---
title: "gengar — Niche Verdict: Skip it (39/100) | Amazon Germany - Flapen"
canonical_url: "https://flapen.com/amazon/research/de/fashion/gengar"
last_updated: "2026-07-14T04:52:48.253Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 97% of clicks) — gengar doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 97% of clicks) — gengar doesn't clear our bar today."
  "og:title": "gengar — Niche Verdict: Skip it (39/100) | Amazon Germany - Flapen"
---

Back to Flapen home

# **gengar**

**Skip it**

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 22Growth 20Conversion 21Competition 39Returns 97Price range 78Avg price 95Brand share 7Review moat 63Quality gap 27

**Returns**

**Incredible****0.7%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****€26.72**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€5.58–€114.33**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****964.84**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****€89K**

€89K/yr · 201K searches

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-9.3%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**7 **—flat

**Sellers**

**144**

**Top-5 brand share**

**97%**

**Open market**

**1%**

- Pokémon61% - Difuzed25% - Funko5% - Razer5% - TWO SOON2% - nanoblock2% - Open — no brand owns it (1 brand, 1%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€9K20%€18K30%€27K40%€35K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Pokemon 3D Gengar Character Novelty Cap (NH628122POK) Purple](https://m.media-amazon.com/images/I/41mvsn-g3ML.jpg)**Pokemon 3D Gengar Character Novelty Cap (NH628122POK) Purple**Difuzed**€28.41**5.0★6 rev](https://www.amazon.de/dp/B0FH2NDJ54) [2![Pokémon PKW4465-30cm Plüsch - Gengar offizielles Plüsch](https://m.media-amazon.com/images/I/41ezB+VbiKL.jpg)**Pokémon PKW4465-30cm Plüsch - Gengar offizielles Plüsch**Pokémon**€21.15**4.6★1,235 rev](https://www.amazon.de/dp/B0CTTWT8BT) [3![Pokémon Gengar Unisex Cap schwarz 100% Polyester Anime Fan-Merch Gaming Halloween](https://m.media-amazon.com/images/I/4171+J+7geL.jpg)**Pokémon Gengar Unisex Cap schwarz 100% Polyester Anime Fan-Merch Gaming Halloween**Pokémon**€20.44**4.4★48 rev](https://www.amazon.de/dp/B09JCJR5KH) [4![Pokémon PKW2387-30cm Plüsch - Gengar offizielles Plüsch](https://m.media-amazon.com/images/I/417XSm4eLkL.jpg)**Pokémon PKW2387-30cm Plüsch - Gengar offizielles Plüsch**Pokémon**€24.83**4.6★1,305 rev](https://www.amazon.de/dp/B09VHCQS2X) [5![Pokémon PKW0359 - Battle Feature Figure - Gengar offizielle bewegliche Figur 11 5 cm](https://m.media-amazon.com/images/I/418GYbSsNlL.jpg)**Pokémon PKW0359 - Battle Feature Figure - Gengar offizielle bewegliche Figur 11 5 cm**Pokémon**€11.79**4.5★546 rev](https://www.amazon.de/dp/B089DKQQ8P)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Pokémon Gengar - Sherpa Männer Kapuzenjacke lila XXL 100% Polyester Fan-Merch Gaming](https://m.media-amazon.com/images/I/51u3wqQI7TL.jpg)**Pokémon Gengar - Sherpa Männer Kapuzenjacke lila XXL 100% Polyester Fan-Merch Gaming**Pokémon**€59.44**2 rev7mo ago](https://www.amazon.de/dp/B0G31LGP2H) [![Razer Cobra Gengar Edition - Leichte kabelgebundene Gaming-Maus - 8500 DPI Sensor - 58g - optische Mausschalter 3th Gen - Chroma-Beleuchtung - Speedflex-Kabel - PC/MAC | Pokémon Gengar](https://m.media-amazon.com/images/I/41hGEjFS3SL.jpg)**Razer Cobra Gengar Edition - Leichte kabelgebundene Gaming-Maus - 8500 DPI Sensor - 58g - optische Mausschalter 3th Gen - Chroma-Beleuchtung - Speedflex-Kabel - PC/MAC | Pokémon Gengar**Razer**€43.70**73 rev9mo ago](https://www.amazon.de/dp/B0FPG9GFTV) [![Razer Kraken Kitty V2 - Gengar Pokémon Edition - USB-Headset - Gengar-Stacheln - Streamreaktive Beleuchtung - HyperClear-Kardioidenmikrofon - Triforce 40-mm-Treiber - 7.1 Surround Sound | Violett](https://m.media-amazon.com/images/I/41XNv7ZamrL.jpg)**Razer Kraken Kitty V2 - Gengar Pokémon Edition - USB-Headset - Gengar-Stacheln - Streamreaktive Beleuchtung - HyperClear-Kardioidenmikrofon - Triforce 40-mm-Treiber - 7.1 Surround Sound | Violett**Razer**€114.33**115 rev10mo ago](https://www.amazon.de/dp/B0FF4VRRJ5) [![TWO SOON Boy T-Shirt Pokémon](https://m.media-amazon.com/images/I/41P35wJrIYL.jpg)**TWO SOON Boy T-Shirt Pokémon**TWO SOON**€12.58**5 rev11mo ago](https://www.amazon.de/dp/B0FJYKB1WP) [![Pokémon Gengar verstellbare Cap mit gebogenem Schirm in Lila | Unisex-Erwachsene Sonnenschutzhut mit Netzrücken | Lässige Sommerkleidung | Schnappverschluss | Klassischer Cartoon-Stil](https://m.media-amazon.com/images/I/31Zw6M3awQL.jpg)**Pokémon Gengar verstellbare Cap mit gebogenem Schirm in Lila | Unisex-Erwachsene Sonnenschutzhut mit Netzrücken | Lässige Sommerkleidung | Schnappverschluss | Klassischer Cartoon-Stil**Pokémon**€14.39**63 rev1y ago](https://www.amazon.de/dp/B0F1W39NLR)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![TWO SOON Boy T-Shirt Pokémon](https://m.media-amazon.com/images/I/41P35wJrIYL.jpg)**TWO SOON Boy T-Shirt Pokémon**TWO SOON**€12.58**5.0★**▲ 166%**](https://www.amazon.de/dp/B0FJYKB1WP) [![Pokemon Badeanzug Kinder Teenager Set mit Badehose Jungen Badeshorts und Schwimmshirt Pikachu Gengar Schwimmanzug Jungen für Schwimmen Strand (7-8 Jahre Schwarz)](https://m.media-amazon.com/images/I/51bVTN865BL.jpg)**Pokemon Badeanzug Kinder Teenager Set mit Badehose Jungen Badeshorts und Schwimmshirt Pikachu Gengar Schwimmanzug Jungen für Schwimmen Strand (7-8 Jahre Schwarz)**Pokémon**€11.25**4.4★**▲ 147%**](https://www.amazon.de/dp/B0DHVFZBP4) [![Pokemon 3D Gengar Character Novelty Cap (NH628122POK) Purple](https://m.media-amazon.com/images/I/41mvsn-g3ML.jpg)**Pokemon 3D Gengar Character Novelty Cap (NH628122POK) Purple**Difuzed**€28.41**5.0★**▲ 138%**](https://www.amazon.de/dp/B0FH2NDJ54) [![Pokémon Gengar - Sherpa Männer Kapuzenjacke lila XXL 100% Polyester Fan-Merch Gaming](https://m.media-amazon.com/images/I/51u3wqQI7TL.jpg)**Pokémon Gengar - Sherpa Männer Kapuzenjacke lila XXL 100% Polyester Fan-Merch Gaming**Pokémon**€59.44**4.5★**▲ 136%**](https://www.amazon.de/dp/B0G31LGP2H) [![Pokemon Badeanzug Kinder Teenager Set mit Badehose Jungen Badeshorts und Schwimmshirt Pikachu Gengar Schwimmanzug Jungen für Schwimmen Strand (9-10 Jahre Schwarz)](https://m.media-amazon.com/images/I/51bVTN865BL.jpg)**Pokemon Badeanzug Kinder Teenager Set mit Badehose Jungen Badeshorts und Schwimmshirt Pikachu Gengar Schwimmanzug Jungen für Schwimmen Strand (9-10 Jahre Schwarz)**Pokémon**€11.44**4.4★**▲ 128%**](https://www.amazon.de/dp/B0DHVFFMQP)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -9.3% search growth over the last 90 days.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Qualität insgesamt**29%

