---
title: "john deere — Niche Verdict: Skip it (44/100) | Amazon Germany - Flapen"
canonical_url: "https://flapen.com/amazon/research/de/fashion/john-deere"
last_updated: "2026-07-14T00:33:08.002Z"
locale: en
meta:
  description: "weak search conversion (1.0%) — john deere doesn't clear our bar today."
  "og:description": "weak search conversion (1.0%) — john deere doesn't clear our bar today."
  "og:title": "john deere — Niche Verdict: Skip it (44/100) | Amazon Germany - Flapen"
---

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# **john deere**

**Skip it**

Weak search conversion (1.0%) — this niche doesn't clear our bar today.

Market size 17Growth 25Conversion 12Competition 76Returns 94Price range 78Avg price 95Brand share 25Review moat 55Quality gap 21

**Avg price**

**Incredible****€26.36**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.0%**

return rate — above 6% kills the launch gate

**Price range**

**Great****€5.67–€50.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Review moat**

**Good****1,281.64**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-1.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****90%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****€66K**

€66K/yr · 256K searches

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

**Brands**

**13 **▼falling

**Sellers**

**56**

**Top-5 brand share**

**90%**

**Open market**

**8%**

- JOHN DEERE80% - Nostalgic-Art3% - Parforce Traditional Hunting3% - Baddery2% - Textilhandel Hering2% - donhobo2% - Open — no brand owns it (7 brands, 8%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€2K6%€4K9%€6K12%€8K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 44 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![John Deere Herren Basecap Schwarz mit grünem Logo](https://m.media-amazon.com/images/I/31t9Lg4pAfL.jpg)**John Deere Herren Basecap Schwarz mit grünem Logo**JOHN DEERE**€28.28**4.6★1,362 rev](https://www.amazon.de/dp/B004MKHW8M) [2![John Deere HAT Green](https://m.media-amazon.com/images/I/410GwQYWX7L.jpg)**John Deere HAT Green**JOHN DEERE**€31.39**4.6★1,279 rev](https://www.amazon.de/dp/B0855BM2Y7) [3![John Deere Herren Kappe mit Vintage-Logo Baseballkappe Grün Einheitsgröße](https://m.media-amazon.com/images/I/41952Ehh57S.jpg)**John Deere Herren Kappe mit Vintage-Logo Baseballkappe Grün Einheitsgröße**JOHN DEERE**€33.52**4.7★1,022 rev](https://www.amazon.de/dp/B00JELACCW) [4![John Deere Blackout Trademark All Twill-Baseballkappe Schwarz Einheitsgröße](https://m.media-amazon.com/images/I/41FHN4ObHxL.jpg)**John Deere Blackout Trademark All Twill-Baseballkappe Schwarz Einheitsgröße**JOHN DEERE**€30.89**4.9★33 rev](https://www.amazon.de/dp/B0BCMX6KLD) [5![John Deere Mens Trademark Logo Core Baseball Cap Green Yellow Logo One Size](https://m.media-amazon.com/images/I/41l20x1J1rL.jpg)**John Deere Mens Trademark Logo Core Baseball Cap Green Yellow Logo One Size**JOHN DEERE**€30.07**4.6★1,362 rev](https://www.amazon.de/dp/B079MF8WL6)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![maximo MINI Boy-Cap Traktor Klettverschluß](https://m.media-amazon.com/images/I/31yfnq0E+QL.jpg)**maximo MINI Boy-Cap Traktor Klettverschluß**maximo**€16.66**4 rev1y ago](https://www.amazon.de/dp/B0DYGL683F) [![maximo MINI Boy-Cap Traktor Klettverschluß](https://m.media-amazon.com/images/I/31yfnq0E+QL.jpg)**maximo MINI Boy-Cap Traktor Klettverschluß**maximo**€16.56**4 rev1y ago](https://www.amazon.de/dp/B0DYFRCK9X) [![Nostalgic-Art Retro Spardose 600 ml John Deere