---
title: "arcteryx mütze — Niche Verdict: Skip it (39/100) | Amazon Germany - Flapen"
canonical_url: "https://flapen.com/amazon/research/de/fashion/arcteryx-m-tze"
last_updated: "2026-07-14T00:31:32.683Z"
locale: en
meta:
  description: "weak search conversion (0.2%) — arcteryx mütze doesn't clear our bar today."
  "og:description": "weak search conversion (0.2%) — arcteryx mütze doesn't clear our bar today."
  "og:title": "arcteryx mütze — Niche Verdict: Skip it (39/100) | Amazon Germany - Flapen"
---

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# **arcteryx mütze**

**Skip it**

Weak search conversion (0.2%) — this niche doesn't clear our bar today.

Market size 33Growth 5Conversion 3Competition 97Returns 20Price range 35Avg price 86Brand share 15Review moat 74Quality gap 55

**Competition**

**Incredible****13%**

top-5 click share — an open shelf

**Avg price**

**Great****€70.10**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****544.8**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****€4.31–€249.32**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****€155K**

€155K/yr · 919K searches

**Returns**

**Bad****7.2%**

return rate — above 6% kills the launch gate

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-40.0%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.

**Brands**

**22 **▲rising

**Sellers**

**178**

**Top-5 brand share**

**94%**

**Open market**

**5%**

- Mammut88% - RevolutionRace4% - Alpinestars1% - 33,000ft1% - ALPIN LOACKER1% - Marmot1% - Open — no brand owns it (16 brands, 5%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%€2K2%€3K3%€5K4%€6K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 197 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Mammut Alpine Belt schwarz Einheitsgröße](https://m.media-amazon.com/images/I/21txi8ErQOL.jpg)**Mammut Alpine Belt schwarz Einheitsgröße**Mammut**€26.23**4.4★587 rev](https://www.amazon.de/dp/B082823QCR) [2![Mammut Aconcagua Light ML Jacket Men | Midlayer Jacke für Herren | Marine L](https://m.media-amazon.com/images/I/31cVigdGo2L.jpg)**Mammut Aconcagua Light ML Jacket Men | Midlayer Jacke für Herren | Marine L**Mammut**€75.74**3.9★193 rev](https://www.amazon.de/dp/B0B8DZZS1Q) [3![Mammut Core T-Shirt Herren Classic rot XXL](https://m.media-amazon.com/images/I/314Hif0X6sL.jpg)**Mammut Core T-Shirt Herren Classic rot XXL**Mammut**€23.46**4.7★247 rev](https://www.amazon.de/dp/B0D5HZBBKF) [4![Mammut Lenni Shirt Men](https://m.media-amazon.com/images/I/315a2iy+0GL.jpg)**Mammut Lenni Shirt Men**Mammut**€41.31**4.6★532 rev](https://www.amazon.de/dp/B0DT4B86R4) [5![Mammut Smart Wallet Ultralight Portemonnaie](https://m.media-amazon.com/images/I/51Kl6sk1vOL.jpg)**Mammut Smart Wallet Ultralight Portemonnaie**Mammut**€11.89**4.4★1,013 rev](https://www.amazon.de/dp/B077VJQV5F)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![X-Trail Hybrid Jacke 2.0 für Damen Wasserabweisende und Atmungsaktive Outdoor Jacke](https://m.media-amazon.com/images/I/41-IwSYjxDL.jpg)**X-Trail Hybrid Jacke 2.0 für Damen Wasserabweisende und Atmungsaktive Outdoor Jacke**X-Trail**€31.82**3 rev4mo ago](https://www.amazon.de/dp/B0GSGY6J95) [![RevolutionRace Northbound Fleece Jacket für Herren Outdoor-Fleecejacke perfekt zum Wandern Deep Navy M](https://m.media-amazon.com/images/I/41h72mosN6L.jpg)**RevolutionRace Northbound Fleece Jacket für Herren Outdoor-Fleecejacke perfekt zum Wandern Deep Navy M**RevolutionRace**€68.45**37 rev9mo ago](https://www.amazon.de/dp/B0FVXNJPBH) [![Kirkjubøur Hestur Herren SOFTSHELLjacke 10.000 mm Wassersäule mit Kapuze und Fleecefutter atmungsaktiv und wasserabweisend (DE/NL/SE/PL Alphanumerisch 3XL Regular Regular Alvik Khaki)](https://m.media-amazon.com/images/I/31cK8weRgDL.jpg)**Kirkjubøur Hestur Herren SOFTSHELLjacke 10.000 mm Wassersäule mit Kapuze und Fleecefutter atmungsaktiv und wasserabweisend (DE/NL/SE/PL Alphanumerisch 3XL Regular Regular Alvik Khaki)**Kirkjubøur**€32.14**1,693 rev10mo ago](https://www.amazon.de/dp/B0FPLVH96J) [![Mammut Ultimate VIII SO Hooded Jacket Men 25 Years](https://m.media-amazon.com/images/I/31zrw9Qv1bL.jpg)**Mammut Ultimate VIII SO Hooded Jacket Men 25 Years**Mammut**€249.32**5 rev11mo ago](https://www.amazon.de/dp/B0DYL9QQPF) [![Mammut Tamaro ML Vest Damen Leichte Midlayer-Weste warm & atmungsaktiv ideal für Wandern Trekking & Outdoor-Aktivitäten](https://m.media-amazon.com/images/I/31bJRyXZkxL.jpg)**Mammut Tamaro ML Vest Damen Leichte Midlayer-Weste warm & atmungsaktiv ideal für Wandern Trekking & Outdoor-Aktivitäten**Mammut**€57.91**1 rev11mo ago](https://www.amazon.de/dp/B0DYNSXY6Y)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![RevolutionRace Rambler Lightweight Pro Shorts für Herren Leichte Kurze Hose und Wandershorts für Herren Black L](https://m.media-amazon.com/images/I/31l4QTOfwdL.jpg)**RevolutionRace Rambler Lightweight Pro Shorts für Herren Leichte Kurze Hose und Wandershorts für Herren Black L**RevolutionRace**€53.02**4.5★**▲ 162%**](https://www.amazon.de/dp/B0CRZ11P4Q) [![Bassdash UPF 50+ Herren T-Shirt Langarm Angelhemd mit Maske UV Schutz Neck Gaiter Hoodie mit Daumenloch](https://m.media-amazon.com/images/I/31dOQWlUI8L.jpg)**Bassdash UPF 50+ Herren T-Shirt Langarm Angelhemd mit Maske UV Schutz Neck Gaiter Hoodie mit Daumenloch**Bassdash**€25.79**4.6★**▲ 156%**](https://www.amazon.de/dp/B093D8PVDF) [![Mammut Runbold IV Shorts Men](https://m.media-amazon.com/images/I/21xguYA2yhL.jpg)**Mammut Runbold IV Shorts Men**Mammut**€51.68**4.6★**▲ 154%**](https://www.amazon.de/dp/B0DSPZQMCR) [![Mammut Girun II Low GTX Men](https://m.media-amazon.com/images/I/31pWFmwy8UL.jpg)**Mammut Girun II Low GTX Men**Mammut**€78.98**3.9★**▲ 153%**](https://www.amazon.de/dp/B0DT4JQW79) [![Mammut Tamaro ML Hooded Jacket Women](https://m.media-amazon.com/images/I/31zG0digqQL.jpg)**Mammut Tamaro ML Hooded Jacket Women**Mammut**€64.48**5.0★**▲ 150%**](https://www.amazon.de/dp/B0DYPGZMKN)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 31 weeks — -40.0% search growth over the last 90 days.