*“Super Design & Qualität”*

**Gesamtgröße**16%

*“Passt”*

**Geschenk Zweck**9%

*“Ein Geschenk für meinen Enkel”*

**beworben Vs Tatsächliches Produkt**9%

*“Erfüllt seinen Zweck”*

**Design insgesamt**7%

*“Super Design & Qualität”*

**Helligkeit/Glanz/Glühen**4%

*“Total schön, leuchten richtig toll”*

**Gewicht leicht**4%

*“Sehr leicht und gute handhabung”*

**Benutzerfreundlichkeit**3%

*“Sie ist unkompliziert Einsatzbereit”*

**Weiches Gefühl**3%

*“Fühlt sich weich, und wertig an”*

**Komfort insgesamt**3%

*“Die Kopfhörer sitzen superkomfortabel”*

### **What buyers complain about **

**Preis-Leistungs-Verhältnis**50%

*“Überteuerten Produkt”*

**Haltbarkeit**13%

*“Könnte leicht kaputtgehen”*

**Gesamtgröße**8%

*“Fällt recht klein aus was mich aber nicht stört weil ich kleine Hände habe”*

### **Top return reasons **

**Gesamtgröße**50%

**Qualität insgesamt**7%

**Audioqualität**6%

**Mikrofon**6%

**Geschenk Zweck**6%

**Länge**4%

**Nähen/Finish/Polieren**4%

**Schärfe**3%

**Defekt Material/Teile**3%

**Produktzustand**3%