß M](https://m.media-amazon.com/images/I/21ybH8zGjTL.jpg)**Amazon Essentials Damen Tanktop Schmale Passform 2er-Pack Weiß M**Amazon Essentials**€11.00**4.5★69,727 rev](https://www.amazon.de/dp/B0775Q1K93) [4![Amazon Essentials Damen Kurzärmeliges T-Shirt mit V-Ausschnitt Schmale Passform 2er-Pack Schwarz L](https://m.media-amazon.com/images/I/31cl2sY9DKL.jpg)**Amazon Essentials Damen Kurzärmeliges T-Shirt mit V-Ausschnitt Schmale Passform 2er-Pack Schwarz L**Amazon Essentials**€13.32**4.5★17,550 rev](https://www.amazon.de/dp/B07XL486HR) [5![Amazon Essentials Herren Classic-Fit-Chino-Shorts 23cm Kaki 32W](https://m.media-amazon.com/images/I/41991PmpmKL.jpg)**Amazon Essentials Herren Classic-Fit-Chino-Shorts 23cm Kaki 32W**Amazon Essentials**€14.89**4.2★39,461 rev](https://www.amazon.de/dp/B01JQTBJSW)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Amazon Essentials Damen Kurzärmeliges T-Shirt mit V-Ausschnitt schmale Passform 2er-Pack Schwarz/Oliv Large](https://m.media-amazon.com/images/I/31XRi-4qzcL.jpg)**Amazon Essentials Damen Kurzärmeliges T-Shirt mit V-Ausschnitt schmale Passform 2er-Pack Schwarz/Oliv Large**Amazon Essentials**€9.04**17,550 rev2mo ago](https://www.amazon.de/dp/B0FRRV2WHG) [![Amazon Essentials Damen Kurzärmeliges T-Shirt mit V-Ausschnitt schmale Passform 2er-Pack Oatmeal Heather/Hellrosa X-Large](https://m.media-amazon.com/images/I/31wr+WY594L.jpg)**Amazon Essentials Damen Kurzärmeliges T-Shirt mit V-Ausschnitt schmale Passform 2er-Pack Oatmeal Heather/Hellrosa X-Large**Amazon Essentials**€8.99**17,552 rev2mo ago](https://www.amazon.de/dp/B0FRQD81D4) [![Amazon Essentials Damen Kurzärmeliges T-Shirt mit V-Ausschnitt schmale Passform 2er-Pack Hellblau/Hellgrau meliert Medium](https://m.media-amazon.com/images/I/31vk+D64oOL.jpg)**Amazon Essentials Damen Kurzärmeliges T-Shirt mit V-Ausschnitt schmale Passform 2er-Pack Hellblau/Hellgrau meliert Medium**Amazon Essentials**€9.01**17,550 rev2mo ago](https://www.amazon.de/dp/B0FRR6JZV1) [![MORE Essentials O3-D3-K2 60 Fischöl Kapseln mit 500mg EPA & 250mg DHA pro Tag Vitamin D3 & Vitamin K2 Kapselhülle aus Rindergelatine](https://m.media-amazon.com/images/I/41lVw4NrPxL.jpg)**MORE Essentials O3-D3-K2 60 Fischöl Kapseln mit 500mg EPA & 250mg DHA pro Tag Vitamin D3 & Vitamin K2 Kapselhülle aus Rindergelatine**MORE NUTRITION**€9.34**1,025 rev4mo ago](https://www.amazon.de/dp/B0GPD88D7W) [![PPURA Bio Bolognese mit Rindfleisch 340g Traditionelle Bolognese Sauce mit 100% Bio-Rindfleich Pasta Sauce mit 100% natürlichen Zutaten ohne Zucker & Zusatzstoffe Made in Italy](https://m.media-amazon.com/images/I/41o78ahhPFL.jpg)**PPURA Bio Bolognese mit Rindfleisch 340g Traditionelle Bolognese Sauce mit 100% Bio-Rindfleich Pasta Sauce mit 100% natürlichen Zutaten ohne Zucker & Zusatzstoffe Made in Italy**PPURA**€3.61**23 rev11mo ago](https://www.amazon.de/dp/B0FKHG4SWC)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Amazon Essentials Damen Tanktop Schmale Passform 2er-Pack Mauve/Zartrosa M](https://m.media-amazon.com/images/I/31LnRIySZGL.jpg)**Amazon Essentials Damen Tanktop Schmale Passform 2er-Pack Mauve/Zartrosa M**Amazon Essentials**€10.60**4.6★**▲ 63%**](https://www.amazon.de/dp/B092MFRC1Y) [![adidas Herren Essentials Small Logo Chelsea Shorts Black/White S](https://m.media-amazon.com/images/I/31wdbScMUsL.jpg)**adidas Herren Essentials Small Logo Chelsea Shorts Black/White S**adidas**€11.80**4.6★**▲ 62%**](https://www.amazon.de/dp/B0CZPGSH6M) [![Basic Treasure 3er Pack T Shirt Damen Kurzärmliges Damen Shirt für Frauen 100% Baumwolle Rundhals (DE/NL/SE/PL Alphanumerisch XL Regular 3 Farben Mix Rosa Beige Grau meliert - Kurzarm)](https://m.media-amazon.com/images/I/31DACIECqbL.jpg)**Basic Treasure 3er Pack T Shirt Damen Kurzärmliges Damen Shirt für Frauen 100% Baumwolle Rundhals (DE/NL/SE/PL Alphanumerisch XL Regular 3 Farben Mix Rosa Beige Grau meliert - Kurzarm)**Basic Treasure**€15.34**4.2★**▲ 62%**](https://www.amazon.de/dp/B0F43KZFWR) [![Basic Treasure 3er-Pack Unterhemden Damen Spaghettiträger Top Damen Premium Bambus Unterhemd Damen Luftiges und dünnes (DE/NL/SE/PL Alphanumerisch L Regular Regular Weiß | Tank Top)](https://m.media-amazon.com/images/I/21hwp4gp7EL.jpg)**Basic Treasure 3er-Pack Unterhemden Damen Spaghettiträger Top Damen Premium Bambus Unterhemd Damen Luftiges und dünnes (DE/NL/SE/PL Alphanumerisch L Regular Regular Weiß | Tank Top)**Basic Treasure**€17.09**4.3★**▲ 62%**](https://www.amazon.de/dp/B0CX9F7BN4) [![Amazon Essentials Damen Slim Fit Camisole 4er Pack Black/Navy/Red/White Medium](https://m.media-amazon.com/images/I/3136Q1-3EBL.jpg)**Amazon Essentials Damen Slim Fit Camisole 4er Pack Black/Navy/Red/White Medium**Amazon Essentials**€17.78**4.5★**▲ 62%**](https://www.amazon.de/dp/B07YLG1PPW)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +0.1% search growth over the last 90 days.

