---
title: "brother toner — Niche Verdict: Skip it (42/100) | Amazon Germany - Flapen"
canonical_url: "https://flapen.com/amazon/research/de/computer-zubeh-r/brother-toner"
last_updated: "2026-07-14T00:35:35.801Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 97% of clicks) — brother toner doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 97% of clicks) — brother toner doesn't clear our bar today."
  "og:title": "brother toner — Niche Verdict: Skip it (42/100) | Amazon Germany - Flapen"
---

Back to Flapen home

# **brother toner**

**Skip it**

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 22Growth 18Conversion 52Competition 40Returns 97Price range 56Avg price 87Brand share 7Review moat 54Quality gap 45

**Returns**

**Incredible****0.7%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****€67.91**

avg listing price — sweet spot $15–$100

**Price range**

**Good****€21.46–€161.70**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,337.95**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****4.3%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Bad****€86K**

€86K/yr · 30K searches

**Growth**

**Bad****-14.3%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**7 **▼falling

**Sellers**

**225**

**Top-5 brand share**

**97%**

**Open market**

**1%**

- Brother83% - Cool Toner7% - Palmtree3% - INFITONER3% - inkalfa2% - HALLOLUX1% - Open — no brand owns it (1 brand, 1%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€9K20%€17K30%€26K40%€35K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Brother TN2410 TN-2410 Tonerkartusche (für Brother HL-L2310D HL-L2350DW HL-L2370DN HL-L2375DW DCP-L2510D DCP-L2530DW DCP-L2550DN MFC-L2710DN MFC-L2710DW MFC-L2730DW MFC-L2750DW) schwarz](https://m.media-amazon.com/images/I/41PP+wBicKL.jpg)**Brother TN2410 TN-2410 Tonerkartusche (für Brother HL-L2310D HL-L2350DW HL-L2370DN HL-L2375DW DCP-L2510D DCP-L2530DW DCP-L2550DN MFC-L2710DN MFC-L2710DW MFC-L2730DW MFC-L2750DW) schwarz**Brother**€37.10**4.6★6,127 rev](https://www.amazon.de/dp/B076QJPWFZ) [2![Brother TN-243CMYK Original Tonerkartusche Druckt bis zu 1000 Seiten cyan magenta gelb und schwarz 1er Pack](https://m.media-amazon.com/images/I/61KQrVt8R7L.jpg)**Brother TN-243CMYK Original Tonerkartusche Druckt bis zu 1000 Seiten cyan magenta gelb und schwarz 1er Pack**Brother**€149.52**4.5★3,213 rev](https://www.amazon.de/dp/B07FXXKFSC) [3![Brother Original TN-248VAL Tonerkartuschen Value Pack Cyan/Magenta/Gelb/Schwarz](https://m.media-amazon.com/images/I/41dIAABKCGL.jpg)**Brother Original TN-248VAL Tonerkartuschen Value Pack Cyan/Magenta/Gelb/Schwarz**Brother**€156.14**4.5★599 rev](https://www.amazon.de/dp/B0CJ2T1KF7) [4![Brother BA77949 TN-2420 Tonerkartusche (für Brother HL-L2310D HL-L2350DW HL-L2370DN HL-L2375DW DCP-L2510D DCP-L2530DW DCP-L2550DN MFC-L2710DN MFC-L2710DW MFC-L2730DW MFC-L2750DW) schwarz XL](https://m.media-amazon.com/images/I/41GKrKgJmVL.jpg)**Brother BA77949 TN-2420 Tonerkartusche (für Brother HL-L2310D HL-L2350DW HL-L2370DN HL-L2375DW DCP-L2510D DCP-L2530DW DCP-L2550DN MFC-L2710DN MFC-L2710DW MFC-L2730DW MFC-L2750DW) schwarz XL**Brother**€59.83**4.6★4,993 rev](https://www.amazon.de/dp/B076QJPWG1) [5![Brother BA78745 TN-243BK Original Tonerkassette (für Brother DCP-L3510CDW DCP-L3550CDW HL-L3210CW HL-L3230CDW HL-L3270CDW MFC-L3710CW MFC-L3730CDN MFC-L3750CDW und MFC-L3770CDW) schwarz](https://m.media-amazon.com/images/I/41WNFTCxFML.jpg)**Brother BA78745 TN-243BK Original Tonerkassette (für Brother DCP-L3510CDW DCP-L3550CDW HL-L3210CW HL-L3230CDW HL-L3270CDW MFC-L3710CW MFC-L3730CDN MFC-L3750CDW und MFC-L3770CDW) schwarz**Brother**€42.85**4.6★2,661 rev](https://www.amazon.de/dp/B07FXRN58P)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![TN247 TN243CMYK Toner Kompatible für Brother TN-247BK TN-243CMYK TN 247 TN 243 für Brother MFC-L3750CDW Toner MFC L3750CDW DCP-L3550CDW MFC-L3770CDW MFC-L3710CW DCP-L3510CDW (5er-Pack)](https://m.media-amazon.com/images/I/51UXjBT8G4L.jpg)**TN247 TN243CMYK Toner Kompatible für Brother TN-247BK TN-243CMYK TN 247 TN 243 für Brother MFC-L3750CDW Toner MFC L3750CDW DCP-L3550CDW MFC-L3770CDW MFC-L3710CW DCP-L3510CDW (5er-Pack)**HALLOLUX**€34.31**16 rev2mo ago](https://www.amazon.de/dp/B0GWYV4D85) [![Lemero TN2510 TN2510XL Toner Kompatibel für Brother MFC-l2827dw Toner HL-L2400DWE MFC-L2800DW MFC-L2835DW MFC-L2860DW HL-L2445DW DCP-L2660DW DCP-L2627DW HL-L2400DW (4er-Pack) Schwarz mit Chip](https://m.media-amazon.com/images/I/513pd92bShL.jpg)**Lemero TN2510 TN2510XL Toner Kompatibel für