---
title: "kaugummi — Niche Verdict: Worth a look (59/100) | Amazon Germany - Flapen"
canonical_url: "https://flapen.com/amazon/research/de/drogerie-k-rperpflege/kaugummi"
last_updated: "2026-07-14T04:25:39.359Z"
locale: en
meta:
  description: "kaugummi shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "kaugummi shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "kaugummi — Niche Verdict: Worth a look (59/100) | Amazon Germany - Flapen"
---

Back to Flapen home

# **kaugummi**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 77Growth 22Conversion 57Competition 81Returns 100Price range 60Avg price 68Brand share 31Review moat 44Quality gap 47

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Market size**

**Great****€983K**

€983K/yr · 1.4M searches

**Avg price**

**Good****€14.17**

avg listing price — sweet spot $15–$100

**Price range**

**Good****€1.88–€34.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****4.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,058.25**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-6.3%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

**Brands**

**15 **▲rising

**Sellers**

**66**

**Top-5 brand share**

**86%**

**Open market**

**10%**

- EXTRA36% - AIRWAVES28% - Wrigley's14% - PUR Gum4% - Mars3% - MENTOS3% - Open — no brand owns it (9 brands, 10%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€29K6%€59K9%€88K12%€118K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 55 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Galaxy Wrigleys Kaugummi Spearmint 13 g 20 Stück](https://m.media-amazon.com/images/I/41dnsrvoaCL.jpg)**Galaxy Wrigleys Kaugummi Spearmint 13 g 20 Stück**Wrigley's**€34.55**3.7★99 rev](https://www.amazon.de/dp/B01ELCW29Y) [2![Extra Professional Kaugummi Zuckerfrei Fresh Strong Mint 50 Dragees Xylitol Kaugummi ohne Zucke mit Minz Frische (50 Dragees)](https://m.media-amazon.com/images/I/51Z+wuTVc9L.jpg)**Extra Professional Kaugummi Zuckerfrei Fresh Strong Mint 50 Dragees Xylitol Kaugummi ohne Zucke mit Minz Frische (50 Dragees)**EXTRA**€2.63**4.7★514 rev](https://www.amazon.de/dp/B0C2D45NCJ) [3![Airwaves Kaugummi Zuckerfrei Cool Cassis Gum 30 x 10 Dragees Großpackung Chewing Gum Mit Natürlichem Menthol Kaugummi ohne Zucker mit Minz Frische (300 Dragees)](https://m.media-amazon.com/images/I/41O3gsfnU2L.jpg)**Airwaves Kaugummi Zuckerfrei Cool Cassis Gum 30 x 10 Dragees Großpackung Chewing Gum Mit Natürlichem Menthol Kaugummi ohne Zucker mit Minz Frische (300 Dragees)**AIRWAVES**€17.03**4.8★159 rev](https://www.amazon.de/dp/B0FHB3V4JN) [4![Airwaves Kaugummi Zuckerfrei Cool Cassis Gum 6 x 50 Dragees Großpackung Chewing Gum Kaugummi ohne Zucker mit Minz Frische (300 Dragees)](https://m.media-amazon.com/images/I/41U0yKkFExL.jpg)**Airwaves Kaugummi Zuckerfrei Cool Cassis Gum 6 x 50 Dragees Großpackung Chewing Gum Kaugummi ohne Zucker mit Minz Frische (300 Dragees)**AIRWAVES**€15.21**4.8★571 rev](https://www.amazon.de/dp/B09T6YJ3Z6) [5![Wrigleys Doublemint Gum 5 Count (Pack of 40)](https://m.media-amazon.com/images/I/51K4r8yoQOL.jpg)**Wrigleys Doublemint Gum 5 Count (Pack of 40)**Wrigley's**€29.39**4.6★6,298 rev](https://www.amazon.de/dp/B003MZBD1U)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Extra Refreshers Kaugummi zuckerfrei Watermelon Raspberry Gum 6 x 35 Dragees Großpackung Chewing Gum Xylitol Kaugummi ohne Zucker (210 Dragees)](https://m.media-amazon.com/images/I/6122XRVu8oL.jpg)**Extra Refreshers Kaugummi zuckerfrei Watermelon Raspberry Gum 6 x 35 Dragees Großpackung Chewing Gum Xylitol Kaugummi ohne Zucker (210 Dragees)**EXTRA**€16.13**35 rev5mo ago](https://www.amazon.de/dp/B0GL2RH186) [![DUBBLE BUBBLE STRAWBERRY 85g bag](https://m.media-amazon.com/images/I/61IP8B5fRvL.jpg)**DUBBLE BUBBLE STRAWBERRY 85g bag**Dubble Bubble**€1.88**35 rev6mo ago](https://www.amazon.de/dp/B07PGBNXFK) [![WRIGLEYS Doublemint Kaugummi 20x5 Stück](https://m.media-amazon.com/images/I/61G54GicsGL.jpg)**WRIGLEYS Doublemint Kaugummi 20x5 Stück**OD Trading LTD**€19.24**11 rev9mo ago](https://www.amazon.de/dp/B0FT6ZCKDK) [![168 Sticks I Pack 24 x 17 5g I Kaugummi zuckerfrei I Aspartamfrei I Wassermelone I Fruit Punch I Spearmint I Dynamic I Menthol I Cola I 6 Flavour Mix I Pack 420g](https://m.media-amazon.com/images/I/513vMJ05gML.jpg)**168 Sticks I Pack 24 x 17 5g I Kaugummi zuckerfrei I Aspartamfrei I Wassermelone I Fruit Punch I Spearmint I Dynamic I Menthol I Cola I 6 Flavour Mix I Pack 420g**Shipsy**€13.03**33 rev9mo ago](https://www.amazon.de/dp/B0FRG9954W) [![Wrigleys Juicy Fruit Kaugummi - 20 Packungen - 20x 5 Streifen - 100 Stück](https://m.media-amazon.com/images/I/41adaKPBpxL.jpg)**Wrigleys Juicy Fruit Kaugummi - 20 Packungen - 20x 5 Streifen - 100 Stück**Juicy Fruit**€24.90**13 rev11mo ago](https://www.amazon.de/dp/B0FK5WRQGN)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Extra Refreshers Kaugummi zuckerfrei Watermelon Raspberry Gum 6 x 35 Dragees Großpackung Chewing Gum Xylitol Kaugummi ohne Zucker (210 Dragees)](https://m.media-amazon.com/images/I/6122XRVu8oL.jpg)**Extra Refreshers Kaugummi zuckerfrei Watermelon Raspberry Gum 6 x 35 Dragees Großpackung Chewing Gum Xylitol Kaugummi ohne Zucker (210 Dragees)**EXTRA**€16.13**4.6★**▲ 362%**](https://www.amazon.de/dp/B0GL2RH186) [![DUBBLE BUBBLE STRAWBERRY 85g bag](https://m.media-amazon.com/images/I/61IP8B5fRvL.jpg)**DUBBLE BUBBLE STRAWBERRY 85g bag**Dubble Bubble**€1.88**4.1★**▲ 229%**](https://www.amazon.de/dp/B07PGBNXFK) [![WRIGLEYS Doublemint Kaugummi 20x5 Stück](https://m.media-amazon.com/images/I/61G54GicsGL.jpg)**WRIGLEYS Doublemint Kaugummi 20x5 Stück**OD Trading LTD**€19.24**3.5★**▲ 190%**](https://www.amazon.de/dp/B0FT6ZCKDK) [![Pur Gum | Zuckerfreier Kaugummi | 100% Xylit | Vegan Aspartamfrei Glutenfrei & Diabetikerfreundlich | Natürlicher Kaugummi Mit Peppermint-Geschmack 55 Stück (1er Pack)](https://m.media-amazon.com/images/I/41pbgiUMnoL.jpg)**Pur Gum | Zuckerfreier Kaugummi | 100% Xylit | Vegan Aspartamfrei Glutenfrei & Diabetikerfreundlich | Natürlicher Kaugummi Mit Peppermint-Geschmack 55 Stück (1er Pack)**PUR Gum**€3.72**4.4★**▲ 133%**](https://www.amazon.de/dp/B00ARABJZS) [![PUR Zahnpflegekaugummi mit 100% Xylit Zuckerfrei Bubblegum ohne Aspartam ohne künstliche Aromen Glutenfrei Geeignet für vegane & ketogene Ernährung 55 Stück (1er Pack)](https://m.media-amazon.com/images/I/31ILSs3+glL.jpg)**PUR Zahnpflegekaugummi mit 100% Xylit Zuckerfrei Bubblegum ohne Aspartam ohne künstliche Aromen Glutenfrei Geeignet für vegane & ketogene Ernährung 55 Stück (1er Pack)**PUR Gum**€3.74**4.1★**▲ 105%**](https://www.amazon.de/dp/B01CU5ZJIU)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -6.3% search growth over the last 90 days.