13K8KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 4.9×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Komfort insgesamt**20%

*“Super bequem”*

**Gesamtgröße**20%

*“Passt”*

**Qualität insgesamt**13%

*“Super Produkt”*

**Preis-Leistungs-Verhältnis**10%

*“Preis Leistung ok”*

**Geschmack insgesamt**6%

*“Schmeckt super”*

**Weiches Gefühl**5%

*“softes Material”*

**Materialqualität**4%

*“Super angenehmes Material”*

**beworben Vs Tatsächliches Produkt**2%

*“Produkt, man sieht auf den Bildern sofort den Unterschied”*

**Geschmack**1%

*“guter Geschmack”*

**Benutzerfreundlichkeit**1%

*“Easy Peasy”*

### **What buyers complain about **

**Gesamtgröße**22%

*“Slips sind zu klein”*

**Qualität insgesamt**8%

*“Qualität leider 0”*

**Dicke**5%

*“Außerdem super dünn”*

**Transparenz**4%

*“sie sind leicht transparent”*

**Geschmack insgesamt**4%

*“Die Milch schmeckt seltsam”*

**Geschmack**3%

*“Geschmacksache”*

**Komfort insgesamt**3%

*“Nicht gerade berauschenden Tragekonfort”*

**Materialqualität**3%

*“Material eher sehr elastisch nicht fest”*

**Preis-Leistungs-Verhältnis**3%

*“was echt schade ist für den Preis”*

**Lücke/Loch**3%

*“Löcher”*

### **Top return reasons **

**Gesamtgröße**31%

**Materialqualität**12%

**Transparenz**10%

**Länge**7%

**Dünn**6%

**Lücke/Loch**5%

**Breite**5%

**Qualität insgesamt**5%

**Farbe**2%

**Geruch**2%