Brother MFC-l2827dw Toner HL-L2400DWE MFC-L2800DW MFC-L2835DW MFC-L2860DW HL-L2445DW DCP-L2660DW DCP-L2627DW HL-L2400DW (4er-Pack) Schwarz mit Chip**Lemero**€48.22**73 rev1y ago](https://www.amazon.de/dp/B0FGQ16PFN) [![TN248XL TN248 MFC-L3760CDW Toner 5-Pack Kompatible für Brother MFC-L3740CDW TN-248 TN-248XL DCP-L3560CDW DCP-L3520CDW DCP-L3520CDWE MFC-L3740CDWE MFC-L8390CDW HL-L3240CDW HL-L3220CWE TN-248CMYK](https://m.media-amazon.com/images/I/51NZ60TwYzL.jpg)**TN248XL TN248 MFC-L3760CDW Toner 5-Pack Kompatible für Brother MFC-L3740CDW TN-248 TN-248XL DCP-L3560CDW DCP-L3520CDW DCP-L3520CDWE MFC-L3740CDWE MFC-L8390CDW HL-L3240CDW HL-L3220CWE TN-248CMYK**Cool Toner**€58.00**166 rev1y ago](https://www.amazon.de/dp/B0FDPZ9J8H) [![TN248XL TN248 Kompatibel für Brother MFC-L3760CDW Toner Brother MFC-L3740CDW Toner Brother MFC-L3740CDWE Brother DCP-L3560CDW TN 248 Brother DCP-L3520CDWE MFC-L8390CDW Brother HL-L3240CDW HL-L3220CWE](https://m.media-amazon.com/images/I/51CMF1bBeUL.jpg)**TN248XL TN248 Kompatibel für Brother MFC-L3760CDW Toner Brother MFC-L3740CDW Toner Brother MFC-L3740CDWE Brother DCP-L3560CDW TN 248 Brother DCP-L3520CDWE MFC-L8390CDW Brother HL-L3240CDW HL-L3220CWE**Palmtree**€54.25**358 rev1y ago](https://www.amazon.de/dp/B0DFD1PGQM) [![TN248 MFC-L3760CDW TN248XL TN-248XL Toner: Kompatible für Brother MFC-L3740CDW MFC-L3740CDWE TN-248 DCP-L3560CDW 248 248XL DCP-L3520CDW DCP-L3520CDWE MFC-L8390CDW HL-L3240CDW HL-L3220CWE TN-248CMYK](https://m.media-amazon.com/images/I/51HH5reYiAL.jpg)**TN248 MFC-L3760CDW TN248XL TN-248XL Toner: Kompatible für Brother MFC-L3740CDW MFC-L3740CDWE TN-248 DCP-L3560CDW 248 248XL DCP-L3520CDW DCP-L3520CDWE MFC-L8390CDW HL-L3240CDW HL-L3220CWE TN-248CMYK**Cool Toner**€47.31**672 rev2y ago](https://www.amazon.de/dp/B0D4PX2BXB)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![TN247 TN243CMYK Toner Kompatible für Brother TN-247BK TN-243CMYK TN 247 TN 243 für Brother MFC-L3750CDW Toner MFC L3750CDW DCP-L3550CDW MFC-L3770CDW MFC-L3710CW DCP-L3510CDW (5er-Pack)](https://m.media-amazon.com/images/I/51UXjBT8G4L.jpg)**TN247 TN243CMYK Toner Kompatible für Brother TN-247BK TN-243CMYK TN 247 TN 243 für Brother MFC-L3750CDW Toner MFC L3750CDW DCP-L3550CDW MFC-L3770CDW MFC-L3710CW DCP-L3510CDW (5er-Pack)**HALLOLUX**€34.31**4.3★**▲ 319%**](https://www.amazon.de/dp/B0GWYV4D85) [![Lemero TN2510 TN2510XL Toner Kompatibel für Brother MFC-l2827dw Toner HL-L2400DWE MFC-L2800DW MFC-L2835DW MFC-L2860DW HL-L2445DW DCP-L2660DW DCP-L2627DW HL-L2400DW (4er-Pack) Schwarz mit Chip](https://m.media-amazon.com/images/I/513pd92bShL.jpg)**Lemero TN2510 TN2510XL Toner Kompatibel für Brother MFC-l2827dw Toner HL-L2400DWE MFC-L2800DW MFC-L2835DW MFC-L2860DW HL-L2445DW DCP-L2660DW DCP-L2627DW HL-L2400DW (4er-Pack) Schwarz mit Chip**Lemero**€48.22**4.4★**▲ 185%**](https://www.amazon.de/dp/B0FGQ16PFN) [![TN248XL TN248 MFC-L3760CDW Toner 5-Pack Kompatible für Brother MFC-L3740CDW TN-248 TN-248XL DCP-L3560CDW DCP-L3520CDW DCP-L3520CDWE MFC-L3740CDWE MFC-L8390CDW HL-L3240CDW HL-L3220CWE TN-248CMYK](https://m.media-amazon.com/images/I/51NZ60TwYzL.jpg)**TN248XL TN248 MFC-L3760CDW Toner 5-Pack Kompatible für Brother MFC-L3740CDW TN-248 TN-248XL DCP-L3560CDW DCP-L3520CDW DCP-L3520CDWE MFC-L3740CDWE MFC-L8390CDW HL-L3240CDW HL-L3220CWE TN-248CMYK**Cool Toner**€58.00**4.3★**▲ 160%**](https://www.amazon.de/dp/B0FDPZ9J8H) [![TN248 MFC-L3760CDW TN248XL TN-248XL Toner: Kompatible für Brother MFC-L3740CDW MFC-L3740CDWE TN-248 DCP-L3560CDW 248 248XL DCP-L3520CDW DCP-L3520CDWE MFC-L8390CDW HL-L3240CDW HL-L3220CWE TN-248CMYK](https://m.media-amazon.com/images/I/51HH5reYiAL.jpg)**TN248 MFC-L3760CDW TN248XL TN-248XL Toner: Kompatible für Brother MFC-L3740CDW MFC-L3740CDWE TN-248 DCP-L3560CDW 248 248XL DCP-L3520CDW DCP-L3520CDWE MFC-L8390CDW HL-L3240CDW HL-L3220CWE TN-248CMYK**Cool Toner**€47.31**4.3★**▲ 156%**](https://www.amazon.de/dp/B0D4PX2BXB) [![TN248XL TN248 Kompatibel für Brother MFC-L3760CDW Toner Brother MFC-L3740CDW Toner Brother MFC-L3740CDWE Brother DCP-L3560CDW TN 248 Brother DCP-L3520CDWE MFC-L8390CDW Brother HL-L3240CDW HL-L3220CWE](https://m.media-amazon.com/images/I/51CMF1bBeUL.jpg)**TN248XL TN248 Kompatibel für Brother MFC-L3760CDW Toner Brother MFC-L3740CDW Toner Brother MFC-L3740CDWE Brother DCP-L3560CDW TN 248 Brother DCP-L3520CDWE MFC-L8390CDW Brother HL-L3240CDW HL-L3220CWE**Palmtree**€54.25**4.3★**▲ 148%**](https://www.amazon.de/dp/B0DFD1PGQM)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 85 weeks — -14.3% search growth over the last 90 days.

