---
title: "nike kinder — Niche Verdict: Skip it (41&#x2F;100) | Amazon Germany - Flapen"
canonical_url: "https://flapen.com/amazon/research/de/fashion/nike-kinder"
last_updated: "2026-07-15T02:52:48.171Z"
locale: en
meta:
  description: "weak search conversion (0.3%) — nike kinder doesn't clear our bar today."
  "og:description": "weak search conversion (0.3%) — nike kinder doesn't clear our bar today."
  "og:title": "nike kinder — Niche Verdict: Skip it (41/100) | Amazon Germany - Flapen"
---

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# **nike kinder**

**Skip it**

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Market size 9Growth 19Conversion 4Competition 97Returns 18Price range 78Avg price 95Brand share 38Review moat 44Quality gap 55

**Competition**

**Incredible****11%**

top-5 click share — an open shelf

**Avg price**

**Incredible****€34.29**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€7.15–€114.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,126.53**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-12.3%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****7.6%**

return rate — above 6% kills the launch gate

**Market size**

**Bad****€35K**

€35K/yr · 343K searches

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.

**Brands**

**38 **▲rising

**Sellers**

**354**

**Top-5 brand share**

**82%**

**Open market**

**15%**

- NIKE63% - adidas10% - JMFCHI4% - Champion3% - RTOUNT3% - PUMA3% - Open — no brand owns it (32 brands, 15%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%€3532%€7053%€1K4%€1K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 238 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Nike Unisex Kinder Court Borough Low Recraft (Gs) Sneaker Weiß 39 EU](https://m.media-amazon.com/images/I/31zVFii5-JL.jpg)**Nike Unisex Kinder Court Borough Low Recraft (Gs) Sneaker Weiß 39 EU**NIKE**€40.38**4.5★3,021 rev](https://www.amazon.de/dp/B0C85Y31Y7) [2![Nike Unisex Kinder Court Borough Low Recraft (Ps) Sneaker Weiß 35 EU](https://m.media-amazon.com/images/I/21waJmX-MTL.jpg)**Nike Unisex Kinder Court Borough Low Recraft (Ps) Sneaker Weiß 35 EU**NIKE**€31.60**4.6★1,034 rev](https://www.amazon.de/dp/B0C85ZQ2W2) [3![Nike Star Runner 5 jüngere Kinder Laufschuh Schwarz/Weiß/Summit White/Weiß 33 EU](https://m.media-amazon.com/images/I/312jiSFOsvL.jpg)**Nike Star Runner 5 jüngere Kinder Laufschuh Schwarz/Weiß/Summit White/Weiß 33 EU**NIKE**€34.13**4.5★182 rev](https://www.amazon.de/dp/B0F9HK4Y4X) [4![Nike Unisex Kinder Mystic Fly Sneaker Black White Anthracite 38 EU](https://m.media-amazon.com/images/I/317E4epP1pL.jpg)**Nike Unisex Kinder Mystic Fly Sneaker Black White Anthracite 38 EU**NIKE**€31.89**4.4★30 rev](https://www.amazon.de/dp/B0DQBM4Y1F) [5![Nike Unisex Kinder Court Borough Low Recraft (Gs) Sneaker Weiß 38 EU](https://m.media-amazon.com/images/I/31zVFii5-JL.jpg)**Nike Unisex Kinder Court Borough Low Recraft (Gs) Sneaker Weiß 38 EU**NIKE**€40.61**4.5★3,021 rev](https://www.amazon.de/dp/B0C4PGCTDK)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Jungen Clogs Kinder Fußball Hausschuhe Mädchen Gartenschuhe Basketball Strand Sandalen Atmungsaktiv Schlappen rutschfeste Pantoffeln ZQ-Schwarz 26-27EU=CN180](https://m.media-amazon.com/images/I/41v3btgzlxL.jpg)**Jungen Clogs Kinder Fußball Hausschuhe Mädchen Gartenschuhe Basketball Strand Sandalen Atmungsaktiv Schlappen rutschfeste Pantoffeln ZQ-Schwarz 26-27EU=CN180**Dokela**€10.26**29 rev3mo ago](https://www.amazon.de/dp/B0GT4YX859) [![Nike Kinder Flex Runner 4 Laufschuhe Black/Black/Anthracite 36.5](https://m.media-amazon.com/images/I/31j25WRMyXL.jpg)**Nike Kinder Flex Runner 4 Laufschuhe Black/Black/Anthracite 36.5**NIKE**€41.77**304 rev5mo ago](https://www.amazon.de/dp/B0F15LKZG3) [![Nike Flex Runner 4 Laufschuh Für Ältere Kinder University Red/Black-White IF2893-606 39 EU (6.5Y US)](https://m.media-amazon.com/images/I/31x2e9b1-dL.jpg)**Nike Flex Runner 4 Laufschuh Für Ältere Kinder University Red/Black-White IF2893-606 39 EU (6.5Y US)**NIKE**€36.43**304 rev5mo ago](https://www.amazon.de/dp/B0FBM1Q8RK) [![Nike Flex Runner 4 Schuh Für Jüngere Kinder Midnight Navy/Midnight Navy-Blue Void IF2894-400 34 EU (2.5Y US)](https://m.media-amazon.com/images/I/31ha5D1nKuL.jpg)**Nike Flex Runner 4 Schuh Für Jüngere Kinder Midnight Navy/Midnight Navy-Blue Void IF2894-400 34 EU (2.5Y US)**NIKE**€35.46**4 rev6mo ago](https://www.amazon.de/dp/B0F17B8VF7) [![Nike Nike AIR MAX Invigor (GS) Running Shoes](https://m.media-amazon.com/images/I/31nrrNTNGXL.jpg)**Nike Nike AIR MAX Invigor (GS) Running Shoes**NIKE**€62.94**2 rev6mo ago](https://www.amazon.de/dp/B0FD5BHB54)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Nike Air Force 1 LE Schuhe für große Kinder (FV5951-001 Schwarz/Schwarz-Schwarz-Schwarz) Weiß 2 Big Kid](https://m.media-amazon.com/images/I/21tvwv7y8oL.jpg)**Nike Air Force 1 LE Schuhe für große Kinder (FV5951-001 Schwarz/Schwarz-Schwarz-Schwarz) Weiß 2 Big Kid**NIKE**€73.69**4.4★**▲ 65%**](https://www.amazon.de/dp/B0CVR2PPCN) [![YINGCSM Schuhe mit Rollen für Jungen Mädchen Kinder Rollschuhe 2-in-1 Roller Schuhe Turnschuhe Skateboardschuhe](https://m.media-amazon.com/images/I/41EPSJmAINL.jpg)**YINGCSM Schuhe mit Rollen für Jungen Mädchen Kinder Rollschuhe 2-in-1 Roller Schuhe Turnschuhe Skateboardschuhe**YINGCSM**€29.99**4.2★**▲ 64%**](https://www.amazon.de/dp/B0F223DN3X) [![Nike Sneakersocken Socken 9 Paar Weiß Grau Schwarz Herren Damen Füßling SX2554 Farbe:schwarz/weiss/weiss Socken Neu:38-42](https://m.media-amazon.com/images/I/41anKv0z6NL.jpg)**Nike Sneakersocken Socken 9 Paar Weiß Grau Schwarz Herren Damen Füßling SX2554 Farbe:schwarz/weiss/weiss Socken Neu:38-42**NIKE**€34.28**4.5★**▲ 64%**](https://www.amazon.de/dp/B082KWV4KJ) [![adidas Unisex Kinder Tensaur Sport Training Lace Shoes Core Black / Core Black 31 EU](https://m.media-amazon.com/images/I/21mwLh-G82L.jpg)**adidas Unisex Kinder Tensaur Sport Training Lace Shoes Core Black / Core Black 31 EU**adidas**€15.84**4.6★**▲ 64%**](https://www.amazon.de/dp/B0B31MBNV1) [![JMFCHI Kinder Turnschuhe Jungen Sportschuhe Kinderschuhe Mädchen Hallenschuhe Outdoor Laufschuhe Sneaker Bequem Atmungsaktiv rutschfest Schwarz Blau gr 37](https://m.media-amazon.com/images/I/51cyI-QGE0L.jpg)**JMFCHI Kinder Turnschuhe Jungen Sportschuhe Kinderschuhe Mädchen Hallenschuhe Outdoor Laufschuhe Sneaker Bequem Atmungsaktiv rutschfest Schwarz Blau gr 37**JMFCHI**€32.22**4.3★**▲ 64%**](https://www.amazon.de/dp/B0F2MTFLS4)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -12.3% search growth over the last 90 days.

