---
title: "nike schuhe herren — Niche Verdict: Launch it (60/100) | Amazon Germany - Flapen"
canonical_url: "https://flapen.com/amazon/research/de/fashion/nike-schuhe-herren"
last_updated: "2026-07-14T01:46:54.520Z"
locale: en
meta:
  description: "nike schuhe herren clears our launch bar: a $3.9M/yr market growing +11.7% this quarter with returns at 5.0%."
  "og:description": "nike schuhe herren clears our launch bar: a $3.9M/yr market growing +11.7% this quarter with returns at 5.0%."
  "og:title": "nike schuhe herren — Niche Verdict: Launch it (60/100) | Amazon Germany - Flapen"
---

Back to Flapen home

# **nike schuhe herren**

**Launch it**

A $3.9M/yr market growing +11.7% this quarter with returns at 5.0% — clears our launch bar.

Market size 97Growth 40Conversion 4Competition 98Returns 33Price range 69Avg price 95Brand share 45Review moat 22Quality gap 72

**Competition**

**Incredible****9%**

top-5 click share — an open shelf

**Market size**

**Incredible****€3.9M**

€3.9M/yr · 31.6M searches

**Avg price**

**Incredible****€39.68**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****€6.78–€129.99**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+11.7%**

90-day search growth — must beat 0% to launch

**Returns**

**Okay****5.0%**

return rate — above 6% kills the launch gate

**Review moat**

**Bad****10,315.24**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.

**Brands**

**36 **▼falling

**Sellers**

**496**

**Top-5 brand share**

**78%**

**Open market**

**19%**

- adidas35% - NIKE22% - PUMA11% - Tommy Hilfiger6% - Amazon Essentials4% - LEZTA3%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%€39K2%€78K3%€117K4%€156K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 282 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Tommy Hilfiger Herren Cupsole Sneaker Essential Leather Schuhe Weiß (White) 43](https://m.media-amazon.com/images/I/216s-YmqdSL.jpg)**Tommy Hilfiger Herren Cupsole Sneaker Essential Leather Schuhe Weiß (White) 43**Tommy Hilfiger**€49.51**4.0★5,425 rev](https://www.amazon.de/dp/B07DJNQJLZ) [2![Nike Herren Court Vision Low Schuhe White 45 EU](https://m.media-amazon.com/images/I/21KfC7UXCNL.jpg)**Nike Herren Court Vision Low Schuhe White 45 EU**NIKE**€50.83**4.3★18,025 rev](https://www.amazon.de/dp/B0983NTYZ5) [3![Tommy Hilfiger Herren Vulcanized Sneaker Schuhe Grau (Steel Grey) 44](https://m.media-amazon.com/images/I/31ryis35T3L.jpg)**Tommy Hilfiger Herren Vulcanized Sneaker Schuhe Grau (Steel Grey) 44**Tommy Hilfiger**€36.91**4.2★22,157 rev](https://www.amazon.de/dp/B01N2MFYIE) [4![adidas Herren Hoops Classic Shoes FTWR White/Collegiate Green/FTWR White 44 2/3 EU](https://m.media-amazon.com/images/I/2199LN63D1L.jpg)**adidas Herren Hoops Classic Shoes FTWR White/Collegiate Green/FTWR White 44 2/3 EU**adidas**€35.81**4.5★374 rev](https://www.amazon.de/dp/B0F338W3BY) [5![PUMA Unisex Puma Smash v2 L Low-Top Puma White-Puma Black 43 EU](https://m.media-amazon.com/images/I/31ENeuDizkL.jpg)**PUMA Unisex Puma Smash v2 L Low-Top Puma White-Puma Black 43 EU**PUMA**€21.90**4.3★100,560 rev](https://www.amazon.de/dp/B077MM177V)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Amazon Essentials Herren Leichte Slip-On-Walkingschuhe Schwarz 42 EU](https://m.media-amazon.com/images/I/31AxsPI7jeL.jpg)**Amazon Essentials Herren Leichte Slip-On-Walkingschuhe Schwarz 42 EU**Amazon Essentials**€30.68**172 rev2mo ago](https://www.amazon.de/dp/B0FNS4H6RL) [![PUMA Unisex Puma Smash v2 L Low-Top Puma White-Puma White-Peacoat-Puma Team Gold 43 EU](https://m.media-amazon.com/images/I/31+bT+eYCwL.jpg)**PUMA Unisex Puma Smash v2 L Low-Top Puma White-Puma White-Peacoat-Puma Team Gold 43 EU**PUMA**€22.50**100,571 rev2mo ago](https://www.amazon.de/dp/B08MSRCPML) [![Amazon Essentials Herren Leichte Slip-On-Walkingschuhe Braun 41.5 EU](https://m.media-amazon.com/images/I/41B4yw6ITQL.jpg)**Amazon Essentials Herren Leichte Slip-On-Walkingschuhe Braun 41.5 EU**Amazon Essentials**€25.66**172 rev2mo ago](https://www.amazon.de/dp/B0FNS1QJB5) [![Amazon Essentials Herren Leichte Slip-On-Walkingschuhe Schwarz Weiß 42 EU](https://m.media-amazon.com/images/I/31aCJVY2T4L.jpg)**Amazon Essentials Herren Leichte Slip-On-Walkingschuhe Schwarz Weiß 42 EU**Amazon Essentials**€19.81**172 rev2mo ago](https://www.amazon.de/dp/B0FNS3GQRT) [![adidas Herren Advantage Base 2.0 Shoes Core White/Core Black/Trace Brown 44 EU](https://m.media-amazon.com/images/I/21v3DgJrzaL.jpg)**adidas Herren Advantage Base 2.0 Shoes Core White/Core Black/Trace Brown 44 EU**adidas**€62.43**38 rev2mo ago](https://www.amazon.de/dp/B0FT43XXMN)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![adidas Unisex Cushioned Sportswear Ankle Socks 3 Pair Pack black/black/white 42-45](https://m.media-amazon.com/images/I/31zESecfW8L.jpg)**adidas Unisex Cushioned Sportswear Ankle Socks 3 Pair Pack black/black/white 42-45**adidas**€6.78**4.5★**▲ 40%**](https://www.amazon.de/dp/B0F5B72624) [![Reebok Classic AZ](https://m.media-amazon.com/images/I/31XthRrHK0L.jpg)**Reebok Classic AZ**Reebok**€17.30**3.9★**▲ 36%**](https://www.amazon.de/dp/B0DMPT1SRN) [![Puweco Herren Sportschuhe Laufschuhe Turnschuhe Sneaker Freizeit Straßenlaufschuhe Leichtgewichts Atmungsaktiv Fashion Walkingschuh für Fitness Jogging Walking Tennis](https://m.media-amazon.com/images/I/310z1NsIdzL.jpg)**Puweco Herren Sportschuhe Laufschuhe Turnschuhe Sneaker Freizeit Straßenlaufschuhe Leichtgewichts Atmungsaktiv Fashion Walkingschuh für Fitness Jogging Walking Tennis**Puweco**€23.68**4.0★**▲ 35%**](https://www.amazon.de/dp/B0GJS14NWJ) [![LEZTA Herren Schuhe Anzugschuhe Oxfords Sneakers Mesh Leichte Atmungsaktive Freizeit Elegante Sportschuhe Tennisschuhe Walkingschuhe Schwarz 274](https://m.media-amazon.com/images/I/41rKxl7VByL.jpg)**LEZTA Herren Schuhe Anzugschuhe Oxfords Sneakers Mesh Leichte Atmungsaktive Freizeit Elegante Sportschuhe Tennisschuhe Walkingschuhe Schwarz 274**LEZTA**€33.64**4.3★**▲ 33%**](https://www.amazon.de/dp/B0FW54MMG7) [![Amazon Essentials Herren Oxford-Brogue-Business-Sneaker Strick-Obermaterial Marineblau 44.5 EU](https://m.media-amazon.com/images/I/31pHlJxIGnL.jpg)**Amazon Essentials Herren Oxford-Brogue-Business-Sneaker Strick-Obermaterial Marineblau 44.5 EU**Amazon Essentials**€35.53**4.3★**▲ 33%**](https://www.amazon.de/dp/B0FPNZ1VKL)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +11.7% search growth over the last 90 days.

