--- title: "glister zahnpasta — Niche Verdict: Skip it (48/100) | Amazon Germany - Flapen" canonical_url: "https://flapen.com/amazon/research/de/drogerie-k-rperpflege/glister-zahnpasta" last_updated: "2026-07-14T07:29:06.252Z" locale: en meta: description: "brand-locked demand (top 5 brands take 100% of clicks) — glister zahnpasta doesn't clear our bar today." "og:description": "brand-locked demand (top 5 brands take 100% of clicks) — glister zahnpasta doesn't clear our bar today." "og:title": "glister zahnpasta — Niche Verdict: Skip it (48/100) | Amazon Germany - Flapen" --- Back to Flapen home # **glister zahnpasta** **Skip it** Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today. Market size 20Growth 24Conversion 97Competition 29Returns 99Price range 90Avg price 95Brand share 0Review moat 68Quality gap 53 **Returns** **Incredible****0.2%** return rate — above 6% kills the launch gate **Conversion** **Incredible****14.4%** search→purchase rate — share of searches ending in a sale **Avg price** **Incredible****€26.50** avg listing price — sweet spot $15–$100 **Price range** **Great****€12.68–€49.25** cheapest to priciest tracked listing — scored on the share inside $15–$100 **Review moat** **Good****797.25** avg incumbent reviews — the moat a new listing must climb **Quality gap** **Good****4.4★** avg incumbent rating — lower means beatable quality **Competition** **Okay****68%** top-5 click share — leaders hold, buyers still browse **Growth** **Bad****-1.4%** 90-day search growth — must beat 0% to launch **Market size** **Bad****€79K** €79K/yr · 21K searches **Brand share** **Bad****100%** top-5 brand share — brand-locked demand ## **Competition** The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them. **Brands** **3 **—flat **Sellers** **35** **Top-5 brand share** **100%** **Open market** **0%** - Amway73% - Glister24% - Glister-Amway3% - Open — no brand owns it (0%) ## **Product shelf** Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks. 0%10%€8K20%€16K30%€24K40%€32K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales Beatable (≤4.3★) Contested Strong incumbent (>4.7★) All 12 tracked products in this niche — three views at once, no toggling. ### **Top sellers** by 90-day click share [1![Amway Glister Zahnschmelz Schutz Zahnpasta Neues Pack 200 g](https://m.media-amazon.com/images/I/51WusPvCZjL.jpg)**Amway Glister Zahnschmelz Schutz Zahnpasta Neues Pack 200 g**Amway**€36.08**4.6★112 rev](https://www.amazon.de/dp/B0CJY4PBRB) [2![Amway Glister Zahnbelag-Entferner 3 Stück](https://m.media-amazon.com/images/I/51qYYTriwJL.jpg)**Amway Glister Zahnbelag-Entferner 3 Stück**Amway**€27.95**4.5★429 rev](https://www.amazon.de/dp/B0CRHTLX5L) [3![2 x Fluorid-Zahncreme mit Mehrfachwirkung (150 ml) GLISTER - 2 x 150 ml/200 g - Amway - (Art.-Nr.: 6833)](https://m.media-amazon.com/images/I/41Qx8CD8DsL.jpg)**2 x Fluorid-Zahncreme mit Mehrfachwirkung (150 ml) GLISTER - 2 x 150 ml/200 g - Amway - (Art.-Nr.: 6833)**Amway**€22.30**4.4★172 rev](https://www.amazon.de/dp/B075RL26F5) [4![Amway Zahncreme mit Mehrfachwirkung Enthält REMINACT GLISTER - Pack 2 x 150 ml / 200 g -](https://m.media-amazon.com/images/I/41FQzFYM17L.jpg)**Amway Zahncreme mit Mehrfachwirkung Enthält REMINACT GLISTER - Pack 2 x 150 ml / 200 g -**Amway**€24.31**4.6★314 rev](https://www.amazon.de/dp/B07CZLFP5J) [5![3 x 50 ml Fluorid-Zahncreme mit Mehrfachwirkung - 3 x 50 ml (150 ml) - GLISTER - Amway - (Art.-Nr.: 122345)](https://m.media-amazon.com/images/I/418O4Kbeg6L.jpg)**3 x 50 ml Fluorid-Zahncreme mit Mehrfachwirkung - 3 x 50 ml (150 ml) - GLISTER - Amway - (Art.