30K20KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Qualität insgesamt**23%

*“Decent product”*

**Gesamtgröße**19%

*“Passt”*

**Komfort insgesamt**10%

*“Super bequem”*

**Wärme**9%

*“Warm”*

**Preis-Leistungs-Verhältnis**4%

*“Overall decent product good for the price”*

**Gewicht leicht**4%

*“Toller leichter Rucksack”*

**beworben Vs Tatsächliches Produkt**2%

*“Tut was sie soll”*

**Übung/Sporteignung**2%

*“Perfekt für längere Touren”*

**Form/Stil**2%

*“Der Style ist modern”*

**Materialqualität**1%

*“Sehr schönes Material”*

### **What buyers complain about **

**Gesamtgröße**18%

*“Fällt klein aus”*

**Qualität insgesamt**8%

*“Müll”*

**Dicke**7%

*“Dünn”*

**Geschmack insgesamt**7%

*“Muss nicht schmecken, muss wirken”*

**Preis-Leistungs-Verhältnis**5%

*“Darf bei dem Preis nicht sein”*

**Reißverschlussqualität**3%

*“Nach 3 Monaten normaler Nutzung ist der Reißverschluss defekt”*

**Geschmack**3%

*“Geschmack schlecht”*

**Dehnbarkeit/Erweiterbarkeit/Elastizität**2%

*“die Stretchfunktion ist mir zu weich.”*

**Haltbarkeit**2%

*“es ist 2 x nach kurzer Zeit defekt gegangen.”*

**Materialqualität**2%

*“extrem empfindliches Material”*

### **Top return reasons **

**Gesamtgröße**59%

**Farbe**5%

**Dünn**5%

**Materialqualität**4%

**Qualität insgesamt**4%

**beworben Vs Tatsächliches Produkt**2%

**Breite**2%

**Reißverschlussqualität**2%

**Produktzustand**1%

**Länge**1%