1.3M750KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Komfort insgesamt**23%

*“Sehr bequeme sneaker ideal für Freizeit”*

**Qualität insgesamt**20%

*“Quality”*

**Gesamtgröße**18%

*“Passt super”*

**Preis-Leistungs-Verhältnis**11%

*“Gut günstig”*

**beworben Vs Tatsächliches Produkt**4%

*“Der Artikel entspricht der Produktbeschreibung”*

**Gewicht leicht**3%

*“sind federleicht”*

**Übung/Sporteignung**3%

*“Die Trainings-Hose von Adidas sieht elegant aus, ist von guter Qualität und angenehm zu tragen”*

**Farbe**2%

*“Coole Farbe for me”*

**Form/Stil**1%

*“Und sieht Stylish aus”*

**Materialqualität**1%

*“Das Material fühlt sich hochwertig an”*

### **What buyers complain about **

**Gesamtgröße**31%

*“Er fällt recht schmal”*

**Qualität insgesamt**14%

*“Müll”*

**Haltbarkeit**9%

*“Nach 2 Monaten defekt”*

**Komfort insgesamt**3%

*“Unbequem”*

**Füße fit**3%

*“Die Schuhe fallen in der Länge (Gr. 43) sehr groß aus,”*

**Farbe**2%

*“Farbspränkel an beiden Schuhen”*

**Materialqualität**2%

*“Schwaches Material”*

**Produktzustand**2%

*“Gerbauchte Ware”*

**Übung/Sporteignung**1%

*“Kein Sportschuh”*

**Hartes Gefühl**1%

*“beide sind gleich hart”*

### **Top return reasons **

**Gesamtgröße**47%

**Füße fit**15%

**Breite**10%

**Farbe**6%

**Komfort insgesamt**3%

**Materialqualität**3%

**Qualität insgesamt**2%

**Länge**2%

**beworben Vs Tatsächliches Produkt**1%

**Produktzustand**1%