13K8KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Mar, Jul · busiest ÷ quietest = 3.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Gesamtgröße**24%

*“Passt”*

**Qualität insgesamt**20%

*“Premium-Qualität”*

**Komfort insgesamt**18%

*“Super bequem”*

**Preis-Leistungs-Verhältnis**6%

*“guter Preis”*

**beworben Vs Tatsächliches Produkt**5%

*“Produkt ist wie beschrieben”*

**Übung/Sporteignung**4%

*“Super für den Sport”*

**Gewicht leicht**3%

*“Federleichte Lieblingsschuhe”*

**Benutzerfreundlichkeit**3%

*“einfache Handhabung”*

**Materialqualität**2%

*“Das Material fühlt sich robust an”*

**Farbe**1%

*“Auch farblich gut abgestimmt”*

### **What buyers complain about **

**Gesamtgröße**33%

*“Fällt klein aus”*

**Produktzustand**10%

*“Wurden davor schonmal getragen”*

**Qualität insgesamt**10%

*“Qualität 🚮 Müll”*

**Haltbarkeit**8%

*“Sind nach 4x tragen schon kaputt”*

**Hartes Gefühl**6%

*“Schuhe waren einfach dreckig und getragen”*

**Komfort insgesamt**5%

*“Unbequem”*

**beworben Vs Tatsächliches Produkt**4%

*“Anderst als abgebildet”*

**Farbe**3%

*“Farbspränkel an beiden Schuhen”*

**Defekt Material/Teile**2%

*“schade”*

**Schmerzlinderung – insgesamt**2%

*“tut man weh als laufen erste Woche.”*

### **Top return reasons **

**Gesamtgröße**60%

**Füße fit**10%

**Breite**6%

**Farbe**3%

**beworben Vs Tatsächliches Produkt**3%

**Komfort insgesamt**3%

**Materialqualität**2%

**Qualität insgesamt**2%

**Produktzustand**1%

**Länge**1%