35K25KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Geschmack insgesamt**30%

*“Leckerer Big Red Kaugummi”*

**Geschmack**18%

*“Mega Geschmack”*

**Preis-Leistungs-Verhältnis**10%

*“Tolles Angebot”*

**Frische**7%

*“Alles fresh”*

**Einfaches Kauen/Schlucken**6%

*“Leckerer Big Red Kaugummi”*

**Qualität insgesamt**5%

*“Super produkt”*

**Süße**5%

*“Ohne Zucker das beste für mich”*

**Textur/Konsistenz – insgesamt**2%

*“Konsistenz sehr weich”*

**beworben Vs Tatsächliches Produkt**2%

*“Sieht fast genau so aus”*

**Gesamtgröße**1%

*“PASST”*

### **What buyers complain about **

**Preis-Leistungs-Verhältnis**19%

*“Geldverschwendung”*

**Geschmack insgesamt**18%

*“Geschmack hält ca. 1 Minute”*

**Geschmack**14%

*“Geschmack absolut ekelhaft”*

**Qualität insgesamt**5%

*“Verkäufer Flop - Amazon top”*

**Süße**4%

*“Leider ein Zuckerersatzwirrwar”*

**Sauer**3%

*“Diese hier sind ganz kurz sauer”*

**beworben Vs Tatsächliches Produkt**3%

*“Denke das ist eher Marketing”*

**Einfaches Kauen/Schlucken**2%

*“Der Kaugummi verliert ganz schnell an Geschmack”*

**Hartes Gefühl**2%

*“und hart. konnten es daher nicht testen”*

**Gesamtgröße**2%

*“Enttäuschend klein”*