1K600Spike '25Prime Day '25Black Friday '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.7×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Qualität insgesamt**22%

*“Super Produkt”*

**Preis-Leistungs-Verhältnis**21%

*“Super Preis/Leistung”*

**Gesamtgröße**12%

*“passt”*

**Kompatibilität – insgesamt**10%

*“Kompatibel”*

**beworben Vs Tatsächliches Produkt**7%

*“Alles wie bestellt”*

**Montage/Installation**6%

*“Die Installation war unkompliziert”*

**Farbe**4%

*“Super Farben”*

**Funktionalität insgesamt**4%

*“alles funktioniert wie es soll”*

**Benutzerfreundlichkeit**4%

*“Leichte Handhabung”*

**Haltbarkeit**2%

*“alles gut verlaufen”*

### **What buyers complain about **

**Preis-Leistungs-Verhältnis**17%

*“Haufen Geld für nix”*

**Qualität insgesamt**15%

*“Qualität ist nicht ganz optimal”*

**Funktionalität insgesamt**12%

*“Funktioniert nicht”*

**Kompatibilität – insgesamt**11%

*“Dieses Produkt funktioniert nicht im Drucker DCP-L2520DW”*

**Farbe**6%

*“Alle Farben Defekt”*

**Druckqualität**6%

*“- Das Brother-Logo oben auf der Patrone ist beim Fake billig verarbeitet,”*

**Benutzerfreundlichkeit**5%

*“Unbrauchbar”*

**beworben Vs Tatsächliches Produkt**3%

*“Das steht auch erst in der Beschreibung bei Produkterhalt”*

**Haltbarkeit**3%

*“Haltbarkeit”*

**Anzeigefarben**2%

*“Die Farbe läuft unkontrolliert aus einer Seite heraus”*

### **Top return reasons **

**Gesamtgröße**32%

**Kompatibilität – insgesamt**28%

**Funktionalität insgesamt**20%

**Defekt Material/Teile**4%

**beworben Vs Tatsächliches Produkt**3%

**Druckqualität**2%

**Farbe**2%

**Produktzustand**2%

**Qualität insgesamt**1%

**Patronekapazität**1%