Special-Purpose Oil Black Geschenk-Idee für Traktor-Fans Original Lizenzprodukt (OLP) Sparschwein aus Metall Vintage Blech-Sparbüchse](https://m.media-amazon.com/images/I/41nCUVxVTAL.jpg)**Nostalgic-Art Retro Spardose 600 ml John Deere Special-Purpose Oil Black Geschenk-Idee für Traktor-Fans Original Lizenzprodukt (OLP) Sparschwein aus Metall Vintage Blech-Sparbüchse**Nostalgic-Art**€9.24**32 rev1y ago](https://www.amazon.de/dp/B0DDXQTS1Q) [![Skechers Jungen Adventure Track Rugged-Brights Sneakers Sports Shoes Green Black 34 EU](https://m.media-amazon.com/images/I/21Y7seDouqL.jpg)**Skechers Jungen Adventure Track Rugged-Brights Sneakers Sports Shoes Green Black 34 EU**Skechers**€48.75**1,463 rev2y ago](https://www.amazon.de/dp/B0CPQ8WYM5) [![John Deere Baseball Cap und Trucker Cap 13083346Hggr Ywgr Grau Melange/Grün Einheitsgröße Grau Melange/Grün One Size](https://m.media-amazon.com/images/I/51EKTdVjT+L.jpg)**John Deere Baseball Cap und Trucker Cap 13083346Hggr Ywgr Grau Melange/Grün Einheitsgröße Grau Melange/Grün One Size**JOHN DEERE**€30.72**262 rev2y ago](https://www.amazon.de/dp/B0CWKVRYGC)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Parforce Traditional Hunting Cap Classic Sporter Oliv/Braun Einheitsgröße](https://m.media-amazon.com/images/I/31UFnc2pISL.jpg)**Parforce Traditional Hunting Cap Classic Sporter Oliv/Braun Einheitsgröße**Parforce Traditional Hunting**€14.81**4.5★**▲ 78%**](https://www.amazon.de/dp/B094PMPD9M) [![T-Shirt - Deutz Luftgekühlt (Schwarz L)](https://m.media-amazon.com/images/I/31NDX+jC2JL.jpg)**T-Shirt - Deutz Luftgekühlt (Schwarz L)**Textilhandel Hering**€17.43**4.5★**▲ 78%**](https://www.amazon.de/dp/B08DD2BSDK) [![John Deere Baseball Cap und Trucker Cap 13083346Hggr Ywgr Grau Melange/Grün Einheitsgröße Grau Melange/Grün One Size](https://m.media-amazon.com/images/I/51EKTdVjT+L.jpg)**John Deere Baseball Cap und Trucker Cap 13083346Hggr Ywgr Grau Melange/Grün Einheitsgröße Grau Melange/Grün One Size**JOHN DEERE**€30.72**4.8★**▲ 76%**](https://www.amazon.de/dp/B0CWKVRYGC) [![T-Shirt - IHC International Harvester (Schwarz L)](https://m.media-amazon.com/images/I/31wWTLHNMnL.jpg)**T-Shirt - IHC International Harvester (Schwarz L)**Textilhandel Hering**€18.75**4.6★**▲ 76%**](https://www.amazon.de/dp/B08C1GNPGS) [![John Deere Herren Classic T-Shirt Schwarz XX-Large](https://m.media-amazon.com/images/I/316DKqab+-L.jpg)**John Deere Herren Classic T-Shirt Schwarz XX-Large**JOHN DEERE**€32.54**4.6★**▲ 75%**](https://www.amazon.de/dp/B003LNPB8E)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -1.0% search growth over the last 90 days.

13K8KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Nov, Dec · busiest ÷ quietest = 3.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Qualität insgesamt**38%

*“ordentliche Qualität”*

**Komfort insgesamt**18%

*“Guter Sitz, gute Qualität”*

**Gesamtgröße**13%

*“Passt super”*

**beworben Vs Tatsächliches Produkt**10%

*“Alles wie erwartet”*

**Geschenk Zweck**10%

*“Tasse und Verpackung super zum Verschenken”*

**Design insgesamt**6%

*“Design gefällt.”*

**Preis-Leistungs-Verhältnis**3%

*“Preis ok”*

**Materialqualität**3%

*“robuste Materialien”*

### **What buyers complain about **

**Preis-Leistungs-Verhältnis**100%

*“nicht ganz günstig”*

### **Top return reasons **

**Gesamtgröße**64%

**Farbe**10%

**Breite**7%

**Nähen/Finish/Polieren**5%

**Form/Stil**3%

**Füße fit**3%

**beworben Vs Tatsächliches Produkt**2%

**Produktzustand**2%

**Defekt Material/Teile**2%

**Geruch**2%