-Nr.: 122345)**Glister**€28.01**4.3★93 rev](https://www.amazon.de/dp/B07KDCK256) **~~View all top sellers →~~** ### **Newest** by launch date [![Amway Glister Zahnbelag-Entferner 3 Stück](https://m.media-amazon.com/images/I/51qYYTriwJL.jpg)**Amway Glister Zahnbelag-Entferner 3 Stück**Amway**€27.95**429 rev2y ago](https://www.amazon.de/dp/B0CRHTLX5L) [![Amway Glister Zahnschmelz Schutz Zahnpasta Neues Pack 200 g](https://m.media-amazon.com/images/I/51WusPvCZjL.jpg)**Amway Glister Zahnschmelz Schutz Zahnpasta Neues Pack 200 g**Amway**€36.08**112 rev2y ago](https://www.amazon.de/dp/B0CJY4PBRB) [![Amway Glister ToothPast 2 Stück](https://m.media-amazon.com/images/I/41bJMJuoxfL.jpg)**Amway Glister ToothPast 2 Stück**Amway**€23.13**1,015 rev3y ago](https://www.amazon.de/dp/B0BVFZLF5F) [![Glister Concentrate Anti - Plaque Mouthwash 1.65 Oz. by Glister-Amway](https://m.media-amazon.com/images/I/21hXizHAQ+L.jpg)**Glister Concentrate Anti - Plaque Mouthwash 1.65 Oz. by Glister-Amway**Glister-Amway**€18.88**23 rev4y ago](https://www.amazon.de/dp/B017DI17V2) [![3 x 50 ml Fluorid-Zahncreme mit Mehrfachwirkung - 3 x 50 ml (150 ml) - GLISTER - Amway - (Art.-Nr.: 122345)](https://m.media-amazon.com/images/I/418O4Kbeg6L.jpg)**3 x 50 ml Fluorid-Zahncreme mit Mehrfachwirkung - 3 x 50 ml (150 ml) - GLISTER - Amway - (Art.-Nr.: 122345)**Glister**€28.01**93 rev7y ago](https://www.amazon.de/dp/B07KDCK256) **~~View all new products →~~** ### **Trending** 90-day click momentum [![Amway Glister ToothPast 2 Stück](https://m.media-amazon.com/images/I/41bJMJuoxfL.jpg)**Amway Glister ToothPast 2 Stück**Amway**€23.13**4.4★**▲ 90%**](https://www.amazon.de/dp/B0BVFZLF5F) [![3 x Mundwasserkonzentrat mit Anti-Plaque-Formel GLISTER - Concentrated Mouthwash - 3 x 50 ml (150 ml) - Amway - (Art.-Nr.: 9949)](https://m.media-amazon.com/images/I/41ampIYaSNL.jpg)**3 x Mundwasserkonzentrat mit Anti-Plaque-Formel GLISTER - Concentrated Mouthwash - 3 x 50 ml (150 ml) - Amway - (Art.-Nr.: 9949)**Glister**€49.25**4.3★**▲ 42%**](https://www.amazon.de/dp/B007XZOPI8) [![Amway Glister Zahnbelag-Entferner 3 Stück](https://m.media-amazon.com/images/I/51qYYTriwJL.jpg)**Amway Glister Zahnbelag-Entferner 3 Stück**Amway**€27.95**4.5★**▲ 35%**](https://www.amazon.de/dp/B0CRHTLX5L) [![2 x Mundwasserkonzentrat mit Anti-Plaque-Formel GLISTER - Concentrated Mouthwash - 2 x 50 ml (100 ml) - Amway - (Art.-Nr.: 9949)](https://m.media-amazon.com/images/I/31v0D7RHPBL.jpg)**2 x Mundwasserkonzentrat mit Anti-Plaque-Formel GLISTER - Concentrated Mouthwash - 2 x 50 ml (100 ml) - Amway - (Art.-Nr.: 9949)**Glister**€38.51**3.8★**▲ 21%**](https://www.amazon.de/dp/B00J0LEOW0) [![Amway GLISTER Multi-Action Flouride Toothpaste 150ml / 200g Whiten Teeth Remove Stains by Glister](https://m.media-amazon.com/images/I/218MuE8Uy-L.jpg)**Amway GLISTER Multi-Action Flouride Toothpaste 150ml / 200g Whiten Teeth Remove Stains by Glister**Glister**€12.68**4.4★**▲ 18%**](https://www.amazon.de/dp/B01CZ5WRKI) **~~View all trending →~~** ## **Demand & seasonality** Weekly Amazon search volume, last 104 weeks — -1.4% search growth over the last 90 days. 3K2KSpike '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay Peak months: Sep, Oct · busiest ÷ quietest = 4.3× ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Mundhygiene**43% *“Top große Tube sehr gut 👍 Sehr gute Zahnpasta,”* **beworben Vs Tatsächliches Produkt**21% *“Wie beschrieben”* **Zahnaufhellung**7% *“Zahnpasta”* **Lokal hergestellt**7% **Preis-Leistungs-Verhältnis**7% *“Meiner Meinung nach die Beste, trotz des hohen Preises”* **Qualität insgesamt**7% *“Der Artikel ist angekommen und entspricht der Qualität”* **Geschmack**4% *“auch die neue version ist gut, passt geschmacklich und von der intensität”* **Komfort insgesamt**4% *“sehr angenehm”* ### **What buyers complain about ** **beworben Vs Tatsächliches Produkt**50% *“Falsche Angaben”* **Preis-Leistungs-Verhältnis**50% *“Falsche Angaben und viel zu teuer”* ### **Top return reasons ** **beworben Vs Tatsächliches Produkt**73% **Gesamtgröße**6% **Preis-Leistungs-Verhältnis**6% **Qualität insgesamt**3% **Verdünnt/wässrig**3% **Farbe**3% **Produktzustand**2% **Ethischer Handel/Fairer Handel**2% **Inhaltsstoffe – insgesamt**2%